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Traffic Light Calorie Counter & Food Guide

Traffic Light Calorie Counter & Food Guide

By Jommi UG (haftungsbeschrankt)

Traffic Light Calorie Counter & Food Guide is a nutritional tracking app for families that uses color-coded labels to simplify food choices on iOS.

The App DNA

What makes this app unique?

Users hire this app for a low-friction, visual way to explain nutritional quality to children, avoiding the complexity of professional calorie-counting tools.

For Health-conscious families and individuals seeking a simplified, non-technical approach to nutritional awareness.

What does it look like?

Key features

Traffic Light Labelingstandard

Color-coded visual indicators for nutritional quality; functions as the primary retention hook for non-technical users.

BMI & Ideal Weight Analysisstandard

Standardized health metrics; serves as a secondary utility to drive Pro tier conversion.

Manual Ingredient Analysisstandard

Manual check for hidden components; acts as a basic gate for the Pro subscription tier.

How much does it cost?

subscriptionFreePro ($0.99/mo, $1.99/3mo, $2.99/yr)

The app uses a low-cost subscription model to gate advanced features, but the lack of recent updates makes the Pro tier a high-risk purchase.

Velocity

Dormant developmentShow more...

5 versions in history. Development pace: zombie.

See all version history

Who built it?

Jommi UG (haftungsbeschrankt)

10 apps tracked · Health & Fitness

Food & Drink Carb CounterFood & Drink Carb CounterCarb Unit Diary for DiabeticsCarb Unit Diary for DiabeticsLow-Carb Diet & Meal PlannerLow-Carb Diet & Meal PlannerNutriCheck Food Nutrition InfoNutriCheck Food Nutrition InfoCalorieGuide Food Nutrition Facts Calculator for Fresh Produce & Healthy Diet LivingCalorieGuide Food Nutrition Facts Calculator for Fresh Produce & Healthy Diet LivingCeres Calorie Counter DietCeres Calorie Counter DietProtein-Check: Discover Top High Protein Rich Foods List for the best Power DietProtein-Check: Discover Top High Protein Rich Foods List for the best Power DietBread Units Calculator SystemBread Units Calculator SystemFoodCheck - LebensmittelampelFoodCheck - Lebensmittelampel
Explore the full publisher profile

User Sentiment

What do users think recently?

How are ratings & reviews evolving?

App Store
2.50 · 4

Not enough recent reviews to extract reliable themes yet.

Read the full review analysis

Competition

Competitive landscape for Traffic Light Calorie Counter & Food Guide

How's the Health & Fitness market?

The app holds a 2.5-star rating across 4 reviews, signaling a lack of market traction. The 3512-day update gap confirms a maintenance-mode position that cannot compete with active category rivals.

The rivals identified

Fastic Weight Loss & Fasting

By HealthVida GmbH & Co. KG.

Fastic competes directly by offering comprehensive weight management and nutritional guidance, capturing the same health-conscious demographic seeking structured dietary control.

  • Integrates AI-driven restaurant menu scanning to provide real-time nutritional insights for dining out.
  • Features a proprietary 'Fastic Score' that gamifies user progress and encourages long-term retention.
  • Offers advanced protein fasting protocols that go beyond this app's basic food labeling system.
Traffic Light Calorie Counter & Food Guide vs Fastic Weight Loss & Fasting

Unlock the head-to-head verdict: where this rival wins, and where it loses.

Access the full report for free

The Analyst's Read

Key takeaways for Traffic Light Calorie Counter & Food Guide

Where is it heading?

The market is consolidating around AI-first nutritional assistants, leaving static guides like this one exposed to rapid churn. Maintenance-mode status without feature expansion signals an inevitable decline in user acquisition and retention as competitors introduce automated scanning and personalized insights.

  • The 3512-day update gap indicates the app is in maintenance mode, which accelerates churn as users migrate to modern, AI-assisted alternatives.

The SWOT

Core Strengths
  • Traffic-light labeling provides an intuitive, low-barrier entry for families.
Critical Frictions 2 weaknesses inside
Growth Levers
  • Integrate automated barcode scanning to reduce manual entry friction.
Market Threats 1 threat identified

Next best moves

Sunset Pro subscription tier because the lack of updates since 2016 makes it a high-risk purchase → reduce refund/support overhead.

+ 1 more prioritized move

The counter-intuitive read

The app's lack of updates is not just a technical failure…

Read the full take

Feature gaps

AI-driven meal scanning (available in Fastic but absent here) +1

Since the last report: The app's strategic outlook shifted from a recommendation to sunset the product to a more nuanced approach of removing paid tiers to preserve brand reputation while remaining in maintenance mode.

Bottom line

The app retains a unique visual hook for families, but the lack of updates since 2016 makes the Pro tier a liability, so the PM should pivot to a maintenance-only model or sunset the subscription to protect brand reputation.

Unlock 2 critical frictions, 1 market threat, 1 more prioritized move and the analyst’s take.

Access the full report for free

Sources

  1. [1] App Store, source

Report last updated

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Traffic Light Calorie Counter & Food Guide, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

What's new

The app's strategic outlook shifted from a recommendation to sunset the product to a more nuanced approach of removing paid tiers to preserve brand reputation while remaining in maintenance mode.

shifted

Strategic Recommendation Pivot

improved

Executive Summary Risk Disclosure

Cite this report

Marlvel.ai. “Traffic Light Calorie Counter & Food Guide Intelligence Report.” Updated Aug 6, 2026. https://marlvel.ai/apps/traffic-light-calorie-counter-food-guide

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