DoMobile Co.
For mobile users seeking device privacy and security, as well as casual gamers interested in logic puzzles and science-based simulations.
Snapshot
Who is DoMobile Co.?
Securing mobile privacy through utility tools while offering educational and logic-based casual entertainment.
Target audience
Portfolio
Free 7Last updated
AppLock - photo lock
v6.1.0
7mo ago
Publisher DNA
What defines DoMobile Co.?
Publisher DNA
Primary focus
Privacy utilities and casual educational games
Scale
indie
Target audience
Mobile users seeking device privacy and security, as well as casual gamers interested in logic puzzles and science-based simulations.
Origin
Launched AppLock in 2012, eventually reaching a reported 500 million users across 150 countries.
Signature Patterns
- โขHybrid portfolio strategy balancing high-utility privacy tools with casual entertainment
- โขMonetization primarily through freemium models and ad-supported free versions
- โขFocus on global accessibility with support for up to 40 languages in flagship products
- โขConsistent use of logic-based and educational themes in gaming titles
Portfolio momentum
Released 6 updates across 7 apps in the last 6 months, maintaining active development on both utility and gaming titles.
Company profile
medium confidence- Founded
- 2012
Portfolio
What does DoMobile Co. ship?
Apps
7 apps analysed
45-language library functions as a B2B distribution barrier
- Core app locking functionality provides effective security for private photos and sensitive mobile applications
- Data recovery failure after reinstallation or device migration causes permanent loss of private media
Distributed across 12 markets, strongest in Europe.
Based on 2 of 7 apps with localized market data, more coverage rolling in as scans complete ยท last scanned .
Americas (3)
- Brazil2 / 2
- Mexico2 / 2
- United States2 / 2
Europe (7)
- Portugal2 / 2
- Spain2 / 2
- France1 / 2
- Germany1 / 2
- Italy1 / 2
โบ+2 more europe markets
- Netherlands1 / 2
- Sweden1 / 2
Asia-Pacific (2)
- Japan2 / 2
- South Korea2 / 2
Core markets (2/2 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
1
Neutral / mixed
0
Negative apps
45/100
Avg sentiment score
Rivals
Who does DoMobile Co. compete with?
The rivals identified
Nemeses(1)
With over 1 million ratings and a high release velocity of 15 updates in six months, this app is the dominant, active incumbent in the photo-locking niche.
Contenders(2)
A major player in the photo vault space with massive scale and consistent, high-frequency updates.
A long-standing competitor in the productivity category that maintains a consistent, albeit slower, update cycle.
Same space(2)
Shares the 'Vault' branding but operates in the Games category, serving as a distant, non-functional competitor.
A legacy utility app that has not seen recent updates, indicating a lack of active development.
The Analyst's Read
The bottom line on DoMobile Co.
Bottom line
DoMobile is a veteran utility publisher successfully pivoting toward a diversified portfolio. Their massive legacy install base in privacy tools provides a unique distribution advantage for their expanding catalog of casual and educational games.
Frequently asked questions
How many apps does DoMobile Co. publish?
What kind of apps does DoMobile Co. make?
What is DoMobile Co.'s top app?
In how many countries are DoMobile Co.'s apps available?
What fed this analysis
- Apps analyzed:
- 7
- With full intel:
- 0
- With overview:
- 7
- Website scraped:
- yes
- Social presence:
- yes