MARLVEL

The Ideal Home & Garden vs its rivals

Side-by-side comparison against The Ideal Home & Garden's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

The Ideal Home & Garden
This App
Better Homes and Gardens
Nemesis
Porcelanosa
Contender
Vogue Living
Contender
Omnee
Peer
Siemens Connected Home
Peer
Roomie Remote X
Peer
KMC - Connect
Peer
Flowers style watch face
New Kid
Galaxy Design Watch Faces
New Kid
Core Identity
DeveloperMagzter Inc.Meredith CorporationPORCELANOSA GrupoNews Life Media Pty LtdOmneeSiemens AGRoomie Remote, IncFrontstepsCHESTER WATCH FACESGalaxy Design Watch Face
CategoryLifestyleLifestyleHouse & HomeLifestyleHouse & HomeLifestyleLifestyleLifestylePersonalizationLifestyle
PlatformiOS, AndroidiOS, AndroidAndroid, iOSiOS, AndroidiOS, AndroidiOS, AndroidiOSiOS, AndroidAndroidAndroid
Store Metrics
Rating3.3 / 54.7 / 53.1 / 51.8 / 55.0 / 51.0 / 54.0 / 52.8 / 50.0 / 50.0 / 5
Ratings Count433174291361000
PriceFreeFreeFreeFreeFreeFreeFreeFree$89.99Free
Release DateNov 4, 2011Mar 15, 2011Jan 25, 2013Mar 29, 2013Feb 10, 2021Apr 19, 2022Dec 1, 2025Nov 30, 2021Sep 28, 2025Feb 25, 2026
Last UpdatedMar 17, 2018Jan 22, 2026Oct 25, 2025Aug 5, 2023May 15, 2026Apr 20, 2026May 7, 2026May 12, 2026Sep 28, 2025Feb 25, 2026
Sentiment & Reviews
Sentiment-terrible----mixednegative--
Score-15/100----60/10030/100--
Praises-
  • Helpful content regarding gardening and home design provides inspiration for hobbyists
----
  • Granular control of complex A/V receivers
---
Complaints-
  • Persistent download failures prevent users from accessing paid magazine content
  • Subscription authentication errors block access to purchased digital content
----
  • High subscription cost for basic features
  • Technical instability and login failures
--
Requests-
  • Simplified purchase options for individual magazine issues without mandatory subscriptions
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Strategic Intel
Strengths
  • Localized editorial focus creates a strong emotional connection with Indian homeowners
  • Editorial authority in home and garden niches sustains brand trust
  • Cross-platform availability on iOS and Android expands reach
-
  • Premium brand aesthetic aligns with high-end architecture and interior design demographics.
-
  • Specialized industrial-grade energy optimization metrics for Siemens hardware
  • IR adapter support bridges legacy AV equipment into modern IP-controlled environments
  • On-device voice processing provides privacy-centric control for sensitive home environments
  • Direct administrative connection to property management back-ends provides a B2B distribution barrier
-
  • Coupon-delivery mechanism functions as a direct distribution channel for the developer's watch face assets
  • Offline-first architecture ensures consistent browsing availability
Weaknesses
  • 3.25 rating on iOS indicates poor user experience
  • No offline reading mode available
  • Persistent download failures in the latest version
  • Subscription authentication errors block access to paid content
  • High crash frequency on mobile devices
-
  • Lack of iOS VoiceOver support in the current version limits accessibility.
-
  • 1.0 rating on iOS
  • No third-party ecosystem integration
  • Lacks modern automation triggers
  • Subscription pricing at $129.99/year sits significantly above the lifestyle app median
  • Steep learning curve for non-technical users limits organic growth potential
  • 2.4-star average rating indicates poor technical stability
  • Lack of proactive home-management features limits daily active usage
-
  • No native in-app purchase logic forces users out of the app to redeem codes
  • Reliance on email delivery creates a high-friction conversion funnel
Pricingsubscriptionsubscriptionfreesubscriptionfreefreefreemiumfreepaidfree
MomentumZombieMaintenanceMaintenanceZombieIntenseMaintenanceMaintenanceMaintenance-Zombie
Update Cadence2 versions, 1 majors/6mo, ~2886d avg2 versions, ~485d avg5 versions5 versions, 1 majors/6mo, ~522d avg5 versions2 versions, ~0d avg1 versions, 1 majors/6mo2 versions, ~1d avg-1 versions

Compare The Ideal Home & Garden head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by The Ideal Home & Garden, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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Data licensed under CC-BY-NC 4.0