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Walkmeter Walking & Hiking GPS is an established health & fitness app that is free with in-app purchases. With a 4.7/5 rating from 14.6K reviews, it shows polarized user reception.

What is Walkmeter Walking & Hiking GPS?

Walkmeter is a high-precision fitness tracking app for hikers and cyclists on iOS and Android.

Users hire Walkmeter to capture granular performance data and hardware sensor metrics without the social pressure of mainstream fitness networks.

Current Momentum

v12.1

  • Maintains high 4.7★ iOS rating.
  • Ships frequent stability updates.

Active Nemesis

Strava: Run, Bike, Walk

Strava: Run, Bike, Walk

By Strava

Other Rivals

WorkOutDoors
PitPat
Rondje GPS Wandelen en Fietsen
Stryd
RunMotion - Running Coach
Wodify
Treadmill Speed Transmitter
Ride360 - Bike, Hike & Run

7-Day Rank Pulse 🇺🇸

Health & Fitness

No ranking data

Rating Pulse 🇺🇸

What makes this app unique?

What Does It Look Like?

What Are The Key Features?

Hardware Sensor IntegrationDifferentiator

Connects to external sensors via Bluetooth/ANT+.

Voice-Enabled ControlsDifferentiator

Hands-free management via Siri.

Live TrackingDifferentiator

Real-time location sharing with contacts.

How much does it cost?

Freemium
  • Free version with core tracking
  • Elite subscription with advanced features

Freemium model uses a 7-day trial to gate advanced training and sensor features.

Who Built It?

Abvio Inc. app icon 1
Abvio Inc. app icon 2
Abvio Inc. app icon 3
Abvio Inc. app icon 4

Abvio

(21.6K)

Providing high-precision fitness tracking for endurance athletes and serious hobbyists. They transform mobile devices into professional-grade fitness computers.

Portfolio

6

Apps

Free 5
Health & Fitness60%
ヘルスケア/フィットネス20%

What other apps does Abvio make?

Explore the full Abvio report

Portfolio breakdown, audience, momentum, and every app published by Abvio.

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What do users think recently?

Analysis in progress, available soon

How have ratings & review volume moved?

Rating, review sentiment, and total reviews over time, with release markers showing the post-launch impact.

Rating over time

Vertical markers = app releases. Hover any release for the post-release impact delta.

Releases:MajorMinorPatch5 releases in range

View the full user-sentiment analysis

Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.

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What is the competitive landscape for Walkmeter Walking & Hiking GPS?

Where is it available?

Localized markets (5)

United StatesGermanyFranceItalyJapan

How's The Health & Fitness Market?

How does it evolve in the Health & Fitness market?

Walkmeter currently ranks #85 Grossing in the US fitness category, with a 4.7★ rating on iOS across 13,218 reviews. The gap between its high user satisfaction and declining grossing rank indicates that the current feature set fails to convert power users into long-term subscribers.

Rank progression

5 active rankings tracked — 30-day window

Which niche is Walkmeter Walking & Hiking GPS in?

Running Trackers

to track and analyze outdoor fitness performance

TrackerRunningAthletesHybridEstablished

Explore the full Running Trackers niche

Every app in this space — 44 tracked, the niche's live rankings, and Marlvel's editorial take on the job-to-be-done.

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The rivals identified

Nemeses(1)

Strava is the primary nemesis due to its massive social network and segment-based gamification, which directly competes with Walkmeter's data-centric approach for the same active outdoor audience.

Differentiators

  • Massive social network effects create a high barrier to entry for users seeking community engagement.
  • Advanced AI-driven athlete intelligence provides personalized insights that Walkmeter currently lacks in its feature set.
  • Integrated safety features like Beacon provide peace of mind that drives high user retention rates.

Head to head

Walkmeter should lean into its 'power user' identity by doubling down on data depth while exploring optional social integrations to reduce churn.

Contenders(4)

Boulderthon icon

Brooksee, LLC

1.4(12)

This app competes by providing a curated, event-specific experience that includes live audio tours to guide users through specific race routes.

