Herdwatch Livestock Management is an established productivity app that is free with in-app purchases. With a 3.5/5 rating from 252 reviews, it shows polarized user reception. Users particularly appreciate specialized livestock focus, though list-centric navigation remains a common concern.

What is Herdwatch Livestock Management?

Herdwatch is a livestock management app for cattle, dairy, and sheep producers, providing digital record-keeping and field management on iOS and Android.

Producers hire Herdwatch to move paper-based compliance and breeding records to the cloud, reducing administrative time so they can focus on livestock health.

Current Momentum

v9.7 · 1mo ago

Maintenance
  • Maintains multi-species compliance feature set.
  • Ships regular stability updates to cloud-sync.

Active Nemesis

AgriWebb

AgriWebb

By AgriWebb

Other Rivals

Farmable: Farm Manager App
FarmIQ
Mobble Farm Management
Gallagher Animal Performance
Cropwise Operations
fieldmargin: manage your farm
Agrobase
Farmbrite

7-Day Rank Pulse 🇺🇸

Productivity

No ranking data

ProductivityGrossing

Rating Pulse 🇺🇸

Recent User Mood

What makes this app unique?

What Does It Look Like?

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What Are The Key Features?

Multi-species ManagementDifferentiator

Unified record-keeping for cattle, dairy, sheep, and pasture management within a single account

EID Reader IntegrationDifferentiator

Bluetooth connectivity for electronic identification (EID) readers and scale heads for automated data entry

Offline ModeDifferentiator

Full data capture and record-keeping functionality without internet connectivity, syncing when service returns

How much does it cost?

Freemium
  • Free tier includes digital calving book
  • Full-feature subscription via free trial

Freemium model uses a limited free tier to drive top-of-funnel acquisition, with full-feature access gated behind a subscription.

Who Built It?

Productivity

Enrichment in progress

Publisher profile available very soon

What other apps does Herdwatch make?

What do users think recently?

Medium confidence · Latest 100 of 252 total reviews analyzed

How did the latest release land?

Overall
3.5/ 5
(252)
Current version
3.5/ 5
+0.0 vs overall
(18)
Main signal post-update: specialized livestock focus.

What is the recent mood?

Mixed

Recent user voice shows a mixed sentiment. Users appreciate specialized livestock focus, but report list-centric navigation.

What Users Love

Specialized livestock focus

What Frustrates Users

List-centric navigation

What Users Want

Interactive field mapping

View the full user-sentiment analysis

Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.

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What is the competitive landscape for Herdwatch Livestock Management?

Where is it available?

Localized markets (1)

United States

How's The Productivity Market?

How does it evolve in the Productivity market?

Rank progression

1 active ranking tracked — 30-day window

Which niche is Herdwatch Livestock Management in?

Agriculture Loggers

to manage livestock and farm records efficiently

LoggerAgricultureProfessionalsSubscriptionEstablished

Explore the full Agriculture Loggers niche

Every app in this space — 11 tracked, the niche's live rankings, and Marlvel's editorial take on the job-to-be-done.

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The rivals identified

Nemeses(2)

Farmable directly challenges Herdwatch by targeting the same operational efficiency needs, specifically focusing on field-level documentation and team coordination.

Differentiators

  • Offers a dedicated partner portal for external collaboration that Herdwatch currently lacks in its workflow
  • Includes a specialized tank mix calculator for spray logs, streamlining chemical application compliance for farmers
  • Provides integrated team timesheets, allowing for better labor cost tracking than Herdwatch's livestock-centric model

Head to head

Herdwatch must prioritize its field-management UX to prevent Farmable from capturing the mixed-enterprise farm segment.

AgriWebb is a direct competitor in the livestock management space, targeting the same professional farm operators with a focus on data-driven decision-making and field-level tracking.

Differentiators

  • Offers an interactive farm map that provides superior visual spatial management compared to Herdwatch's list-centric approach.
  • Provides unlimited user access, facilitating better team collaboration for larger commercial operations than Herdwatch's current model.
  • Stronger emphasis on offline data entry ensures functionality in remote areas with poor cellular connectivity.

Head to head

Herdwatch must prioritize a robust, interactive mapping interface to neutralize AgriWebb's spatial advantage and prevent churn among large-scale producers.

Contenders(3)

Gallagher competes by leveraging its strong hardware ecosystem to provide integrated compliance and performance reporting for livestock.

Differentiators

  • Seamless integration with proprietary weighing and EID hardware, creating a high barrier to exit
  • Specialized compliance reporting tools that align directly with industry-standard regulatory requirements for livestock

Mobble competes by offering a streamlined, mobile-first approach to livestock record-keeping and task management.

Differentiators

  • Features geolocated task management, allowing farmers to assign work based on specific paddock locations
  • Mobble Connect functionality simplifies data sharing between different stakeholders in the agricultural supply chain
FarmIQ icon

FarmIQ Systems Limited

0

FarmIQ competes by offering a comprehensive, map-based farm management platform that integrates hardware and compliance reporting.

Differentiators

  • Features native integration with NZFAP and NZFAP Plus dashboards, providing critical compliance automation for New Zealand producers.
  • Supports advanced third-party hardware integrations that allow for real-time data ingestion beyond manual entry.

