Looker vs its rivals

Side-by-side comparison against Looker's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Looker
This App
Domo, Inc.
Contender
Core Identity
DeveloperGoogle LLCMicrosoft CorporationDomo, Inc. (UT)Tableau Software, LLCMicroStrategy Inc.SAP SEQlikTechThoughtSpot
CategoryBusinessBusinessBusinessBusinessBusinessBusinessBusinessBusiness
PlatformAndroid, iOSiOS, AndroidAndroid, iOSiOS, AndroidiOS, AndroidAndroid, iOSAndroid, iOSiOS, Android
Store Metrics
Rating4.6 / 54.7 / 54.7 / 54.6 / 54.8 / 54.8 / 53.8 / 54.9 / 5
Ratings Count992,3241,3552,810222017122
PriceFreeFreeFreeFreeFreeFreeFreeFree
Release DateOct 4, 2023Dec 21, 2014Sep 27, 2012Aug 1, 2011Mar 28, 2018Apr 18, 2015Sep 26, 2017Aug 28, 2019
Last UpdatedApr 7, 2026Apr 26, 2026Mar 11, 2026Apr 14, 2026Apr 13, 2026Feb 9, 2026Apr 8, 2026Apr 10, 2026
Sentiment & Reviews
Sentimentterriblemixed--excellent---
Score25/10065/100--90/100---
Praises
  • Core dashboard functionality provides value for users who successfully navigate the initial setup
  • Data visualization capabilities allow users to interpret complex business performance metrics with high clarity
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  • The library application provides a highly functional and visually appealing experience for mobile users
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Complaints
  • Mandatory paid license requirements create significant friction for individual users expecting free access
  • Authentication and connection failures prevent users from accessing their personal dashboard data
  • Authentication loops and sign-in failures prevent users from accessing their reports consistently
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Requests
  • Expanded access for free accounts to allow personal dashboard viewing on mobile devices
  • Enhanced mobile controls for refreshing datasets and managing workspace permissions directly within the app
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Strategic Intel
Strengths
  • Semantic modeling layer embeds business logic into the platform
  • Gemini-powered agents enable automated data interpretation
  • Deep Google Cloud integration provides a unified workflow
  • Microsoft 365 ecosystem lock-in
  • Enterprise-grade security governance
  • Copilot AI integration
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  • Certified content stamp establishes data governance trust in regulated sectors
  • Offline access maintains platform usage in low-connectivity frontline environments
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Weaknesses
  • 2.83 rating on Android indicates poor mobile stability
  • Mandatory paid-license gate creates high user friction
  • Authentication flows frequently fail for enterprise users
  • Persistent sign-in authentication loops
  • Mobile filter management complexity
  • 0.19-star Android-iOS rating gap
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  • 1.5★ Android-iOS rating gap on majority Android base
  • No cloud-save functionality despite user requests
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Pricingsubscriptionfreemiumfreefreefreefreefreefree
MomentumActiveActiveActiveIntenseIntenseActiveIntenseIntense
Update Cadence5 versions, 1 majors/6mo, ~30d avg5 versions, 2 majors/6mo, ~13d avg5 versions5 versions5 versions5 versions5 versions5 versions

Compare Looker head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Looker, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Data licensed under CC-BY-NC 4.0