GroupMe icon
GroupMe4.7 (2M+)

Skype Communications S.a.r.l

App Store

Report updated Jul 1, 2026

GroupMe is a well-regarded social networking app that is completely free. With a 4.7/5 rating from 2.2M reviews, it maintains solid user satisfaction. Users particularly appreciate sms-based group participation, though feature parity gaps remains a common concern.

What is GroupMe?

GroupMe is a cross-platform group messaging app that allows users to chat via mobile app or SMS.

Users hire GroupMe to coordinate groups where members lack consistent app access, ensuring no participant is excluded from the conversation thread.

Current Momentum

v15.71 · 6d ago

Intense
  • Shipped unread badges for chat filters.
  • Integrated native join-link support.
  • Added swipe actions for pinned chats.

Active Nemesis

Whats Messenger App

Whats Messenger App

By Michael Knochen

Other Rivals

Stickers for WeChat
Rakuten Viber Messenger
Kik Messaging & Chat App
Telegram
Link Badges
Smileys
Dual Messenger Web Plus
How Are You-?

7-Day Rank Pulse 🇺🇸

Social Networking
#8
44

Rating Pulse 🇺🇸

Recent User Mood

What makes this app unique?

What Does It Look Like?

What Are The Key Features?

SMS-based Group ChatDifferentiator

Enables users without the app to participate in group conversations via standard text messaging.

Copilot IntegrationDifferentiator

AI-driven tools for creating quizzes and flashcards to test knowledge within chat threads.

Shared Media GalleryStandard

Centralized storage for photos and videos shared within a group, accessible at any time.

How much does it cost?

Free
  • Free access to all features

The app operates on a free model with no visible IAP, relying on its position within the Microsoft ecosystem for sustainability.

Who Built It?

Skype Communications S.a.r.l app icon

Facilitating group coordination through a cross-platform messaging bridge. Enables seamless communication between app users and SMS participants.

Portfolio

1

Apps

Explore the full Skype Communications S.a.r.l report

Portfolio breakdown, audience, momentum, and every app published by Skype Communications S.a.r.l.

Go deeper

What do users think recently?

High confidence · Latest 100 of 1.5K total reviews analyzed

How did the latest release land?

Overall
4.7/ 5
(2.2M)
Current version
4.7/ 5
+0.0 vs overall
(1.6M)
Main signal post-update: sMS-based group participation.

What is the recent mood?

Excited

Recent user voice shows a excited sentiment. Users appreciate sms-based group participation, but report feature parity gaps.

What Users Love

SMS-based group participation

What Frustrates Users

Feature parity gaps

What Users Want

Advanced media management

How have ratings & review volume moved?

Rating, review sentiment, and total reviews over time, with release markers showing the post-launch impact.

Rating over time

Vertical markers = app releases. Hover any release for the post-release impact delta.

Releases:MajorMinorPatch17 releases in range

View the full user-sentiment analysis

Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.

Go deeper

What is the competitive landscape for GroupMe?

Where is it available?

Localized markets (19)

United StatesAustraliaBrazilCanadaGermanySpainFranceUnited KingdomIndonesiaIndiaItalyJapanSouth KoreaMexicoNetherlandsPortugalSingaporeTurkeyVietnam

How's The Social Networking Market?

How does it evolve in the Social Networking market?

GroupMe holds a #8 Free rank in the US Communication category, maintaining a stable position despite the absence of aggressive monetization. The platform's reliance on SMS-interoperability creates a niche utility that differentiates it from mass-market messaging apps.

Rank progression

15 active rankings tracked — 30-day window

The rivals identified

Nemeses(1)

This app competes directly with GroupMe by providing a massive, global communication infrastructure that dominates the social networking and group messaging space.

Differentiators

  • Offers advanced Meta AI integration for automated assistance, which GroupMe currently lacks in its feature set.
  • Provides robust broadcast channels for one-to-many communication, significantly expanding utility beyond simple group chat functionality.
  • Features seamless shared album management, allowing users to organize media content more effectively than GroupMe’s basic gallery.

Head to head

GroupMe must double down on its 'SMS-first' accessibility to retain users who prioritize low-friction group coordination over the feature-heavy ecosystem of the nemesis.

Contenders(4)

Messages icon

Text and SMS Messaging apps

4.1(35.9K)

This app competes by focusing on the core utility of SMS and cross-device messaging, overlapping with GroupMe's SMS-based group functionality.