Mesa Marathon icon

Brooksee, LLC

3.0(11)

Similar to other event-based apps, it competes for the attention of marathon participants by offering localized race-day tracking and loyalty incentives.

This app targets the event-specific niche, utilizing loyalty programs and race-day tracking to capture users during high-intent training periods.

This app competes by offering specialized shoe tracking and shared subscription models that appeal to budget-conscious runners looking for utility over social features.

Same space(3)

RunMotion provides adaptive coaching and conditioning modules, positioning itself as a comprehensive digital trainer rather than just a tracker.

Differentiators

  • Integrated strength and conditioning modules provide a holistic training experience beyond just cardiovascular tracking.
  • Adaptive coaching algorithms adjust training intensity based on user progress and upcoming race goals.
Stryd icon

Athlete Architect

3.6(659)

Stryd focuses on high-performance metrics and power-based training, appealing to the same data-obsessed demographic as Walkmeter.

Differentiators

  • Proprietary power meter integration provides running metrics that go beyond standard GPS-based speed and distance.
  • Adaptive training plans are specifically calibrated for power-based running, offering a more scientific coaching approach.

This app competes by integrating music directly into the workout experience, addressing the common user need for entertainment while exercising.

Compare Walkmeter Walking & Hiking GPS against every rival

All rivals in one side-by-side table — identity, store metrics, ratings & sentiment, and strategic intel — plus a head-to-head page for each.

Go deeper

The outtake for Walkmeter Walking & Hiking GPS

Strengths to defend, gaps to attack

Core Strengths

  • Granular data depth for power users
  • Local-first privacy architecture
  • Extensive hardware sensor support

Critical Frictions

  • High interface complexity
  • Lack of integrated social-retention loops
  • Declining grossing rank in key markets

Growth Levers

  • B2B partnerships with hiking clubs
  • Expanded wearable-first training modules

Market Threats

  • Strava's social-network dominance
  • WorkOutDoors' superior map-centric navigation
  • Rising demand for gamified fitness incentives

What are the next best moves?

mediumPivot

Pivot onboarding flow to highlight sensor integration

1★ reviews cite interface complexity as a primary barrier to entry, so simplifying the initial data-setup will reduce early-stage churn.

Trade-off: Pause the development of new map-rendering features — onboarding friction has a higher impact on new-user conversion.

highInvest

Invest in a lightweight social-sharing module

Competitors like Strava use community loops to drive retention, so adding native sharing will reduce the need for users to export data.

Trade-off: Delay the integration of additional ANT+ sensor protocols — social retention is critical to reversing the grossing rank decline.

A counter-intuitive read

The lack of a social feed is not a weakness but a deliberate privacy moat that protects the app from the churn-inducing noise of mainstream fitness networks.

Feature Gaps vs Competitors

  • Vector map rendering (available in WorkOutDoors but missing here)
  • Integrated social feed (available in Strava but missing here)

Key Takeaways

Walkmeter holds its category lead through granular data precision but bleeds casual users to social-centric alternatives, so revenue growth hinges on tightening the social-sharing friction to keep users within the app.

Where Is It Heading?

Mixed Signals

The fitness tracking market is consolidating around social-coaching platforms that prioritize community engagement over raw data logging. Walkmeter remains advantaged in the power-user niche but exposed to churn as users migrate to apps that offer both precision and social validation, so the PM must prioritize social-retention features to stabilize the grossing rank.

Declining grossing rank across multiple international markets signals that the current subscription value proposition is losing ground to social-integrated competitors.

High 4.7★ iOS rating confirms the core data-tracking utility remains highly valued by the existing power-user base.

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Walkmeter Walking & Hiking GPS, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

What's new

The app's competitive position has shifted from stable growth to defensive retention due to declining grossing ranks and increased pressure from specialized competitors.

declined

Grossing Rank Decline

shifted

Competitive Threat Update

added

New Weakness Identified

shifted

Roadmap Focus

Cite this report

Marlvel.ai. “Walkmeter Walking & Hiking GPS Intelligence Report.” Updated Jul 1, 2026. https://marlvel.ai/apps/walkmeter-walking-hiking-gps

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