Perfect365
For beauty enthusiasts, selfie-takers, and social media content creators seeking quick, professional-grade aesthetic adjustments.
Perfect365 Makeup Photo Editor
Snapshot
Who is Perfect365?
Providing beauty enthusiasts and content creators with AI-driven virtual makeup and photo editing tools for rapid social media enhancement.
Target audience
Portfolio
Free 7Last updated
Perfect365 Makeup Photo Editor
v10.21.15
7mo ago
Publisher DNA
What defines Perfect365?
Publisher DNA
Primary focus
Photo & Video editing tools with a focus on beauty and AI-driven enhancements
Scale
indie
Target audience
Beauty enthusiasts, selfie-takers, and social media content creators seeking quick, professional-grade aesthetic adjustments.
Signature Patterns
- •Heavy reliance on proprietary AR and face-detection technology for virtual try-ons.
- •Consistent focus on social media content enhancement and selfie retouching.
- •Freemium monetization model across the majority of the portfolio.
- •Integration of generative AI features for background and object manipulation.
Portfolio momentum
Released 10 updates across 6 apps in the last 6 months, with the majority of the portfolio receiving maintenance or feature updates within the last 30 days.
Portfolio
What does Perfect365 ship?
Apps
7 apps analysed
3,000+ pre-set Hotstyles provide a high-volume content library that sustains daily engagement
- The core photo editing and makeup application tools provide high satisfaction for creative users
- Aggressive ad placement and forced video viewing during editing sessions disrupt the user experience
Edit Your Photos and Videos with Beauty Filters & Get Makeup Artist Tutorials
AR-based facial recognition accuracy
- Subtle and natural photo touchup tools provide authentic results for long-term users
- Aggressive ad implementation prevents users from saving edited photos after the latest update
Distributed across 10 markets, strongest in Europe.
Based on 3 of 7 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (3)
- United States3 / 3
- Brazil2 / 3
- Mexico2 / 3
Europe (5)
- France2 / 3
- Germany2 / 3
- Italy2 / 3
- Portugal2 / 3
- Spain2 / 3
Asia-Pacific (2)
- Japan2 / 3
- South Korea2 / 3
Core markets (3/3 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
1
Neutral / mixed
2
Negative apps
28/100
Avg sentiment score
Unlock the app dragging this portfolio down.
Access the full report for freeRivals
Who does Perfect365 compete with?
The rivals identified
Nemeses(3)
BeautyPlus serves the same creative user base by combining automated facial retouching with a large library of generative AI tools.
The industry standard for mobile video editing, serving as a primary alternative for video-focused users.
Both apps target selfie enthusiasts with automated beauty retouching, competing directly for the same social media content creator demographic.
Contenders(18)
FaceApp competes for the same portrait-editing audience by utilizing a high-fidelity AI engine to deliver photorealistic transformations.
BeautyCam serves the same social media audience by offering professional-grade portraiture through hardware-emulation filters.
Both apps target selfie enthusiasts and social media creators with automated beauty and retouching tools, competing for the same user base seeking quick photo edits.
EasyGlam competes directly for the selfie-editing audience by offering AI-driven makeup try-on tools and professional retouching features that overlap with the core functionality of Perfect365.
Both apps target social media creators with makeup-focused editing tools, creating direct competition for users seeking virtual aesthetic experimentation.
Facey targets the same selfie-focused audience as Perfect365, directly competing for time spent on facial retouching and virtual makeup application.
Both apps target social media creators seeking automated photo editing, with Perfect365 focusing on facial makeup and the rival on general image quality and object removal.
Both apps target the selfie-editing market by offering virtual appearance modification, forcing users to choose between makeup-focused edits and hairstyle-specific simulations.
Both apps target the same selfie-editing audience by providing automated makeup try-on tools and portrait retouching features in a single editing flow.
Both apps target social media creators seeking automated facial retouching, with both relying on subscription models that currently trigger user complaints regarding billing transparency.
Both apps target selfie-focused users with portrait enhancement tools, directly competing for the same mobile photography workflow.
Both apps target selfie enthusiasts with automated facial retouching and virtual makeup tools, competing for the same user base seeking quick-edit beauty solutions.
