Yelp: Food, Services & Reviews icon
Yelp for Business App icon
Yelp Guest Manager icon
+1

Yelp

For local consumers seeking recommendations and business owners in the restaurant and service sectors requiring operational management tools.

4apps3.8(1.9M)BusinessFood & Drink

Snapshot

Who is Yelp?

Connecting consumers with local businesses through community-driven reviews and integrated operational tools. Facilitating discovery and commerce for diners and service seekers.

Target audience

Local consumers seeking recommendationsBusiness owners in the restaurantService sectors requiring operational management tools

Active nemesis

OpenTable

Other rivals

Portfolio

Free 4
4
apps
Business3
Food & Drink1

Last updated

Yelp: Food, Services & Reviews

v26.15.0

6mo ago

Intense

Publisher DNA

What defines Yelp?

Publisher DNA

Primary focus

Local discovery platform and B2B operational software for SMBs

Scale

indie

Target audience

Local consumers seeking recommendations and business owners in the restaurant and service sectors requiring operational management tools.

Signature Patterns

  • โ€ขStrong integration between consumer-facing discovery and B2B operational management tools
  • โ€ขFreemium monetization model for businesses, transitioning to subscription-based operational software
  • โ€ขFocus on high-utility B2B features like waitlist, reservation, and POS integration
  • โ€ขUnified ecosystem leveraging a massive proprietary database of user-generated reviews
Intense

Portfolio momentum

Released 10 updates across 4 apps in the last 6 months, indicating a high-frequency development cycle across their entire product suite.

Last release 14d agoActive apps 4

Portfolio

What does Yelp ship?

Apps

4 apps analysed

Established Yelp Elite Squad community

  • Local Discovery & Travel
  • Forced App Usage
Yelp for Business App icon
Yelp for Business App

Manage business listings, respond to reviews on the go & connect with customers.

4.0(20.6K)

Advanced AI-powered features like Yelp Receptionist

  • Ease of Use
  • Poor Lead Quality and ROI

Advanced AI voice assistant for 24/7 automated booking

  • Native integration with Yelpโ€™s massive consumer network

Comprehensive FOH suite including AI voice and table management

  • Native integration with Yelp's massive diner network
  • General Dissatisfaction

Distributed across 19 markets, strongest in Europe.

Based on 2 of 4 apps with localized market data, more coverage rolling in as scans complete ยท last scanned .

Americas (4)

  • United States2 / 2
  • Brazil1 / 2
  • Canada1 / 2
  • Mexico1 / 2

Europe (9)

  • France1 / 2
  • Germany1 / 2
  • Italy1 / 2
  • Netherlands1 / 2
  • Portugal1 / 2
โ€บ+4 more europe markets
  • Spain1 / 2
  • Sweden1 / 2
  • Turkey1 / 2
  • United Kingdom1 / 2

Asia-Pacific (6)

  • Australia1 / 2
  • India1 / 2
  • Indonesia1 / 2
  • Japan1 / 2
  • Singapore1 / 2
โ€บ+1 more asia-pacific market
  • Vietnam1 / 2

Core markets (2/2 apps)

United States

User Sentiment

How do users feel about their apps?

Unlock the app dragging this portfolio down.

Access the full report for free

Rivals

Who does Yelp compete with?

The rivals identified

Nemeses(2)

OpenTable

known forOpenTable for Restaurants

1 app1.6Business

The primary direct competitor with a massive diner network and identical features for reservations, waitlisting, and table management.

Google

known forGoogle Maps

1 app3.2Business

The primary platform for local business discovery, review management, and business profile analytics globally.

Contenders(1)

Tripadvisor

known forTripadvisor: Plan & Book Trips

1 app4.5Business

The primary direct competitor for restaurant and hospitality businesses regarding reviews and customer engagement.

Same space(9)

Block

known forSquare Point of Sale (POS)

1 app4.8Business

While primarily a POS, it offers integrated customer feedback, loyalty programs, and marketing tools for local businesses.

Ekos Software

known forUntappd: Find Beer You'll Love

1 app4.7Food & Drink

Untappd is a niche social discovery platform that tracks beer consumption and brewery locations for enthusiast communities.

Jobber Software

known forJobber: Field Service Software

1 appBusiness

Focuses on the operational side of home service businesses, including quoting, scheduling, and invoicing.

Kakaku.com

known forTabelog - Food Guide in Japan

2 apps4.8Food & Drink

Tabelog provides a specialized Japanese dining discovery engine that offers deep local review data for international travelers.

LaFourchette

known forTheFork - Restaurant bookings

1 app4.9Food & Drink

TheFork functions as a specialized restaurant reservation utility that focuses on European dining discovery and booking.

Rappi, Inc - Delivery

known forRappi: Food Delivery, Grocery

1 app3.5Food & Drink

Rappi operates as a Latin American delivery marketplace that serves as a one-stop shop for food, groceries, and pharmacy essentials.

Uber Technologies

known forUber Eats: Food and Grocery

1 app4.6Food & Drink

Uber Eats serves as a multi-category delivery marketplace that captures household spend through familiar authentication and payment flows.

Zomato

known forZomato: Food Delivery & Dining

1 app4.7Food & Drink

Zomato acts as a regional food delivery and discovery utility that competes for high-frequency dining spend in India and the UAE.

์ฃผ์‹ํšŒ์‚ฌ ์™€๋“œ

known forCATCHTABLE: Book Restaurants

1 app4.7Food & Drink

CATCHTABLE is a Korean restaurant reservation utility that enables remote waitlist management and booking for international users.

New entrants(1)

Esmi Gomes Sambu

known forNyceJob

1 app0.0Business

A rising reputation marketing platform that automates review collection and social proof sharing.

The Analyst's Read

The bottom line on Yelp

Bottom line

Yelp is successfully leveraging its massive consumer review network to anchor a suite of B2B operational tools, creating a sticky ecosystem for SMBs. Their ability to transition from a discovery platform to an essential operational partner is a strong strategic play against broader search incumbents.

Frequently asked questions

How many apps does Yelp publish?
Yelp has 4 apps tracked by Marlvel, primarily in the Business category.
What kind of apps does Yelp make?
Yelp's portfolio is concentrated in Business and Food & Drink, with an average rating of 3.8/5 across rated apps.
What is Yelp's top app?
By review volume across the portfolio, Yelp: Food, Services & Reviews is Yelp's best-known app tracked by Marlvel.
In how many countries are Yelp's apps available?
Marlvel has tracked Yelp's apps across 19 countries.

What fed this analysis

Apps analyzed:
4
With full intel:
4
With overview:
4
Website scraped:
yes
Social presence:
no

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Yelp, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. โ€œYelp intelligence.โ€ Updated 2026-04-30. https://marlvel.ai/publishers/yelp

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Data licensed under CC-BY-NC 4.0