| Core Identity |
| Developer | Trustpilot | Yelp | Tripadvisor | Google | Glassdoor | Consumer Reports | Houzz Inc. | Bazaarvoice |
| Category | Shopping | Food & Drink | Travel | Navigation | Business | Shopping | Lifestyle | Lifestyle |
| Platform | iOS | iOS | iOS, Android | Android, iOS | Android, iOS | iOS, Android | iOS, Android | iOS, Android |
| Store Metrics |
| Rating | 4.8 / 5 | 4.5 / 5 | 4.8 / 5 | 4.7 / 5 | 4.8 / 5 | 4.8 / 5 | 4.8 / 5 | 4.8 / 5 |
| Ratings Count | 5,804 | 1,897,028 | 466,164 | 7,254,517 | 753,959 | 63,974 | 321,091 | 58,387 |
| Price | Free | Free | Free | Free | Free | Free | Free | Free |
| Release Date | Nov 2, 2022 | Feb 11, 2019 | Feb 5, 2019 | Dec 13, 2012 | Jan 11, 2013 | Mar 4, 2013 | Nov 11, 2010 | Sep 18, 2014 |
| Last Updated | Apr 6, 2026 | Apr 13, 2026 | Apr 29, 2026 | Jun 29, 2026 | Apr 29, 2026 | Apr 16, 2026 | May 13, 2026 | Apr 8, 2026 |
| Sentiment & Reviews |
| Sentiment | positive | mixed | excellent | negative | negative | - | negative | - |
| Score | 75/100 | 48/100 | 85/100 | 35/100 | 25/100 | - | 25/100 | - |
| Praises | - Independent review platform provides essential security checks before making online purchases
| - Local Discovery & Travel
- Reliable Service Recommendations
| - Travel planning utility remains high due to reliable and accurate local information sources
| - Authentic local business discovery remains a core utility for users seeking reliable services
| - Quick apply feature provides a convenient path for users to submit job applications
- Comprehensive job market data helps users evaluate potential employers and salary expectations
| - | - Extensive library of interior and exterior design imagery provides inspiration for home renovation projects
| - |
| Complaints | - Opaque review removal processes lead to user frustration regarding perceived censorship
| - Forced App Usage
- Review Filtering & AI Issues
| - Recent interface changes make comparing hotel prices more time consuming and less intuitive
| - Navigation accuracy and routing logic failures cause significant frustration during daily travel
| - Broken login and authentication flows prevent users from accessing their accounts post-update
- Navigation and search filters fail to deliver relevant job results for specific user needs
| - | - Technical failures prevent users from accessing the app beyond the initial cookie consent dialog
| - |
| Requests | - User-initiated verification process for reviews to increase overall platform credibility
| - | - Improved interface efficiency for hotel price comparisons to match previous navigation speeds
| - Dedicated altitude measurement tool requested to provide precise elevation data without third-party apps
| - Granular filtering and job hiding controls are needed to remove irrelevant search results
| - | - Simplified access without mandatory account creation or excessive personal data collection
| - |
| Strategic Intel |
| Strengths | - Independent brand identity as a trust signal
- High-volume review data across global markets
- Established B2B reputation management revenue stream
| - Massive data moat of 199M+ high-context reviews
- Established Yelp Elite Squad community
- Standardized 'Request a Quote' forms for service verticals
| - Billion-review repository functions as a high-intent traffic magnet
- Trip Cash rewards program creates a direct retention loop
- AI trip builder increases session frequency
| - Massive ecosystem of business reviews and photos creates a high-barrier discovery moat
- Editors' Choice badge across five markets sustains organic install velocity
- System-level integration with local business discovery drives high-volume ad-impression inventory
| - Salary transparency data functions as a primary organic acquisition funnel
- Anonymous Bowls community drives high-frequency engagement loops
- Verified employer-review content creates significant user switching costs
| - | - 25 million-photo library sustains discovery velocity
- B2B SaaS suite creates recurring revenue
| - |
| Weaknesses | - Opaque moderation processes driving censorship complaints
- Inconsistent verification badge standards
- Technical instability during review submission
| - High UX friction from forced mobile web-to-app redirects
- Lack of transparency in automated review filtering
- Incompatibility with VPNs
| - Hotel price comparison flow requires excessive clicks
- Regional activation bugs prevent account registration
- Mobile review submission failures
| - 0.7★ Android-iOS rating gap on majority Android base
- Navigation logic failures reported in high-frequency user reviews
- Post-update UI regressions hide essential navigation settings
| - High-frequency authentication failures post-update
- 0.1★ rating gap between Android and iOS
- Interface redesign obscures core search functionality
| - | - Mandatory sign-in drives high churn
- Technical regressions block basic navigation
| - |
| Pricing | freemium | freemium | free | free | free | freemium | freemium | free |
| Momentum | Maintenance | Maintenance | Active | Intense | Active | Intense | Maintenance | Intense |
| Update Cadence | 1 versions | 3 versions, ~17d avg | 5 versions, ~4d avg | 5 versions, ~5d avg | 5 versions, 1 majors/6mo, ~7d avg | 5 versions | 5 versions, ~22d avg | 5 versions |
