Fishing Booth icon
Hairstyle Makeover icon
Hat Booth icon
+5

Appdicted

For casual mobile users interested in photo customization, virtual makeovers, and prank-oriented image editing.

Known forSanta Hats 2
8apps4.2(5K) Multi-theme

Snapshot

Who is Appdicted?

Providing casual photo-editing utilities for users to customize images with thematic overlays and virtual style experiments.

Target audience

Casual mobile users interested in photo customizationVirtual makeoversPrank-oriented image editing

Active nemesis

Funny Media Labs, S.L.

Other rivals

Portfolio

Free 2
8
apps
Lifestyle5
Entertainment2
Photo & Video1

Last updated

Santa Hats 2

v3.2

6.2y ago

Dormant

Publisher DNA

What defines Appdicted?

Publisher DNA

Primary focus

Photo editing and entertainment utilities

Scale

indie

Target audience

Casual mobile users interested in photo customization, virtual makeovers, and prank-oriented image editing.

Origin

Founded in 2009 by Rory Boyer, a former Oracle CRM consultant, to transition into independent mobile development.

Signature Patterns

  • Focus on 'booth' style photo-overlay utilities
  • Manual adjustment tools for placement, size, and rotation
  • Mixed monetization models including both paid and freemium
  • Static feature sets with minimal long-term maintenance
Dormant

Portfolio momentum

The publisher has not released any updates in the last 6 months and all 8 apps in the portfolio are classified as abandoned.

Active apps 0Abandoned 8

Company profile

medium confidence
Founded
2009

Portfolio

What does Appdicted ship?

Apps

8 apps analysed

Single-market publisher, every app ships only to United States.

Based on 3 of 8 apps with localized market data, more coverage rolling in as scans complete · last scanned .

Americas (1)

  • United States3 / 3

Core markets (3/3 apps)

United States

Rivals

Who does Appdicted compete with?

The rivals identified

Nemeses(1)

Funny Media Labs, S.L.

known forMoggr - Haircut & Looksmax AI

1 app4.4Lifestyle

Both applications target users seeking grooming and hairstyle visualization, with Moggr capturing a larger audience through its AI-driven facial analysis and freemium model.

Contenders(4)

Off Code Company

known forOff Code Men’s Grooming

1 app5.0Lifestyle

Both applications target men interested in grooming, though they address different stages of the process: virtual style visualization versus physical appointment fulfillment.

Rstream Labs

known forMen's Hairstyles - Face Guide

1 appLifestyle

Both applications target men seeking grooming visualization and compete directly through overlapping virtual try-on technology for hairstyle previews.

Takashi Okada

known forMen's Hair Snob

1 app0.0Lifestyle

Both apps target men interested in grooming, but they serve different stages of the process: virtual visualization versus physical salon appointment management.

The Mens Grooming Studio

known forThe Men’s Grooming Studio

1 app5.0Lifestyle

Both applications target men seeking grooming services, but they serve different stages of the grooming process: visual style exploration versus physical appointment logistics.

Same space(19)

Alpha Mobile

known forManly - AI Photo Editor

1 app4.7Lifestyle

Manly expands beyond hair into body enhancement and tattoo overlays, capturing a broader male aesthetic editing market.

Ankur Chauhan

known forMale Hair Photo Editor - Macho

2 apps3.9Lifestyle

Macho Man Hair Editor targets the same male grooming demographic with a focus on mustache and beard styling alongside hair.

FaceApp Technology

known forFaceApp: Perfect Face Editor

1 app4.3Lifestyle

FaceApp provides high-fidelity AI portrait editing that competes for the same user attention as specialized grooming applications.

fovoxo OÜ

known forRetouch Men: Body Tune Editor

1 app4.4Lifestyle

RetouchMen focuses on broader male body transformation, including muscle and height adjustments, rather than just hair.

Gopi Chauhan

known forCurly Hair Style Photo Editor

1 app1.2Lifestyle

Curly Hair Style Photo Editor focuses on specific hair texture transformations to help users visualize curly styles.

Ilayda Kizil

known forHairstyle Try On Men - Cuts AI

1 app4.1Lifestyle

Cuts AI targets the same grooming visualization niche but uses a restrictive subscription model that limits free exploration.

