Perfect365
For beauty enthusiasts, selfie-takers, and social media content creators seeking quick, professional-grade aesthetic adjustments.
Snapshot
Who is Perfect365?
Providing beauty enthusiasts and content creators with AI-driven virtual makeup and photo editing tools for rapid social media enhancement.
Target audience
Portfolio
Free 7Last updated
Perfect365 Makeup Photo Editor
v10.21.15
5mo ago
Publisher DNA
What defines Perfect365?
Publisher DNA
Primary focus
Photo & Video editing tools with a focus on beauty and AI-driven enhancements
Scale
indie
Target audience
Beauty enthusiasts, selfie-takers, and social media content creators seeking quick, professional-grade aesthetic adjustments.
Signature Patterns
- •Heavy reliance on proprietary AR and face-detection technology for virtual try-ons.
- •Consistent focus on social media content enhancement and selfie retouching.
- •Freemium monetization model across the majority of the portfolio.
- •Integration of generative AI features for background and object manipulation.
Portfolio momentum
Released 10 updates across 6 apps in the last 6 months, with the majority of the portfolio receiving maintenance or feature updates within the last 30 days.
Portfolio
What does Perfect365 ship?
Apps
7 apps analysed
3,000+ pre-set Hotstyles provide a high-volume content library that sustains daily engagement
- The core photo editing and makeup application tools provide high satisfaction for creative users
- Aggressive ad placement and forced video viewing during editing sessions disrupt the user experience
Edit Your Photos and Videos with Beauty Filters & Get Makeup Artist Tutorials
AR-based facial recognition accuracy
- Subtle and natural photo touchup tools provide authentic results for long-term users
- Aggressive ad implementation prevents users from saving edited photos after the latest update
Distributed across 10 markets, strongest in Europe.
Based on 2 of 7 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (3)
- Brazil2 / 2
- Mexico2 / 2
- United States2 / 2
Europe (5)
- France2 / 2
- Germany2 / 2
- Italy2 / 2
- Portugal2 / 2
- Spain2 / 2
Asia-Pacific (2)
- Japan2 / 2
- South Korea2 / 2
Core markets (2/2 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
1
Neutral / mixed
2
Negative apps
28/100
Avg sentiment score
Unlock the app dragging this portfolio down.
Access the full report for freeRivals
Who does Perfect365 compete with?
The rivals identified
Nemeses(3)
known for
BeautyPlus-Selfie Photo Editor
Targets the same selfie-focused demographic with a broader suite of generative AI tools for portrait editing.
This app targets the same demographic by combining beauty editing with collage creation and AR makeup try-on.
The industry standard for mobile video editing, serving as a primary alternative for video-focused users.
Contenders(16)
Serves the same portrait-editing audience through AI transformations that compete with manual makeup tools.
Targets the same social media user base with camera emulation that complements standard makeup editing.
Facey targets the same selfie-focused audience as Perfect365, directly competing for time spent on facial retouching and virtual makeup application.
Both apps target social media creators seeking automated photo editing, with Perfect365 focusing on AR makeup and the rival on general HD enhancement and object removal.
Both apps target the selfie-editing market by offering virtual appearance modification, forcing users to choose between makeup-focused edits and hairstyle-specific simulations.
Both applications target selfie enthusiasts with automated facial retouching and makeup tools, competing directly for users seeking quick photo enhancements. The overlap in core functionality forces a direct choice between the established, high-fidelity toolset of Perfect365 and the higher-rated, sticker-focused approach of the rival.
Both apps target selfie-focused users with portrait enhancement tools, directly competing for the same mobile photography workflow.
Both apps target selfie enthusiasts with automated facial retouching and virtual makeup try-on tools, creating direct competition for users seeking quick beauty edits.
Both apps target selfie-focused users with virtual retouching tools, competing for the same mobile photography workflow.
known for
Beauty Editor: Edit Face, Body
Beauty Editor competes for the same selfie-focused user base by offering targeted retouching tools like teeth whitening and skin smoothing, directly overlapping with the core utility of Perfect365.
It targets the same social-media-focused users by prioritizing one-tap editing over manual precision.
Both apps compete for the same selfie-editing demographic by providing virtual makeup try-on tools and facial recognition technology.
