EasyTithe is a mobile donation and church management app for donors and administrators on iOS and Android.
Product velocity
Dormant
Daily rank 🇺🇸
—
Finance
Sentiment
2.8
81 reviews
Nemesis
Fragmented field
The App DNA
What makes this app unique?
Users hire the app to manage church contributions and administrative tasks, but the current workflow forces recurring cycles that ignore the needs of one-time donors.
For Church administrators, pastors, and congregation members requiring mobile access to management tools and donation portals.
What does it look like?
Key features
Centralized database for member profiles, attendance tracking, and sacrament records accessible via mobile
Parents initiate check-in process via mobile device when approaching church facilities to print labels upon arrival
Integrated portal for online, text, and kiosk donations with saved payment methods
How much does it cost?
The app functions as a free-to-use interface for existing B2B subscribers of the Ministry Brands ChMS platform.
Velocity
Dormant developmentopaqueShow more...
The app is classified as a zombie due to a complete lack of development activity for several years. The most recent release on the iOS platform dates back to October 2018, and the Android release from November 2025 appears to be an isolated maintenance patch rather than part of an active development cycle. There is no evidence of ongoing feature updates, live operations, or consistent maintenance. The development momentum is effectively non-existent.
Who built it?
Ministry Brands
9 apps tracked · Finance
Church by MinistryOne
KindridPeople Check-in
FellowshipOne Giving
ShelbyNEXT | Membership
ShelbyNEXT | Giving
Elexio Community
FellowshipOne Go
SimpleChurchUser Sentiment
What do users think recently?
Review voice lately leans frustrated. Users appreciate recurring gift features provide convenience for users who want to automate their regular church contributions, but report system glitches during the donation process lead to duplicate charges or failed transaction confirmations for users.
How are ratings & reviews evolving?
What users say, by theme
- Recurring gift features provide convenience for users who want to automate their regular church contributions
- System glitches during the donation process lead to duplicate charges or failed transaction confirmations for users
53 of 53 recent reviews analyzed · high confidence · Frustrated overall
Read the full review analysisUnlock 1 more frustration theme and 1 user request, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for EasyTithe
How's the Finance market?
The rivals identified
Unlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for EasyTithe
Where is it heading?
The religious giving market is consolidating around donor-first mobile experiences that prioritize speed and discovery. EasyTithe's maintenance-mode posture leaves it exposed to competitors that offer frictionless, one-tap donation flows, so the platform must pivot to donor-centric workflows to avoid long-term irrelevance.
- System glitches and duplicate charges in the latest release erode donor trust, which directly increases support costs and churn pressure.
- The shift to mandatory recurring donations blocks casual donors, which accelerates the loss of new-user conversion to competitors like Givelify.
The SWOT
- Integrated ChMS database creates high switching costs for church administrators
- Location-based church discovery integration to reduce search friction
Next best moves
Reintroduce one-time donation paths because user reviews explicitly cite the lack of manual payment as a barrier → increase conversion
+ 1 more prioritized moveThe counter-intuitive read
EasyTithe's B2B lock-in is its greatest weakness…
Read the full takeFeature gaps
Location-based church discovery (available in Givelify but absent here) +1
Since the last report: The app shows a modest rating recovery and a clearer strategic focus on resolving donor-side friction points like mandatory recurring payments.
Bottom line
EasyTithe holds its B2B base through deep ChMS integration but risks losing the donor funnel to modern competitors, so the team must prioritize payment stability and one-time donation options to stop the current churn.
Unlock 2 critical frictions, 1 market threat, 1 more prioritized move and the analyst’s take.
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