+12
Duc Lai
For casual mobile users and social media creators seeking quick, automated solutions for photo editing, document management, and content generation.
Known for
For casual mobile users and social media creators seeking quick, automated solutions for photo editing, document management, and content generation.
Providing accessible AI-powered utility and creative tools for mobile users. Streamlining daily tasks through automated image, video, and file management.
Target audience
Portfolio
Free 15Last updated
AI Background Eraser: CleanCut
vVARY
9mo ago
Primary focus
AI-powered utility and creative mobile tools
Scale
studio
Target audience
Casual mobile users and social media creators seeking quick, automated solutions for photo editing, document management, and content generation.
Origin
Founded on the belief that technology has the power to transform lives and businesses through intelligent solutions.
With 43 releases in the last 6 months and 12 of 15 apps currently active, the publisher maintains a high-frequency development cycle focused on rapid iteration.
15 apps analysed
App for cutting pictures and for making a picture's background transparent.
Lightweight application footprint ensures performance on low-end hardware
Native integration with multiple cloud providers (Google Drive, Dropbox, iCloud)
Distributed across 20 markets, strongest in Europe.
Based on 1 of 15 apps with localized market data — more coverage rolling in as scans complete · last scanned .
1
Positive apps
0
Neutral / mixed
0
Negative apps
88/100
Avg sentiment score
The dominant market leader in the Utilities space with a massive install base and a high-velocity update cycle (15 releases in 6 months) that directly overlaps with the target's core storage optimization features.
Strategic outlook coming soon.
What fed this analysis
This app shares the exact core utility of background removal and has achieved massive scale, making it the primary benchmark for the target's niche.
Leverages the massive Adobe ecosystem to provide a comprehensive design suite that includes background removal as a feature.
A strong mid-tier rival that maintains high visibility in the Utilities category with a consistent, albeit slower, update rhythm.
A contender from a major publisher (Gismart) known for high-polish apps and aggressive user acquisition strategies.
An aggressive competitor with the highest update velocity in the pool (25 releases in 6 months), indicating rapid feature testing and A/B optimization.
Developed by MacPaw, this rival brings high-end desktop-grade cleaning logic and premium UX to the mobile ecosystem.
High-velocity release cadence and strong focus on e-commerce workflows make this a formidable competitor in the design space.
Directly addresses the broader 'photo cleanup' intent, capturing users who need more than just background removal.
Targets the same 'Graphics & Design' category but focuses on template-driven content creation rather than utility-based editing.
Addresses storage optimization from a different angle—cleaning up cloud-based email and newsletters.
A long-standing Productivity peer that shares the target's category and basic utility premise.
A niche specialist focused entirely on the #1 cause of storage bloat: duplicate media.
An adjacent rival that solves the same problem (storage) through a unique, gesture-based user experience.
Occupies the same design category but serves a specific, high-frequency social utility niche.
Rapidly emerging as a leader in AI-driven visual content, threatening traditional photo editors with generative capabilities.
A rapidly emerging threat with 16 updates in the last 6 months despite being a newer entry (2023).
