Call of Duty®: Mobile icon

Activision Publishing

For hardcore FPS fans and competitive gamers seeking tactical, social multiplayer experiences on mobile.

1app4.3(16.5M)Games

Snapshot

Who is Activision Publishing?

Translating world-class console franchises into high-fidelity mobile multiplayer experiences for competitive gamers.

Target audience

Hardcore FPS fansCompetitive gamers seeking tacticalSocial multiplayer experiences on mobile

Active nemesis

Panzerdog

Other rivals

Portfolio

Free 1
1
app
Games1

Last updated

Call of Duty®: Mobile

v1.0.55

6mo ago

Steady

Publisher DNA

What defines Activision Publishing?

Publisher DNA

Primary focus

High-fidelity competitive FPS games

Scale

indie

Target audience

Hardcore FPS fans and competitive gamers seeking tactical, social multiplayer experiences on mobile.

Steady

Portfolio momentum

Released 2 updates for their flagship title in the last 6 months, maintaining a consistent development cycle for their primary active app.

Last release 78d agoActive apps 1

Portfolio

What does Activision Publishing ship?

Apps

1 app analysed

Call of Duty®: Mobile icon
Call of Duty®: Mobile

Realistic action-packed FPS Battle Royale & DMZ war multiplayer. Lock and load!

4.3(16.5M)

Modular resource management lowers barrier to entry

  • High-fidelity graphics and realistic weapon models provide a console-like experience on mobile devices
  • Persistent network connectivity issues and high ping spikes cause unfair losses in ranked matches

User Sentiment

How do users feel about their apps?

0

Positive apps

1

Neutral / mixed

0

Negative apps

55/100

Avg sentiment score

Rivals

Who does Activision Publishing compete with?

The rivals identified

Nemeses(1)

Panzerdog

known forTacticool:5v5 Tactical Shooter

1 app4.6Games

Both titles compete for the same tactical FPS audience, with Tacticool offering physics-based environmental destruction and vehicle combat that directly challenges the standard infantry-focused tactical loop of Call of Duty: Mobile.

Contenders(4)

Critical Force Oy

known forCritical Ops: Online PvP FPS

1 app4.3Games

Both titles target the competitive tactical FPS audience on mobile, with Critical Ops offering a pure, skill-based experience that appeals to players dissatisfied with the monetization-heavy environment of Call of Duty: Mobile.

OneUp Games

known forUrban Heat: FPS

1 app4.2Games

Both titles target the tactical FPS mobile market with freemium models and high-fidelity graphics, competing for the same competitive-minded player base.

Redvel Games

known forCover Fire: Gun Shooting games

1 app4.6Games

Both titles target the tactical shooter demographic, but Cover Fire captures players who prioritize offline-capable, mission-based progression over the live-service, high-latency requirements of Call of Duty: Mobile.

Ubisoft Nova

known forRainbow Six Mobile

1 app4.4Games

Both titles target the same competitive FPS player base by offering high-fidelity tactical combat on mobile devices.

Same space(11)

Black Orange Games

known forExtraction Zero - Pixel Action

1 app0.0Games

Targets the extraction-shooter niche with a simplified pixel-art aesthetic for fast-paced, session-based looting.

Cong Son Le

known forMobile Strike Force: FPS Games

1 app0.0Games

Provides a standard mobile FPS experience with diverse modes for players seeking quick, session-based combat.

Cubic Games

known forPixel Gun 3D: Online Shooter

1 app4.8Games

Serves the same mobile shooter audience through a nostalgic, block-based aesthetic that contrasts with the realistic military focus of the source app.

Farlight Games

known forFarlight 84

1 app3.4Games

Captures the hero-shooter segment of the battle royale market by emphasizing high-mobility combat and respawn-heavy gameplay.

Fresh Build Games

known forKill Shot

1 app4.4Games

Targets the marksman-focused segment of the shooter audience with a specialized sniper-simulation loop.

Level Infinite

known forArena Breakout: Realistic FPS

2 apps4.3Games

Appeals to the hardcore extraction-shooter demographic by offering high-stakes gear loss and detailed weapon simulation.

Mirza Usman Baig

known forEB GO : Gun Shooting Games FPS

1 app4.2Games

Focuses on skill-based progression through 1v1 and team-based arena combat for competitive mobile players.

NetEase Games

known forBlood Strike - FPS for all

1 app4.3Games

Competes for the same fast-paced battle royale player base by prioritizing movement fluidity and character-based abilities.

Noman Munir

known forRoyale Battle Shooting Game 3D

1 app3.0Games

Offers a generic battle royale experience for casual players seeking open-world exploration and basic multiplayer modes.

SHD Games

known forSIERRA 7 - Tactical Shooting

1 app4.8Games

Provides a minimalist, on-rail tactical experience for players who prefer mission-based progression over the open-world battle royale format.

Trendy Buy

known forWar Zone: Army Shooting Battle

1 app4.4Games

Serves casual players with an accessible FPS experience that simplifies enemy tracking through on-screen navigation tools.

Frequently asked questions

How many apps does Activision Publishing publish?
Activision Publishing has 1 app tracked by Marlvel, primarily in the Games category.
What kind of apps does Activision Publishing make?
Activision Publishing's portfolio is concentrated in Games, with an average rating of 4.3/5 across rated apps.
What is Activision Publishing's top app?
By review volume across the portfolio, Call of Duty®: Mobile is Activision Publishing's best-known app tracked by Marlvel.

What fed this analysis

Apps analyzed:
1
With full intel:
1
With overview:
1
Website scraped:
yes
Social presence:
yes

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Activision Publishing, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Activision Publishing intelligence.” Updated 2026-04-28. https://marlvel.ai/publishers/activision-publishing-inc

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Data licensed under CC-BY-NC 4.0