Report updated May 5, 2026

Sticker Maker Hub - WASticker is a well-regarded utilities app that is free with in-app purchases. With a 4.6/5 rating from 897.6K reviews, it maintains solid user satisfaction. Users particularly appreciate simple sticker creation tools allow users to generate custom content for messaging platforms, though integration failures prevent created stickers from appearing within the messaging app interface remains a common concern.

What is Sticker Maker Hub - WASticker?

Sticker Maker Hub is a utility app for iOS and Android that allows users to create custom stickers from photos for WhatsApp and iMessage.

Users hire this app to personalize their messaging experience with custom memes and content, fulfilling a need for creative expression that standard emoji sets cannot satisfy.

Current Momentum

v1.4 · 2mo ago

Maintenance
  • Introduced ad-free experience in latest release
  • Shipped stability improvements for sticker export

Active Nemesis

Sticker Maker Studio

Sticker Maker Studio

By Tamara Vardanyan

Other Rivals

Sticker.ly - Sticker Maker
Sticker Maker ®
Sticker Maker: Create Stickers
Facemoji AI Emoji Keyboard
Bitmoji
GIF Keyboard
Picsart AI Photo Editor, Video
Fonts Art: Keyboard for iPhone

7-Day Rank Pulse 🇺🇸

Utilities

No ranking data

Rating Pulse 🇺🇸

Recent User Mood

What makes this app unique?

What Does It Look Like?

What Are The Key Features?

Custom Sticker CreatorDifferentiator

Auto and manual cut-out tool with face detection to convert photos, videos, and GIFs into stickers

Sticker Pack ExportStandard

Direct integration to export custom or catalog sticker packs to WhatsApp and iMessage

Sticker CatalogStandard

Library of static and animated sticker packs categorized by themes like animals, food, and holidays

How much does it cost?

Freemium
  • Free tier with ad support
  • Premium subscription (Weekly/Yearly)

Freemium model transitions from ad-supported utility to subscription-based access for advanced features and ad-free usage.

Who Built It?

What do users think recently?

High confidence · 72 reviews analyzed · Based on 72 reviews. Signal may be noisy.

How did the latest release land?

Overall
4.6/ 5
(897.6K)
Current version
4.7/ 5
+0.1 vs overall
(2.4K)
Main signal post-update: simple sticker creation tools allow users to generate custom content for messaging platforms.

What is the recent mood?

Excited

Recent user voice shows a excited sentiment. Users appreciate simple sticker creation tools allow users to generate custom content for messaging platforms and minimalist ad frequency provides a better experience compared to similar sticker creator apps, but report integration failures prevent created stickers from appearing within the messaging app interface and aggressive monetization and subscription prompts disrupt the user experience during core tasks.

What Users Love

Simple sticker creation tools allow users to generate custom content for messaging platforms
Minimalist ad frequency provides a better experience compared to similar sticker creator apps

What Frustrates Users

Integration failures prevent created stickers from appearing within the messaging app interface
Aggressive monetization and subscription prompts disrupt the user experience during core tasks

What Users Want

Expanded toolset for sticker customization to improve the quality of generated assets

View the full user-sentiment analysis

Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.

Go deeper

What is the competitive landscape for Sticker Maker Hub - WASticker?

How's The Utilities Market?

How does it evolve in the Utilities market?

The app maintains a 4.66 rating across 2,365 iOS reviews, positioning it as a reliable utility in the crowded sticker-creation space. The high volume of Android installs (895,242) relative to iOS review counts suggests a significant reach advantage in emerging markets.

Rank progression

4 active rankings tracked — 30-day window

The rivals identified

Nemeses(1)

Sticker Maker Studio icon

Tamara Vardanyan

4.7(80.1K)

This app maintains the highest direct feature overlap with our target, focusing exclusively on the sticker creation workflow for WhatsApp and iMessage.

Differentiators

  • Dedicated focus on sticker-specific utility keeps the interface lean compared to our broader toolset.
  • High release frequency suggests a rapid iteration cycle on sticker-cutting algorithms and user-requested features.
  • Maintains a singular focus on the sticker creation niche, avoiding the feature bloat of general photo editors.

Head to head

To defend our position, we must prioritize streamlining our sticker-cutting UX to match their speed while leveraging our superior text-editing capabilities as a premium differentiator.

Contenders(3)

Sticker Maker: Create Stickers icon

Lyrebird Studio

4.8(30.7K)

A versatile tool that bundles meme and GIF creation alongside standard sticker making, appealing to a broader creative audience.

Differentiators

  • Integrates meme-generation tools directly into the sticker creation flow, increasing session utility.
  • Supports a wider variety of file formats including animated GIFs for more dynamic sticker packs.
Sticker Maker ® icon
Sticker Maker ®moat: medium

Thanh Hai Le

4.7(2.3M)

A high-scale utility that competes directly on the core sticker-making functionality with a massive user base.

