Measure Map Pro is a spatial measurement utility for field professionals, providing area and perimeter calculations via satellite imagery on iOS and Android.
Product velocity
Dormant
Daily rank 🇺🇸
—
Utilities
Sentiment
4.5
8k reviews
Nemesis
Fragmented field
The App DNA
What makes this app unique?
Users hire the app to perform precise land and property measurements without visiting the site, replacing manual tape-based field work with digital accuracy.
For Field professionals including architects, farmers, and surveyors who require precise spatial measurements and data export capabilities.
What does it look like?
Key features
Calculates areas, perimeters, and distances using satellite imagery with support for multiple shapes including circles and rectangles.
Enables multiple users to share and edit the same project simultaneously via the web-based interface.
Allows drawing and measurement on iPad Pro using Apple Pencil for precise input.
How much does it cost?
Tiered pricing segments users by professional complexity, though legacy purchase validation issues create significant friction.
Velocity
Dormant developmentopaqueShow more...
Measure Map Pro shows no development activity within the last 6 months. The most recent release on iOS occurred in February 2026, but the Android platform has not seen an update since May 2023. Given the lack of consistent updates across platforms and the significant gap in release history, the app is classified as a zombie project.
Who built it?
User Sentiment
What do users think recently?
The recent review mood reads excited. Users appreciate high precision measurement tools provide reliable data for professional land and property surveying tasks, but report confusing monetization models lead to repeated purchase requests for users who previously bought the app.
How are ratings & reviews evolving?
What users say, by theme
- High precision measurement tools provide reliable data for professional land and property surveying tasks
- Confusing monetization models lead to repeated purchase requests for users who previously bought the app
111 of 427 recent reviews analyzed · high confidence · Excited overall
Read the full review analysisUnlock 1 user request, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for Measure Map Pro
How's the Utilities market?
Measure Map Pro holds a presence in the Maps and Navigation category, with grossing ranks fluctuating between #47 and #152 across international markets. The gap between free-tier utility and high-cost pro subscriptions signals monetization friction that limits consistent chart dominance.
Read the market outlookThe rivals identified
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Access the full report for freeThe Analyst's Read
Key takeaways for Measure Map Pro
Where is it heading?
The professional mapping market is consolidating around integrated GIS workflows, leaving standalone measurement tools exposed to churn if they fail to provide stable data export. Measure Map Pro's current technical instability risks ceding its lead to more reliable, albeit less feature-rich, competitors.
- Data persistence failures in the latest release erode the daily active habit, which compounds the rating drag already visible on Android.
- The addition of web-based cross-platform support expands the addressable market for team-based professional workflows into Q2.
The SWOT
- Apple Pencil integration reinforces category authority for iPad Pro field users
- 21-unit measurement library functions as a B2B distribution barrier for international surveying partnerships
- Education partnerships for architecture students as a B2B distribution channel
- Transparent polygon overlays for overlapping land areas
Next best moves
Audit license validation logic because legacy users report repeated purchase prompts → reduce churn of professional base
+ 1 more prioritized moveThe counter-intuitive read
The app's high-cost Agro Pro tier is not…
Read the full takeFeature gaps
Parcel-level owner data (available in Property Line Finder but absent here) +1
Since the last report: The app's competitive position is increasingly pressured by data persistence failures and persistent license validation errors, shifting the outlook to mixed.
Bottom line
Measure Map Pro maintains a strong reputation for precision, but technical instability and monetization friction threaten its professional user base, so the PM must prioritize license validation and data persistence to prevent further churn.
Unlock 3 critical frictions, 3 market threats, 1 more prioritized move and the analyst’s take.
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