İlhan

known forMen's Hair Cuts & Hairstyles

1 appLifestyle

Men's Hair Cuts & Hairstyle provides a similar virtual hairstyle catalog but emphasizes AI-powered guidance for face shape matching.

illebra.app

known forAI Hairstyle Try On - Mira

1 app4.1Lifestyle

Mira offers a broader AI-driven makeover experience including hair, beard, and makeup for a complete look.

Jorge Gregorio Martin Bello

known forYour Perfect Hairstyle for Men

1 app4.2Lifestyle

Your Perfect Hairstyle for Men provides a similar virtual try-on experience for men but lacks advanced AI color adjustment features.

KBMSoft ApS

known forHair and Beard Styles

1 app3.9Lifestyle

Hair and Beard Styles offers a similar virtual makeover utility but focuses on a paid library of specific assets.

left brain / right brain

known forStylebook Men

1 app4.5Lifestyle

Stylebook Men focuses on long-term wardrobe management rather than temporary virtual hairstyle previews.

Mavtao

known forHAIR U: AI Haircut Scanner

1 app4.1Lifestyle

HAIR U positions itself as a consultant for haircut selection using facial geometry analysis to improve barber interactions.

Mitesh Varu

known forHair Style Cam: Haircuts Salon

1 app1.7Lifestyle

Hair Style Cam provides a similar virtual grooming tool with a focus on sticker-based editing for men.

Muhammed Deniz

known forHairstyle Try On - AI Haircut

1 app4.5Lifestyle

Hairstyle Try On emphasizes high-quality AI rendering that preserves natural hair texture and lighting.

Sunil Zalavadiya

known forBeard Photo Editor, Mustache

1 app3.8Lifestyle

Beard Photo Editor targets the same grooming niche with a focus on facial hair stickers rather than full-head hair transformations.

TTo

known forHairstyle Try On - Hair Editor

1 appLifestyle

AI Hairstyle Try On Haircut AR provides a similar virtual hairstyle try-on experience with a focus on face-aware positioning.

Viral Ai

known forBeautyMe

1 app4.8Lifestyle

Haircut Simulator offers a similar AI-powered haircut visualization tool for men and women.

XLABS DIJITAL HIZMETLER ANONIM SIRKETI

known forHairApp: AI Hairstyle Try On

1 app4.2Lifestyle

HairApp offers broader AI-powered color analysis and makeup filters that complement the specific hairstyle focus of the source app.

武 薛

known forHair Style: Hair Color Changer

1 app3.7Lifestyle

Hair Style offers a similar virtual hairstyle and color try-on utility for both men and women.

New entrants(2)

Darlene Hang

known forAI Hairstyle: Haircut Stylist

1 app5.0Lifestyle

AI Hairstyle focuses on helping users make confident salon decisions through side-by-side style comparisons.

ECO MOBILE JOINT STOCK COMPANY

known forAI Hairstyle Try On - Noirify

1 app3.4Lifestyle

Noirify targets the same virtual makeover market with a broader range of beauty and outfit suggestions.

The Analyst's Read

The bottom line on Appdicted

Bottom line

Appdicted is a legacy studio that has effectively ceased active development, leaving a portfolio of static photo-editing tools. The publisher's value is limited to the historical reach of their established titles rather than ongoing product innovation.

Frequently asked questions

How many apps does Appdicted publish?
Appdicted has 8 apps tracked by Marlvel, primarily in the Lifestyle category.
What kind of apps does Appdicted make?
Appdicted's portfolio is concentrated in Lifestyle and Entertainment, with an average rating of 4.2/5 across rated apps.
What is Appdicted's top app?
By review volume across the portfolio, Santa Hats 2 is Appdicted's best-known app tracked by Marlvel.
In how many countries are Appdicted's apps available?
Marlvel has tracked Appdicted's apps across 1 country.

What fed this analysis

Apps analyzed:
8
With full intel:
0
With overview:
8
Website scraped:
yes
Social presence:
no

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Appdicted, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Appdicted intelligence.” Updated 2026-05-07. https://marlvel.ai/publishers/appdicted

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Data licensed under CC-BY-NC 4.0