Traffic Light Calorie Counter & Food Guide is a nutritional tracking app for families that uses color-coded labels to simplify food choices on iOS.
Product velocity
Dormant
Daily rank 🇺🇸
—
Health & Fitness
Sentiment
2.5
4 reviews
Nemesis
Fastic Weight Loss & Fasting
The App DNA
What makes this app unique?
Users hire this app for a low-friction, visual way to explain nutritional quality to children, avoiding the complexity of professional calorie-counting tools.
For Health-conscious families and individuals seeking a simplified, non-technical approach to nutritional awareness.
What does it look like?
Key features
Color-coded visual indicators for nutritional quality; functions as the primary retention hook for non-technical users.
Standardized health metrics; serves as a secondary utility to drive Pro tier conversion.
Manual check for hidden components; acts as a basic gate for the Pro subscription tier.
How much does it cost?
The app uses a low-cost subscription model to gate advanced features, but the lack of recent updates makes the Pro tier a high-risk purchase.
Velocity
Dormant developmentShow more...
5 versions in history. Development pace: zombie.
Who built it?
Jommi UG (haftungsbeschrankt)
10 apps tracked · Health & Fitness
User Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for Traffic Light Calorie Counter & Food Guide
How's the Health & Fitness market?
The app holds a 2.5-star rating across 4 reviews, signaling a lack of market traction. The 3512-day update gap confirms a maintenance-mode position that cannot compete with active category rivals.
The rivals identified
By HealthVida GmbH & Co. KG.
Fastic competes directly by offering comprehensive weight management and nutritional guidance, capturing the same health-conscious demographic seeking structured dietary control.
- Integrates AI-driven restaurant menu scanning to provide real-time nutritional insights for dining out.
- Features a proprietary 'Fastic Score' that gamifies user progress and encourages long-term retention.
- Offers advanced protein fasting protocols that go beyond this app's basic food labeling system.
Unlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for Traffic Light Calorie Counter & Food Guide
Where is it heading?
The market is consolidating around AI-first nutritional assistants, leaving static guides like this one exposed to rapid churn. Maintenance-mode status without feature expansion signals an inevitable decline in user acquisition and retention as competitors introduce automated scanning and personalized insights.
- The 3512-day update gap indicates the app is in maintenance mode, which accelerates churn as users migrate to modern, AI-assisted alternatives.
The SWOT
- Traffic-light labeling provides an intuitive, low-barrier entry for families.
- Integrate automated barcode scanning to reduce manual entry friction.
Next best moves
Sunset Pro subscription tier because the lack of updates since 2016 makes it a high-risk purchase → reduce refund/support overhead.
+ 1 more prioritized moveThe counter-intuitive read
The app's lack of updates is not just a technical failure…
Read the full takeFeature gaps
AI-driven meal scanning (available in Fastic but absent here) +1
Since the last report: The app's strategic outlook shifted from a recommendation to sunset the product to a more nuanced approach of removing paid tiers to preserve brand reputation while remaining in maintenance mode.
Bottom line
The app retains a unique visual hook for families, but the lack of updates since 2016 makes the Pro tier a liability, so the PM should pivot to a maintenance-only model or sunset the subscription to protect brand reputation.
Unlock 2 critical frictions, 1 market threat, 1 more prioritized move and the analyst’s take.
Access the full report for freeSources
- [1] App Store, source
Report last updated