Thesia: Isekai World RPG is a mobile anime-style RPG that leverages high-quality art and strategic, card-based turn-based combat to attract fans of the genre. While the core gameplay loop is well-received, the title is currently struggling with significant user dissatisfaction stemming from intrusive advertising and technical instability. Market positioning is firmly within the competitive anime RPG category, relying on hero collection and gacha mechanics. The primary challenge for the product team is to bridge the gap between the game's strong aesthetic appeal and its current reputation for being a 'pay-to-win' experience plagued by performance issues.