| Core Identity |
| Developer | Do More Mobile, LLC. | Google | Flexibits Inc. | Cozi | TimeTree, Inc. | Any.DO | Notion Labs, Incorporated | Microsoft Corporation |
| Category | Productivity | Productivity | Productivity | Productivity | Productivity | Productivity | Productivity | Productivity |
| Platform | iOS, Android | Android, iOS | iOS, Android | iOS, Android | iOS, Android | iOS, Android | Android, iOS | Android, iOS |
| Store Metrics |
| Rating | 4.4 / 5 | 4.5 / 5 | 4.2 / 5 | 4.8 / 5 | 4.9 / 5 | 0.0 / 5 | 4.8 / 5 | 4.8 / 5 |
| Ratings Count | 10,156 | 129,715 | 22,494 | 388,236 | 84,550 | 0 | 82,804 | 8,912,852 |
| Price | Free | Free | Free | Free | Free | Free | Free | Free |
| Release Date | Jul 29, 2010 | Mar 10, 2015 | Oct 30, 2013 | Dec 21, 2010 | Mar 19, 2015 | Jan 12, 2015 | Sep 14, 2017 | Jan 29, 2015 |
| Last Updated | Apr 2, 2026 | May 4, 2026 | Mar 31, 2026 | Apr 20, 2026 | Apr 28, 2026 | Apr 30, 2026 | May 5, 2026 | May 11, 2026 |
| Sentiment & Reviews |
| Sentiment | mixed | mixed | - | mixed | mixed | mixed | negative | mixed |
| Score | 45/100 | 45/100 | - | 55/100 | 75/100 | 65/100 | 35/100 | 35/100 |
| Praises | - Highly versatile weekly calendar view provides essential scheduling clarity for busy professional users
| - Reliable scheduling and task management features keep daily routines organized for long-term users
| - | - Shared family calendar and grocery lists provide essential coordination for busy households
| - Shared calendar functionality enables seamless coordination for families and multi-generational households
| - Cross-platform synchronization between mobile and desktop keeps task management consistent for power users
| - Relational database structure provides powerful organization for personal and professional knowledge management
| - Reliable daily utility for work communication and scheduling across multiple platforms
|
| Complaints | - Persistent UI regressions and broken batch editing features disrupt established professional workflows
| - Post-update UI regressions and missing features frustrate users who rely on specific widget customizations
| - | - Severe performance lag and freezing during list entry following the latest update
| - Intrusive audio advertisements disrupt professional and social environments during calendar access
| - Unexpected billing practices and subscription renewals create significant distrust among long-term users
| - Frequent app crashes and UI freezing during text editing sessions on mobile devices
| - Frequent application crashes and sync failures following the latest update
|
| Requests | - Optional passcode or biometric security settings to improve user control over app access
| - Dynamic app icon that updates to show the current date of the month
| - | - Search functionality within the lists menu to quickly locate specific items
| - Native integration with external services like Google Calendar to prevent scheduling conflicts
| - Granular sorting options for completed tasks would improve historical data review and organization
| - Toggle switch to disable or hide AI features from the primary interface
| - Option to revert to classic interface without AI-driven navigation changes
|
| Strategic Intel |
| Strengths | - Highly customizable weekly view sustains power-user retention
- Multi-service sync hub functions as a central planning utility
| - Native Android integration replaces default assistant triggers
- Workspace ecosystem network effects drive high switching costs
- Gmail event extraction automates scheduling friction
| - Best-in-class natural language parsing engine
- Deep integration with Apple ecosystem (Watch, Vision Pro, Widgets)
- High-quality UI/UX balancing density and clarity
| - Brand positioning entrenched in 'Mom's Choice' demographic
- Shared-state architecture creates high user switching costs
- Cross-platform accessibility via web and mobile
| - Network effects driven by multi-user group synchronization
- Event-chat interface reduces coordination friction
| - Unified calendar-task interface sustains daily habit formation
- WhatsApp integration lowers task-capture friction
- Cross-platform sync increases user switching costs
| - Relational database engine enables complex knowledge management systems
- Template library lowers barrier to entry for new users
| - Deep Microsoft 365 ecosystem integration [Platform]
- Unified calendar-email workflow [Feature]
|
| Weaknesses | - Subscription gate for legacy features drives churn
- Persistent batch-editing UI regressions erode professional trust
- 1.0★ Android-iOS rating gap indicates platform-specific instability
| - Premium tier exceeds category median
- 0.7★ Android-iOS rating gap indicates platform-specific instability
- Static app icon fails to display current date
| - High subscription cost relative to free alternatives
- Lack of Android or Windows support
- Feature complexity may overwhelm casual users
| - Severe input lag and freezing post-update
- Data synchronization failures causing list duplication
- Android-iOS feature parity gap
| - Intrusive audio ads in free tier
- Lack of two-way sync with external calendars
| - Subscription billing transparency issues drive high-churn sentiment
- Technical instability forces frequent application reinstallation
- Subtask visibility gaps between desktop and mobile
| - Mobile app crashes during long editing sessions
- Forced AI elements disrupt core UI
| - Frequent post-update sync failures [Metric]
- Search functionality failing to index recent content [Metric]
|
| Pricing | subscription | freemium | subscription | freemium | freemium | freemium | freemium | freemium |
| Momentum | Intense | Intense | - | Active | Active | Active | Active | Active |
| Update Cadence | 5 versions | 5 versions, ~10d avg | - | 5 versions, ~5d avg | 5 versions, 1 majors/6mo, ~7d avg | 3 versions, 3 majors/6mo, ~21d avg | 5 versions, ~5d avg | 5 versions, 3 majors/6mo, ~9d avg |
