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Home & Decor Singapore vs its rivals

Side-by-side comparison against Home & Decor Singapore's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Home & Decor Singapore
This App
Better Homes and Gardens
Nemesis
Porcelanosa
Contender
Vogue Living
Contender
Roomie Remote X
Peer
Eopt Home
Peer
KMC - Connect
Peer
Siemens Connected Home
Peer
Flowers style watch face
New Kid
Galaxy Design Watch Faces
New Kid
Core Identity
DeveloperMagzter Inc.Meredith CorporationPORCELANOSA GrupoNews Life Media Pty LtdRoomie Remote, IncEOPT Home ASFrontstepsSiemens AGCHESTER WATCH FACESGalaxy Design Watch Face
CategoryLifestyleLifestyleHouse & HomeLifestyleLifestyleLifestyleLifestyleLifestylePersonalizationLifestyle
PlatformiOSiOS, AndroidAndroid, iOSiOS, AndroidiOSAndroid, iOSiOS, AndroidiOS, AndroidAndroidAndroid
Store Metrics
Rating0.0 / 54.7 / 53.1 / 51.8 / 54.0 / 51.0 / 52.8 / 51.0 / 50.0 / 50.0 / 5
Ratings Count03317436110100
PriceFreeFreeFreeFreeFreeFreeFreeFree$89.99Free
Release DateAug 1, 2012Mar 15, 2011Jan 25, 2013Mar 29, 2013Dec 1, 2025Oct 25, 2024Nov 30, 2021Apr 19, 2022Sep 28, 2025Feb 25, 2026
Last UpdatedOct 18, 2023Jan 22, 2026Oct 25, 2025Aug 5, 2023May 7, 2026Jan 15, 2026May 12, 2026Apr 20, 2026Sep 28, 2025Feb 25, 2026
Sentiment & Reviews
Sentiment-terrible--mixed-negative---
Score-15/100--60/100-30/100---
Praises-
  • Helpful content regarding gardening and home design provides inspiration for hobbyists
--
  • Granular control of complex A/V receivers
-----
Complaints-
  • Persistent download failures prevent users from accessing paid magazine content
  • Subscription authentication errors block access to purchased digital content
--
  • High subscription cost for basic features
-
  • Technical instability and login failures
---
Requests-
  • Simplified purchase options for individual magazine issues without mandatory subscriptions
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Strategic Intel
Strengths
  • Regional content focus provides specific relevance for Singaporean renovation trends and local supplier knowledge.
  • Editorial authority in home and garden niches sustains brand trust
  • Cross-platform availability on iOS and Android expands reach
-
  • Premium brand aesthetic aligns with high-end architecture and interior design demographics.
  • IR adapter support bridges legacy AV equipment into modern IP-controlled environments
  • On-device voice processing provides privacy-centric control for sensitive home environments
-
  • Direct administrative connection to property management back-ends provides a B2B distribution barrier
  • Specialized industrial-grade energy optimization metrics for Siemens hardware
-
  • Coupon-delivery mechanism functions as a direct distribution channel for the developer's watch face assets
  • Offline-first architecture ensures consistent browsing availability
Weaknesses
  • Static magazine format lacks interactive elements.
  • $29.99 annual subscription lacks a low-friction monthly entry tier.
  • Persistent download failures in the latest version
  • Subscription authentication errors block access to paid content
  • High crash frequency on mobile devices
-
  • Lack of iOS VoiceOver support in the current version limits accessibility.
  • Subscription pricing at $129.99/year sits significantly above the lifestyle app median
  • Steep learning curve for non-technical users limits organic growth potential
-
  • 2.4-star average rating indicates poor technical stability
  • Lack of proactive home-management features limits daily active usage
  • 1.0 rating on iOS
  • No third-party ecosystem integration
  • Lacks modern automation triggers
-
  • No native in-app purchase logic forces users out of the app to redeem codes
  • Reliance on email delivery creates a high-friction conversion funnel
Pricingsubscriptionsubscriptionfreesubscriptionfreemiumfreefreefreepaidfree
MomentumZombieMaintenanceMaintenanceZombieMaintenanceSteadyMaintenanceMaintenance-Zombie
Update Cadence1 versions2 versions, ~485d avg5 versions5 versions, 1 majors/6mo, ~522d avg1 versions, 1 majors/6mo5 versions2 versions, ~1d avg2 versions, ~0d avg-1 versions

Compare Home & Decor Singapore head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Home & Decor Singapore, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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Data licensed under CC-BY-NC 4.0