| Core Identity |
| Developer | New Marketing Lab, Inc | Moon Technolabs Pvt Ltd | Jordan Zeleny | Vitalij Schaefer | Daniel Anderson | Canon U.S.A., Inc. | 玉彬 陈 | William Blaschko | Moment Inc. | Oleg Kan |
| Category | Photo & Video | Productivity | Developer Tools | Photo & Video | Photo & Video | Photo & Video | Photo & Video | Photo & Video | Photo & Video | Photo & Video |
| Platform | iOS, Android | Android, iOS | iOS, Android | iOS, Android | iOS | iOS, Android | iOS, Android | iOS, Android | iOS | Android, iOS |
| Store Metrics |
| Rating | 4.6 / 5 | 0.0 / 5 | 4.2 / 5 | 4.7 / 5 | 4.4 / 5 | 4.8 / 5 | 4.8 / 5 | 4.4 / 5 | 4.3 / 5 | 5.0 / 5 |
| Ratings Count | 5,902 | 0 | 22 | 29,672 | 1,445 | 89,853 | 32,553 | 40 | 231 | 5 |
| Price | Free | Free | Free | Free | Free | Free | Free | $6.99 | $9.99 | Free |
| Release Date | Apr 17, 2019 | Aug 1, 2025 | Mar 29, 2023 | Sep 1, 2013 | Nov 26, 2012 | Apr 22, 2018 | Mar 25, 2014 | Jul 20, 2020 | Nov 14, 2025 | Dec 12, 2020 |
| Last Updated | May 3, 2026 | Feb 24, 2026 | Apr 24, 2025 | May 12, 2026 | Mar 29, 2023 | Feb 2, 2026 | Apr 13, 2026 | May 11, 2026 | May 18, 2026 | Oct 31, 2024 |
| Sentiment & Reviews |
| Sentiment | negative | mixed | - | - | mixed | mixed | positive | mixed | mixed | positive |
| Score | 15/100 | 65/100 | - | - | 55/100 | 55/100 | 75/100 | 45/100 | 45/100 | 85/100 |
| Praises | - Core metadata editing functionality provides utility for users needing to manage photo information
| - The screenshot capture functionality provides a fast and reliable way to document screen content
| - | - | - Granular metadata inspection tools provide deep technical insights for professional photography workflows
- Intuitive interface design makes complex metadata editing tasks accessible for casual users
| - Portable hardware design allows users to print stickers and photos during social gatherings or travel
| - Live GPS location and timestamping features provide reliable documentation for professional field work
| - Simple and effective interface design allows for quick exposure adjustments during analog photography sessions
| - Natural processing mode provides film-like aesthetic results without requiring complex post-production editing workflows
| |
| Complaints | - Aggressive full-screen advertisements disrupt the user experience and make basic navigation difficult
| - Frequent application crashes and unexpected closures disrupt the core screenshot capture workflow
| - | - | - Unexpected file size inflation occurs after editing or scrubbing metadata from images
- Confusing monetization model leads to user frustration regarding repeated purchase requests
| - Frequent application crashes during the photo selection and editing process disrupt the printing workflow
| - Inappropriate and offensive advertisements in the free version disrupt professional use cases
| - Inconsistent exposure readings and technical glitches disrupt the reliability of the light metering tool
| - Critical failure to save captured media to the device library causes significant user frustration
| - |
| Requests | - Expanded file format support for professional workflows including non-JPG image types
| - Integrated support for saving and managing animated web content like gifs directly to storage
| - | - | - Advanced filtering options for images based on existing or missing geotag data
| - Improved color calibration settings are needed to ensure printed photos match the brightness of digital previews
| - Server-side time synchronization would prevent users from tampering with device clocks to falsify records
| - Enhanced manual control features like shutter priority and tap-to-meter functionality for better precision
| - Integration of remote control functionality via wearable devices for solo photography and video sessions
| - |
| Strategic Intel |
| Strengths | - On-device processing builds trust with privacy-focused users
- Photos app extension reduces workflow friction
| - Clipboard integration reduces sharing friction
- Minimalist ad model sustains user trust
| - | - | - Granular EXIF inspection provides technical utility beyond general tools
- System-level extensions enable native iOS workflow integration
- Bulk template management reduces repetitive task time
| - Hardware-tethered utility creates high-margin consumable loop
- Proprietary ZINK paper ecosystem provides physical distribution barrier
- Creative sticker library sustains engagement for casual users
| - Millisecond-accurate video stamping creates a forensic-grade utility
- 81 format library creates high switching costs for power users
- Real-time metadata overlay enables specialized field-work workflows
| - Zone system visualization creates high switching costs for analog workflows
- Multi-point metering establishes professional-grade category authority
| - Ecosystem network effects driven by native lens and case integration
- Professional-grade monitoring tools reduce post-production time
| - Offline-first architecture enables reliable usage in remote locations without cellular service
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| Weaknesses | - Aggressive ad frequency drives high churn
- Post-update functional regressions prevent reliable file saving
| - Frequent application crashes disrupt workflow
- Floating widget regressions degrade usability
| - | - | - File size inflation post-edit drives storage complaints
- Monetization model triggers repeated purchase-restoration friction
- Regression in feature access post-update erodes trust
| - High-frequency crash rate during image selection
- Inconsistent color reproduction on physical output
- Unreliable Bluetooth pairing stability
| - Pro unlock at $4.99 is the only barrier to offensive ad content
- 0.7★ Android-iOS rating gap indicates platform-specific stability issues
- Intermittent geolocation failures erode trust in evidence integrity
| - 0.79★ Android-iOS rating gap signals platform-parity failure
- Persistent configuration resets frustrate daily users
| - Critical media-saving failures reported in reviews
- Sluggish launch times on modern devices
- $9.99 price point lacks recurring support infrastructure
| - Ad-supported model lacks premium tiers, limiting revenue potential compared to category peers
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| Pricing | freemium | free | freemium | freemium | freemium | free | freemium | freemium | paid | free |
| Momentum | Maintenance | Maintenance | Intense | Intense | Zombie | Maintenance | Active | Active | Active | Maintenance |
| Update Cadence | 2 versions, ~286d avg | 5 versions, ~43d avg | 5 versions | 5 versions | 1 versions, 1 majors/6mo | 2 versions, 2 majors/6mo, ~32d avg | 5 versions, ~10d avg | 5 versions, 3 majors/6mo, ~18d avg | 3 versions, 2 majors/6mo, ~37d avg | 5 versions, ~462d avg |