Nekogram icon

mimiworks

3.2(13.7K)

Nekogram competes by offering a highly customizable alternative for users who find standard messaging interfaces too restrictive.

Kik targets the same social networking demographic by prioritizing anonymous, interest-based group discovery and live streaming.

Differentiators

  • Uses a username-based identity system that allows for anonymous group participation, unlike GroupMe’s phone-number-centric model.
  • Features integrated live streaming capabilities, providing a real-time engagement layer that is absent from GroupMe.

Viber competes for the same social networking audience by offering a feature-rich messaging platform that includes voice calling and community management.

Differentiators

  • Includes native end-to-end encryption across all chats, providing a security layer that GroupMe does not prioritize.
  • Offers 'Viber Out' for low-cost international calling, a significant value-add for groups with global members.

Same space(3)

Link Badges icon

Toast Studio Australia

5.0(5)

This app provides contextual stickers and badges that integrate with messaging systems to enhance visual communication.

Differentiators

  • Utilizes AR FaceTime stickers to create interactive, visual link representations that are more engaging than standard text links.
  • Features system-wide keyboard integration, allowing users to insert badges directly into any chat app, including GroupMe.
How Are You-? icon

SpeckTech Inc.

5.0(1)

This app provides specialized communication stickers and greetings that serve as a lightweight add-on for social messaging.

Differentiators

  • Includes a customizable sticker builder that allows users to create unique, personalized greetings for their groups.
  • Provides pre-set response templates that reduce the friction of quick, repetitive group communication.

This app provides sticker-based communication tools that enhance the expressive capabilities of messaging platforms like GroupMe.

Differentiators

  • Offers native layered sticker placement within the OS, providing a more integrated UX than GroupMe’s internal sticker library.
  • Focuses exclusively on high-quality animated emoji assets, creating a more polished visual experience for casual users.

Compare GroupMe against every rival

All rivals in one side-by-side table — identity, store metrics, ratings & sentiment, and strategic intel — plus a head-to-head page for each.

Go deeper

The outtake for GroupMe

Strengths to defend, gaps to attack

Core Strengths

  • SMS-based interoperability removes friction for non-app users
  • Microsoft ecosystem integration provides long-term sustainability

Critical Frictions

  • Lack of modern media management tools
  • Feature parity gap compared to global messaging platforms

Growth Levers

  • Education sector partnerships for Copilot-driven study groups
  • Wearable integration for quick-reply notifications

Market Threats

  • WhatsApp's Meta AI and broadcast channel dominance
  • Privacy-first entrants like Gossamer Chat targeting persistent history

What are the next best moves?

highInvest

Ship advanced media management tools because users cite media organization as a top frustration → increase daily active usage

User feedback highlights a lack of modern media tools compared to competitors.

Trade-off: Push the Copilot quiz-feature expansion to Q4 — media management has 3x the request volume.

mediumMaintain

Audit notification logic because users report grouping issues in the latest release → improve retention

Recent updates introduced notification grouping that requires refinement to maintain user habit.

Trade-off: Same-quarter capacity available — no major lever displaced.

A counter-intuitive read

GroupMe's SMS-based interoperability is not a legacy feature but a distribution moat that prevents users from migrating to feature-heavy rivals that require full app adoption.

Feature Gaps vs Competitors

  • Advanced broadcast channels (available in WhatsApp)
  • End-to-end encryption (available in Viber)
  • Live streaming capabilities (available in Kik)

Key Takeaways

GroupMe maintains a strong niche through SMS-based interoperability, but it risks losing ground to feature-heavy rivals like WhatsApp, so the team must prioritize modern media management to retain casual users.

Where Is It Heading?

Stable

The communication market is consolidating around platforms that offer integrated AI and broadcast capabilities, leaving utility-focused apps like GroupMe exposed to feature-parity pressure. The team must leverage its SMS-interoperability to lock in casual groups while rapidly closing the media-management gap to prevent migration to more feature-rich alternatives.

Recent updates added chat filters and native join-links, showing active investment in user-experience and onboarding friction reduction.

The lack of advanced media management tools relative to competitors creates a churn risk for users seeking a comprehensive social suite.

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by GroupMe, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

What's new

The platform improved its market rank and pivoted its development roadmap to prioritize media management tools over AI-driven study features.

improved

Market Rank Improvement

shifted

Roadmap Pivot

declined

New Complaint Theme

added

Updated Weakness Profile

Cite this report

Marlvel.ai. “GroupMe Intelligence Report.” Updated Jul 1, 2026. https://marlvel.ai/apps/groupme

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