EasyGlam targets the same selfie-focused audience as Perfect365 by offering professional makeup artist-designed looks and facial retouching tools. Both apps compete for the same user base seeking virtual makeover capabilities.
Both apps target the portrait retouching market with automated facial enhancement tools, competing for the same selfie-focused user base.
Both apps target beauty and lifestyle-focused users with photo editing tools, creating direct competition for time spent in the selfie-editing category.
Both apps target selfie-focused users seeking portrait retouching, with Beauty Selfie Facing Camera competing for the same audience via automated skin enhancement and whitening tools.
Same space(37)
This app complements the beauty-editing space by providing analytical feedback on facial features.
Adjacent competitor focusing on AI-powered restoration, often used by the same demographic for selfie improvement.
It competes for the same audience by offering a combined studio for hair, makeup, and beard experimentation.
Targets the same trend-focused social media creators with AI-driven photo editing and digicam filters.
This app serves the same audience by offering AI-powered insights into facial balance and style.
It functions as a utility companion for the same audience by providing a digital mirror for quick appearance checks.
This app provides a basic, low-friction alternative for users seeking standard selfie capture and filtering.
It competes for the same casual selfie-editing audience by providing simple beauty and sticker tools.
Acts as a diagnostic beauty consultant that provides personalized routines rather than direct photo editing tools.
Shares the beauty makeover theme but focuses on narrative-driven simulation rather than photo editing.
This app serves the same niche of users looking for virtual hair and beard experimentation.
This app competes for the same selfie-editing audience by offering a broad suite of beauty tools and AR makeup filters.
The industry standard for mobile video editing, serving as a primary alternative for video-focused users.
Offers AI-driven fashion and outfit visualization that complements the source app's beauty-focused editing.
Provides a specialized lifestyle utility for hair styling that complements the source app's broader makeup focus.
Offers a focused AI simulation tool for hairstyles that serves as a niche alternative to the source app.
Provides a virtual hairstyle try-on utility that serves as a specialized companion to makeup editing.
It serves the same audience by offering a comprehensive makeup and selfie editing toolset.
This app provides a similar suite of auto-beautification tools for users seeking quick selfie enhancements.
This app captures the same audience interested in virtual hair makeovers and color experimentation.
Captures the same influencer-focused segment by providing generative AI tools for portrait and video refinement.
Offers a casual, simulation-based alternative to the professional-grade makeup tools found in the source app.
This app targets the same user base by providing AI-driven hairstyle and hair color transformation tools.
It serves the same casual user base by providing real-time beauty effects and AR stickers for quick photo enhancement.
It competes for the same style-experimentation audience by offering a large library of hairstyle overlays.
Provides a niche editing tool for clothing color that complements the source app's beauty-focused editing.
Directly overlaps with virtual beauty try-on functionality while adding AI-powered wardrobe and video generation.
A massive, general-purpose creative platform that competes for the same user's time and attention.
Provides a personalized AI assistant for makeup routines that complements the source app's virtual try-on features.
Competes for the same portrait-editing audience by offering one-tap retouching and generative avatar creation.
It competes for the same beauty-focused audience by offering a large catalog of prestige products.
It targets the same beauty-conscious audience by providing AI-driven color and style analysis.
Acts as a social network for selfies that encourages the use of photo editors like the source app.
Shares the AR makeup and filter-focused audience while emphasizing rapid, trend-focused content creation.
Provides similar AI-based beauty enhancements for facial features and skin texture to the source app.
This app captures the same beauty-conscious audience by focusing on specialized virtual hair makeovers.
It bridges the same beauty interest by integrating virtual try-on tools with physical retail services.
New entrants(1)
A rapidly emerging threat with a high release velocity, focusing on generative AI video creation.
The Analyst's Read
The bottom line on Perfect365
Bottom line
Perfect365 is an established player successfully pivoting its legacy beauty-tech expertise into the broader AI-driven photo editing market. Their ability to maintain a high-volume user base while modernizing their feature set suggests a strong, albeit competitive, product-market fit.
Frequently asked questions
How many apps does Perfect365 publish?
What kind of apps does Perfect365 make?
What is Perfect365's top app?
In how many countries are Perfect365's apps available?
What fed this analysis
- Apps analyzed:
- 6
- With full intel:
- 1
- With overview:
- 6
- Website scraped:
- yes
- Social presence:
- yes