Both apps target selfie-focused users with virtual retouching tools, competing for the same mobile photography workflow.
Both apps target selfie enthusiasts with automated facial retouching and makeup tools, competing for the same user base seeking quick, one-tap photo editing.
known for
Beauty Editor: Edit Face, Body
Beauty Editor competes for the same selfie-focused user base by offering targeted retouching tools like teeth whitening and skin smoothing, directly overlapping with the core utility of Perfect365.
Both apps compete for the same selfie-editing demographic by providing virtual makeup try-on tools and facial recognition technology.
Both apps target the portrait retouching market with automated facial enhancement tools, competing for the same selfie-focused user base.
Both apps target selfie-focused users seeking portrait retouching, with Beauty Selfie Facing Camera competing for the same audience via automated skin enhancement and whitening tools.
Same space(27)
Makeover Artist-Makeup Games targets the same beauty-enthusiast audience through interactive makeup and styling simulations.
Facetune targets the same social media creator demographic by offering generative AI tools for portrait and video refinement.
YouCam Makeup competes for the same beauty-enthusiast audience by providing a deep library of virtual beauty filters and AI-powered retouching.
GlowUp targets the same beauty-enthusiast audience by using AI to provide personalized makeup routines and product recommendations.
B612 competes for the same social media demographic by providing a trend-focused library of AR makeup and beauty filters.
Persona serves the same social media creator audience by using AI to provide professional-grade beauty and body enhancements.
Adjacent competitor focusing on AI-powered restoration, often used by the same demographic for selfie improvement.
Try Hairstyles-AI Change Color competes for the same audience interested in virtual hair makeovers and beauty experimentation.
Targets the same trend-focused social media creators with AI-driven photo editing and digicam filters.
Mirror App serves as a functional utility for the same beauty-conscious audience, providing a digital alternative to physical makeup mirrors.
Acts as a diagnostic beauty consultant that provides personalized routines rather than direct photo editing tools.
Hairstyle Try On Hair AI competes for the same audience by offering photorealistic virtual makeovers for hair and makeup.
The industry standard for mobile video editing, serving as a primary alternative for video-focused users.
Provides a specialized lifestyle utility for hair styling that complements the source app's broader makeup focus.
Offers a focused AI simulation tool for hairstyles that serves as a niche alternative to the source app.
Provides a virtual hairstyle try-on utility that serves as a specialized companion to makeup editing.
Beauty Camera - Sweet Camera targets the same selfie-editing audience with automated beauty tools and AR stickers.
Hairstyle Try On-Color Changer serves the same audience interested in virtual hair makeovers and style experimentation.
Offers a casual, simulation-based alternative to the professional-grade makeup tools found in the source app.
Prookie serves the same beauty-conscious audience by providing AI-powered hairstyle and hair color transformation tools.
Beauty Camera functions as a direct alternative for selfie enthusiasts by offering real-time AR makeup and beauty effects.
Modiface Haircut targets the same beauty-editing audience by offering virtual hairstyle overlays for style experimentation.
Provides a niche editing tool for clothing color that complements the source app's beauty-focused editing.
A massive, general-purpose creative platform that competes for the same user's time and attention.
Competes for the same portrait-editing audience by offering one-tap retouching and generative avatar creation.
Acts as a social network for selfies that encourages the use of photo editors like the source app.
Hair Color & Hairstyle Try On serves as a specialized tool for the same audience interested in virtual hair makeovers.
New entrants(1)
A rapidly emerging threat with a high release velocity, focusing on generative AI video creation.
The Analyst's Read
The bottom line on Perfect365
Bottom line
Perfect365 is an established player successfully pivoting its legacy beauty-tech expertise into the broader AI-driven photo editing market. Their ability to maintain a high-volume user base while modernizing their feature set suggests a strong, albeit competitive, product-market fit.
Frequently asked questions
How many apps does Perfect365 publish?
What kind of apps does Perfect365 make?
What is Perfect365's top app?
In how many countries are Perfect365's apps available?
What fed this analysis
- Apps analyzed:
- 6
- With full intel:
- 1
- With overview:
- 6
- Website scraped:
- yes
- Social presence:
- yes
