Total Cleaner vs its rivals

Side-by-side comparison against Total Cleaner's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

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New Kid
Core Identity
DeveloperTotal Security LimitedBPMobileCELESTIAN GOLDEN APPSGRIMLAX TRADE, S.L.Gen Digital Inc.Shrishail RanaTapMedia Ltd
CategoryUtilitiesUtilitiesUtilitiesUtilitiesUtilitiesPhoto & VideoUtilities
PlatformAndroid, iOSiOSiOSiOS, AndroidAndroid, iOSiOS, AndroidiOS, Android
Store Metrics
Rating4.5 / 54.4 / 54.5 / 54.6 / 54.7 / 54.2 / 54.6 / 5
Ratings Count136339,29766,988191,526171,6183,113265
PriceFreeFreeFreeFreeFree$4.99Free
Release DateJun 14, 2025Jan 26, 2017Aug 18, 2019Oct 30, 2023Oct 2, 2018Mar 12, 2015Jul 9, 2013
Last UpdatedJan 23, 2026Apr 17, 2026Mar 10, 2026Apr 15, 2026May 4, 2026Oct 15, 2025Sep 3, 2019
Sentiment & Reviews
Sentimentexcellentmixed--mixed-mixed
Score90/10065/100--45/100-65/100
Praises
  • The application provides a positive user experience through its current functional state
  • Efficient bulk removal of unwanted photos and emails saves significant device storage space
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  • Core security features provide peace of mind for users monitoring device safety
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  • Real-time emergency monitoring provides valuable situational awareness for local community events and safety
Complaints-
  • Aggressive subscription paywalls prevent users from accessing core cleanup features after download
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  • Subscription and billing transparency issues create significant friction for long-term users
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  • Aggressive data collection and third-party advertising practices frustrate users seeking a clean experience
Requests-
  • Expanded cleanup capabilities for specific folders like spam or social media duplicates
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  • Granular control over VPN behavior to prevent unnecessary battery and data usage
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  • Transparent pricing models that honor previous purchases without requiring additional recurring payments
Strategic Intel
Strengths
  • Cross-platform subscription bundle increases perceived value
  • Calendar cleanup feature provides a niche utility differentiator
  • Privacy-first on-device AI architecture minimizes data-security friction
  • Gesture-based sorting interface accelerates user time-to-value
  • High-accuracy duplicate detection sustains core utility
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  • AI-powered scam protection provides comprehensive defense against SMS threats
  • Established brand trust drives high organic install velocity
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  • High-utility alert system for major events drives re-engagement
  • Home screen widgets reduce launch friction for power users
Weaknesses
  • Subscription-only model limits top-of-funnel discovery
  • 3.53 rating on Android lags behind iOS baseline
  • Low review volume suggests weak organic install velocity
  • Aggressive subscription paywall prevents access to core features
  • Forced review prompts interrupt task completion
  • Inaccurate duplicate detection flags album-organized photos
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  • VPN connectivity instability disrupts daily utility
  • Subscription management flow creates significant user friction
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  • Aggressive third-party advertising and data collection practices
  • Subscription transparency issues leading to user distrust
Pricingsubscriptionsubscriptionfreemiumsubscriptionsubscriptionpaidfreemium
MomentumActiveActiveActiveIntenseActiveActiveMaintenance
Update Cadence3 versions5 versions, 5 majors/6mo, ~15d avg5 versions5 versions5 versions, ~9d avg5 versions5 versions, ~788d avg

Compare Total Cleaner head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Total Cleaner, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Data licensed under CC-BY-NC 4.0