| Core Identity |
| Developer | Kairosoft Co.,Ltd | DHGames Limited | Auxbrain, Inc. | thatgamecompany | Hyper Hippo Publishing Ltd. | Wildlife Studios | Supercent, Inc. |
| Category | Games | Games | Games | Games | Games | Games | Games |
| Platform | Android, iOS | Android, iOS | Android, iOS | Android, iOS | iOS, Android | iOS, Android | iOS, Android |
| Store Metrics |
| Rating | 4.5 / 5 | 4.8 / 5 | 4.8 / 5 | 4.8 / 5 | 4.7 / 5 | 4.7 / 5 | 4.7 / 5 |
| Ratings Count | 346 | 106,630 | 555,500 | 261,153 | 382,183 | 785,678 | 131,583 |
| Price | Free | Free | Free | Free | Free | Free | Free |
| Release Date | Jan 20, 2017 | Nov 9, 2016 | Jul 14, 2016 | Jul 21, 2019 | Feb 19, 2015 | Jul 11, 2015 | Feb 9, 2023 |
| Last Updated | Apr 9, 2024 | Nov 26, 2025 | Apr 1, 2026 | Apr 29, 2026 | May 1, 2026 | Apr 17, 2026 | Dec 18, 2025 |
| Sentiment & Reviews |
| Sentiment | positive | mixed | excellent | mixed | terrible | mixed | negative |
| Score | 65/100 | 65/100 | 87/100 | 55/100 | 15/100 | 58/100 | 35/100 |
| Praises | - Addictive core gameplay loop provides a satisfying experience for short play sessions
- Non-predatory monetization model allows for progression without forced in-app purchases
- Charming retro aesthetic and character interactions create an engaging atmosphere
| - Idle gameplay mechanics provide a relaxing and addictive experience for casual players
| - Non-Intrusive Ad Model
- Offline Playability
| - Atmospheric visual design and peaceful audio composition create a relaxing escape for daily players
| - Core idle gameplay loop provides long-term entertainment value for returning veteran players
| - Nostalgic Value
- Creative Gameplay
| |
| Complaints | - Technical instability causes the application to hang at the loading screen
- Excessive grinding requirements for resources create artificial progression barriers
- Poorly placed UI elements lead to frequent accidental inputs during gameplay
| - Frequent application crashes during arcade modes disrupt progress and waste limited resources
| | - Technical instability including frequent crashes and server splits disrupts the core gameplay experience
| - Forced ad popups during menu navigation disrupt the flow of the core experience
| - Intrusive Advertisements
- Restrictive Recent Update
| - Excessive Advertising
- Game-Breaking Bugs
|
| Requests | - Offline play support would improve accessibility for users without constant internet access
- Expanded customization options for allies would increase strategic depth and engagement
- Dedicated audio settings menu to allow for independent sound control
| - Implementation of a hero selling feature to manage inventory overflow from promotional rewards
| - | - Account retrieval features are needed to recover lost progress and previously purchased cosmetics
| - Permanent ad removal purchase option requested to replace the current subscription model
| - | - |
| Strategic Intel |
| Strengths | - Addictive core loop sustains daily active usage
- Non-predatory monetization builds long-term player trust
- Retro pixel aesthetic creates high brand recognition
| - Guild-based social network effects drive session frequency
- Ad-free core loop sustains high user satisfaction
- Automated progression reduces daily friction
| - Highly praised optional ad model
- Proprietary 3D chicken swarm visualization
- Deep 'Artifact' and 'Space' meta-game
| - Social-network effects anchored in non-verbal interaction drive daily retention
- Cross-platform progression removes hardware-based switching costs
| - Prestige-based Angel Investor mechanic sustains multi-year DAU/MAU ratios
- Rotating event structure drives recurring FOMO-based engagement spikes
| - Massive established user base (3.6M+ ratings)
- Unique pet adoption and interaction mechanics
- Accessible blueprint-guided construction system
| - Addictive core Idle Arcade loop
- Thematic depth with drive-thru and multi-food menus
- Massive existing user base (750k+ ratings)
|
| Weaknesses | - Device-local save system prevents cross-device migration
- Technical instability triggers loading screen hangs
- UI layout causes frequent accidental input errors
| - Frequent arcade mode crashes cause resource loss
- Aggressive monetization creates exclusionary progression walls
- Unskippable tutorials discourage new-user exploration
| - Late-game progression walls
- Perceived P2W shift in contracts
- Lack of robust social/guild structures
| - High cosmetic pricing relative to category median
- Persistent server-split bugs erode the core social experience
| - Forced ad popups during menu navigation erode core experience flow
- Lack of one-time ad-removal purchase option frustrates users
| - Aggressive ad frequency disrupting gameplay flow
- Lack of cloud-save functionality for progress retention
- Recent technical restrictions on block placement
| - Aggressive ad-load causing 'Upset' sentiment
- Progression-blocking bugs (out-of-bounds upgrades)
- Lack of cross-save functionality
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| Pricing | freemium | freemium | freemium | freemium | freemium | freemium | freemium |
| Momentum | Zombie | Maintenance | Maintenance | Active | Steady | Maintenance | Maintenance |
| Update Cadence | 2 versions, 1 majors/6mo, ~651d avg | 5 versions, 5 majors/6mo, ~186d avg | 5 versions, 2 majors/6mo, ~47d avg | 5 versions, 5 majors/6mo, ~6d avg | 5 versions, 3 majors/6mo, ~18d avg | 5 versions, ~4d avg | 5 versions, ~31d avg |