Same space(3)

Agworld operates in the broader farm productivity space, focusing on collaborative workflows and standardized reporting.

Differentiators

  • Deeply entrenched in collaborative workflows, allowing agronomists and farmers to share data seamlessly
  • Standardized reporting formats that are widely accepted by industry consultants and financial institutions
FieldView Cab icon

The Climate Corporation - US

3.8(170)

FieldView competes by providing real-time data visualization and mapping directly from the tractor cab.

Differentiators

  • Real-time field mapping during operation provides immediate feedback that mobile-only apps cannot match
  • RemoteView capabilities allow farm managers to monitor machinery activity from anywhere in the world

Farmbrite competes by offering a holistic farm management suite that includes integrated accounting, appealing to small-to-mid-sized operations.

Differentiators

  • Includes built-in farm accounting features, reducing the need for users to maintain separate financial software.
  • Supports multi-species livestock management within a single interface, offering a more unified experience for diversified farms.

Compare Herdwatch Livestock Management against every rival

All rivals in one side-by-side table — identity, store metrics, ratings & sentiment, and strategic intel — plus a head-to-head page for each.

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The outtake for Herdwatch Livestock Management

Strengths to defend, gaps to attack

Core Strengths

  • 10 years of R&D provides a mature compliance-ready feature set
  • EID hardware integration creates a high switching cost
  • Multi-species support captures diversified farm operations

Critical Frictions

  • 3.5-star rating reflects UX friction
  • List-centric interface lacks spatial intuition
  • No partner portal for external collaboration

Growth Levers

  • Develop interactive field-mapping to neutralize AgriWebb
  • Introduce integrated farm accounting to compete with Farmbrite
  • Expand wearable integrations for real-time monitoring

Market Threats

  • AgriWebb's spatial-first UX attracts large-scale commercial operators
  • Farmable's partner portal captures collaborative enterprise workflows
  • Hardware-integrated rivals like Gallagher lock in data-heavy users

What are the next best moves?

highInvest

Ship interactive field-mapping tools because user complaints highlight a lack of spatial intuition compared to AgriWebb → reduce churn among large-scale producers.

User sentiment data identifies list-centric navigation as a primary complaint theme.

Trade-off: Push the planned accounting integration to Q4 — spatial parity is a higher-urgency retention lever.

mediumMaintain

Audit EID reader connectivity stability because hardware integration is a primary differentiator → maintain high switching costs.

EID integration is the core mechanism for automated data entry and B2B distribution.

Trade-off: Same-quarter capacity available — no major lever displaced.

A counter-intuitive read

The 'AI-powered' feature trend in agriculture misses that Herdwatch's moat is not the software, but the EID hardware integration that forces producers to stay within the ecosystem.

Feature Gaps vs Competitors

  • Interactive farm mapping (available in AgriWebb)
  • Partner portal for external collaboration (available in Farmable)
  • Integrated farm accounting (available in Farmbrite)

Key Takeaways

Herdwatch holds its category lead through specialized livestock compliance, but the list-centric interface bleeds users to spatial-first rivals, so revenue growth hinges on shipping interactive mapping to neutralize the AgriWebb threat.

Where Is It Heading?

Mixed Signals

The agricultural software market is consolidating around spatial-first interfaces that visualize farm operations, leaving Herdwatch exposed to churn. The app must pivot from a list-centric record-keeper to a spatial-management platform to retain its professional user base, or risk being relegated to small-scale hobbyist operations.

User sentiment regarding navigation friction suggests that the current list-centric UX is failing to meet the spatial-management expectations of modern, large-scale producers.

The 10-year R&D history provides a stable, compliance-ready foundation that protects the app from being easily displaced by newer, less-specialized entrants.

FAQ

Is Herdwatch suitable for small-scale farms?
Yes, Herdwatch is used on over 20,000 farms and ranches, ranging from small operations to large commercial enterprises, with a freemium model that allows users to start with basic record-keeping.
How does Herdwatch compare to AgriWebb?
Herdwatch focuses on specialized livestock health and breeding records with deep EID hardware integration, whereas AgriWebb emphasizes interactive farm mapping and spatial management for larger operations.
Does Herdwatch work without an internet connection?
Yes, the app includes an offline mode that allows for data capture and record-keeping in remote areas, syncing automatically when internet service returns.
What is a good alternative to Herdwatch?
Depending on your needs, AgriWebb is a strong alternative for spatial management, while Farmbrite offers integrated accounting features for those looking for a more holistic farm management suite.

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Herdwatch Livestock Management, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

What's new

Herdwatch transitioned from a negative to a mixed sentiment trend while pivoting its development roadmap to address spatial management gaps identified by users.

improved

Sentiment Trend Shift

shifted

Roadmap Priority Pivot

added

New Competitive Threat

shifted

Primary Complaint Evolution

added

New Weakness Identified

Cite this report

Marlvel.ai. “Herdwatch Livestock Management Intelligence Report.” Updated Jun 19, 2026. https://marlvel.ai/apps/herdwatch-livestock-management

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