Differentiators

  • Provides a more robust set of graphic design tools for users who want to create professional-grade stickers.
  • Offers a wider range of pre-made sticker templates that reduce the barrier to entry for non-designers.
Sticker.ly - Sticker Maker icon

NAVER Z Corporation

4.4(2.3M)

A massive social-first competitor that dominates the sticker discovery space through a community-driven content model.

Differentiators

  • Leverages a massive social network effect where users share and discover sticker packs globally.
  • Integrates advanced AI-driven auto-cut features that significantly outperform manual cropping tools.

Same space(4)

A broad photo-editing suite that includes sticker-making as a sub-feature for power users.

Differentiators

  • Offers professional-grade photo editing tools that allow for complex sticker composition and layering.
  • Provides a vast library of community-contributed assets that far exceeds our native sticker library.
GIF Keyboard icon
GIF Keyboardmoat: medium

Tenor

4.7(1.4M)

A specialized utility for animated content that competes for the same 'chat enhancement' screen time.

Differentiators

  • Focuses exclusively on high-speed GIF search and retrieval, optimizing for instant communication needs.
  • Provides a massive, searchable database of trending content that requires zero user creation effort.
Bitmoji icon
Bitmojimoat: high

Bitstrips

4.5(3.6M)

A dominant player in the personalized avatar space that serves as a primary alternative to custom stickers.

Differentiators

  • Offers deep personalization through avatar creation that our static sticker maker cannot replicate.
  • Maintains strong brand loyalty through consistent character-based content updates and seasonal themes.
Facemoji AI Emoji Keyboard icon

NEXILEAP PRIVATE LIMITED

4.7(1.5M)

An adjacent utility that captures the same 'expressive communication' intent through keyboard integration.

Differentiators

  • Provides persistent access to stickers and emojis directly within the system keyboard interface.
  • Utilizes AI to suggest stickers based on real-time text input, creating a more proactive user experience.

Compare Sticker Maker Hub - WASticker against every rival

All rivals in one side-by-side table — identity, store metrics, ratings & sentiment, and strategic intel — plus a head-to-head page for each.

Go deeper

The outtake for Sticker Maker Hub - WASticker

Strengths to defend, gaps to attack

Core Strengths

  • High-utility creation loop drives daily session frequency
  • Multi-platform export integration secures user-generated content within messaging apps

Critical Frictions

  • 0.07★ rating gap between iOS and Android platforms
  • High-frequency subscription prompts disrupt the core creation flow
  • Integration failures with iMessage drive churn

Growth Levers

  • B2B partnerships for branded sticker packs
  • Expansion of AI-driven auto-cut features

Market Threats

  • Sticker.ly's community-driven network effects
  • Rapid iteration cycles of Sticker Maker Studio
  • Platform-level keyboard integration by Facemoji AI

What are the next best moves?

highInvest

Rebuild iMessage integration logic because integration failures are the top churn driver → improve retention

User complaints cite iMessage sync failures as a primary frustration.

Trade-off: Pause the development of new sticker templates — stability is a higher priority for retention.

mediumPivot

Shift subscription prompts to post-export flow because current interruptions disrupt creation → increase conversion

Sentiment analysis identifies aggressive monetization as a major user complaint.

Trade-off: Same-quarter capacity available — no major lever displaced.

A counter-intuitive read

The app's high Android install count is a liability, not an asset, as the platform-wide rating gap indicates that the current monetization model is failing to scale across diverse device performance tiers.

Feature Gaps vs Competitors

  • AI-driven auto-cut features (available in Sticker.ly but missing here)
  • Community-driven sticker discovery (available in Sticker.ly but missing here)
  • Professional-grade photo editing tools (available in Picsart but missing here)

Key Takeaways

The app maintains a strong utility position through its sticker creation tools, but technical integration failures and aggressive monetization threaten long-term retention, so the PM must prioritize messaging stability over new feature expansion to protect the user base.

Where Is It Heading?

Stable

The sticker utility market is consolidating around apps that offer either superior AI-cutting tools or social discovery, leaving Sticker Maker Hub in a vulnerable middle ground. The app must transition from a pure utility to a more stable, less intrusive experience to avoid being displaced by community-first rivals.

Technical integration failures with iMessage drive user frustration, which compounds the churn risk already visible in recent reviews.

The latest release introduced an ad-free experience, signaling a shift toward premium monetization that may improve long-term user sentiment.

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Sticker Maker Hub - WASticker, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

What's new

The product has entered a maintenance phase characterized by increased monetization friction and persistent technical instability in messaging integrations.

declined

Emergence of critical churn drivers

shifted

Development cadence to maintenance

shifted

Introduction of subscription tiers

improved

Custom Sticker Creator positioning

Cite this report

Marlvel.ai. “Sticker Maker Hub - WASticker Intelligence Report.” Updated May 5, 2026. https://marlvel.ai/apps/sticker-maker-hub-wasticker

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