Heisting vs its rivals

Side-by-side comparison against Heisting's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Heisting
This App
Core Identity
DeveloperVoodooDeca Games EOODHassam AhmadZplay (Beijing) Info. Tech. Co.,Ltd.Netflix, Inc.Supercent, Inc.SUPERSONIC STUDIOS LTD
CategoryGamesGamesGamesGamesGamesGamesGames
PlatformiOS, AndroidiOS, AndroidiOSiOS, AndroidAndroid, iOSiOS, AndroidiOS, Android
Store Metrics
Rating4.7 / 54.6 / 54.5 / 54.8 / 54.9 / 54.7 / 54.6 / 5
Ratings Count8,61422,9413,92524,9341,982131,583409,483
PriceFreeFreeFreeFreeFreeFreeFree
Release DateNov 26, 2022May 3, 2012Sep 6, 2023Sep 26, 2019Jan 4, 2024Feb 9, 2023Feb 19, 2020
Last UpdatedApr 2, 2026Apr 16, 2026Dec 9, 2025May 9, 2020Apr 24, 2024Dec 18, 2025May 6, 2026
Sentiment & Reviews
Sentimentmixedexcellent---negativemixed
Score55/10082/100---35/10045/100
Praises
  • The core heist gameplay loop provides an addictive and fun experience for casual mobile players
  • Nostalgic Value
  • Offline Playability
  • Stress Relief & Fun
---
  • Engaging Gameplay
  • Core ball-rolling mechanics provide an addictive and entertaining experience for casual play sessions
Complaints
  • Excessive ad frequency and forced ad interruptions degrade the core gameplay experience for active users
  • Excessive Advertisements
  • In-App Purchase Issues
---
  • Excessive Advertising
  • Game-Breaking Bugs
  • Excessive ad frequency disrupts the flow of gameplay and creates a negative user experience
Requests
  • Offline play support would allow users to enjoy the game without constant internet connectivity requirements
-----
  • Account synchronization and cloud save functionality to prevent permanent progress loss
Strategic Intel
Strengths
  • Hand-crafted level variety expands ad-inventory via increased session time
  • Progressive upgrade system drives conversion by gating progression speed
  • Massive legacy user base with over 1.7M ratings
  • Strong nostalgic brand equity
  • Unique humorous narrative differentiator
---
  • Addictive core Idle Arcade loop
  • Thematic depth with drive-thru and multi-food menus
  • Massive existing user base (750k+ ratings)
  • Physics-based momentum feels more responsive than rigid lane-based runners
  • One-finger control scheme maximizes top-of-funnel acquisition
Weaknesses
  • Forced ad-interruptions after every level drive high churn
  • Technical regressions including progress loss and freezing during ad playback
  • High ad frequency in mid-to-late game levels
  • Technical bugs in IAP and DLC delivery
  • Aging visual assets compared to modern rivals
---
  • Aggressive ad-load causing 'Upset' sentiment
  • Progression-blocking bugs (out-of-bounds upgrades)
  • Lack of cross-save functionality
  • Loading freezes in the latest update
  • No cloud-save functionality despite user requests
  • Ad frequency disrupts gameplay flow
Pricingfreemiumfreemiumfreemiumfreemiumsubscriptionfreemiumfreemium
MomentumMaintenance-SteadyZombieZombieMaintenanceActive
Update Cadence5 versions, ~204d avg-5 versions5 versions3 versions5 versions, ~31d avg5 versions, ~9d avg

Compare Heisting head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Heisting, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Data licensed under CC-BY-NC 4.0