Hatch Grow icon
Hatch Sleep icon

Hatch Baby

For parents tracking infant growth and health, alongside adults seeking structured sleep routines and environmental control.

Known forHatch Sleep
2apps4.7(74.2K)MedicalHealth & Fitness

Snapshot

Who is Hatch Baby?

Improving sleep hygiene and infant development tracking through integrated smart hardware and mobile companion tools for families and adults.

Target audience

Parents tracking infant growthHealthAlongside adults seeking structured sleep routines

Active nemesis

Nadia Baroutji

Other rivals

Portfolio

Free 2
2
apps
Health & Fitness1
Medical1

Last updated

Hatch Sleep

v6.15.2

6mo ago

Intense

Publisher DNA

What defines Hatch Baby?

Publisher DNA

Primary focus

Smart sleep hardware companion apps

Scale

indie

Target audience

Parents tracking infant growth and health, alongside adults seeking structured sleep routines and environmental control.

Signature Patterns

  • •Hardware-software hybrid model requiring proprietary IoT devices
  • •Focus on routine automation including sleep cues and sunrise alarms
  • •High release frequency for maintenance and feature updates
  • •Utility-focused UI designed for low-light sleep environments
  • •Dual-category focus across Medical and Health & Fitness
Intense

Portfolio momentum

Maintained an intense development pace with 12 updates across both active titles in the last 6 months, including a major release within the last 8 days.

Last release 8d agoActive apps 2

Portfolio

What does Hatch Baby ship?

Apps

2 apps analysed

Multi-user synchronization reduces household coordination friction

  • Multi-user account access allows multiple caregivers to track baby activity and health data together
  • Frequent application crashes during startup and data entry force users to repeatedly reinstall the software
Hatch Sleep icon
Hatch Sleep

Better Sleep for Everyone.

4.6(60.9K)

Single-market publisher, every app ships only to United States.

Based on 1 of 2 apps with localized market data, more coverage rolling in as scans complete · last scanned .

Americas (1)

  • United States1 / 1

Core markets (1/1 apps)

United States

User Sentiment

How do users feel about their apps?

0

Positive apps

0

Neutral / mixed

1

Negative apps

20/100

Avg sentiment score

Rivals

Who does Hatch Baby compete with?

The rivals identified

Nemeses(1)

Nadia Baroutji

known forAuto Sleep: Sleep Tracker

1 app0.0Health & Fitness

Both apps compete for the same user time spent on bedtime routines and sleep habit formation within the sleep hygiene market.

Same space(30)

aadhk

known forBlood Pressure Tracker

1 app4.6Medical

This app targets users needing clinical-grade health tracking, similar to Hatch Grow's focus on infant health metrics.

ABQ App Source

known forChild Growth Tracker

2 apps4.9Medical

This app provides clinical-grade growth tracking for children, overlapping with Hatch Grow's core infant health monitoring utility.

BetterSleep Health

known forBetterSleep: Sleep tracker

1 app4.3Health & Fitness

BetterSleep provides a software-only soundscape and tracking alternative for users who do not require Hatch's physical hardware.

Bodymatter

known forSleepWatch - Top Sleep Tracker

1 app4.7Health & Fitness

SleepWatch targets the same health-conscious demographic but relies on Apple Watch sensor data rather than Hatch's dedicated hardware.

British Red Cross

known forBaby and child first aid

1 app4.7Medical

This app provides pediatric first aid information, serving as a safety-focused reference tool for the same parent demographic.

C2

known forNightWell:Smart Sleep Tracker

1 app4.2Health & Fitness

NightWell provides a software-based sleep companion for users who want tracking and soundscapes without Hatch's physical devices.

Calm.com

known forCalm

1 app4.8Health & Fitness

Calm competes for the same adult user base by offering high-production meditation content that complements Hatch's physical sleep environment.

Enerjoy Pte

known forShutEye®: Sleep Tracker, Sound

1 app4.8Health & Fitness

ShutEye serves as a diagnostic alternative for users who prefer phone-based snore detection over Hatch's hardware-centric sleep cues.

Fasting APP

known forSleep Monitor: Sleep Tracker

1 app4.6Health & Fitness

Sleep Monitor competes for the same audience by providing audio-based sleep tracking that functions without Hatch hardware.

Fem Health

known forLactApp: Breastfeeding expert

1 app3.9Medical

This app provides specialized breastfeeding guidance and tracking, directly addressing the same maternity-focused audience as Hatch Grow.

H2

known forHealth2Sync - Diabetes Tracker

1 app4.4Medical

This app competes for the same parent-caregiver demographic by offering shared health data access for chronic condition management.

Healive

known forSleep Sounds White Noise, Rain

1 app4.8Health & Fitness

Sleep Sounds White Noise, Rain competes with Hatch's soundscape library by offering a wide variety of guided meditations and ambient noise.

Huckleberry Labs

known forHuckleberry: Baby & Child

1 app4.9Health & Fitness

Huckleberry competes for the same parent demographic by providing AI-driven sleep guidance that complements Hatch's hardware.

Leap Fitness

known forSleep Tracker & Recorder: Yawn

1 app4.9Health & Fitness

Yawn provides a simplified, software-only alternative for users focused on nocturnal activity recording rather than Hatch's sleep-training hardware.

LUONG HONG QUANG

known forSleep Sounds - Smart Alarm

1 app2.8Health & Fitness

Sleep Sounds - Smart Alarm offers a basic software-only alternative to Hatch's hardware-based sleep environment.

MedM

known forHealth Diary by MedM

1 app4.6Medical

This app acts as a centralized health dashboard, competing with Hatch Grow's goal of consolidating infant health data.

Mosaic S.r.l.

known forSleepzy - Sleep Cycle Tracker

1 app4.3Health & Fitness

Sleepzy acts as a software-only smart alarm and tracker for users who want sleep insights without Hatch hardware.

mySugr

known formySugr - Diabetes Tracker Log

1 app4.5Medical

Like Hatch Grow, this app uses proprietary hardware integration to reduce manual logging friction for chronic health management.

Napper

known forNapper: Baby Sleep & Parenting

1 app4.6Health & Fitness

Napper targets the same infant sleep-training audience as Hatch by using algorithmic predictions to manage nap schedules.

Nighp Software

known forBaby Tracker - Newborn Log

1 app4.8Health & Fitness

Baby Tracker serves the same parent demographic by logging developmental milestones, complementing Hatch's hardware-based sleep routines.

Prometheus Interactive

known forBody Temperature Fever Tracker

1 app3.8Medical

This app serves as a basic logging utility for health metrics, similar to the manual entry components of Hatch Grow.

Rise Science

known forRISE: Sleep Tracker

1 app4.7Health & Fitness

RISE targets the same sleep-hygiene audience as Hatch by focusing on sleep debt and energy level tracking.

SimpleInnovation

known forPeriod Tracker and Calendar

1 app4.9Medical

This app serves the same reproductive health demographic as Hatch Grow but focuses on the menstrual cycle rather than infant care.

Sleep Cycle AB

known forSleep Cycle - Tracker & Sounds

1 app4.7Health & Fitness

Sleep Cycle offers a non-hardware tracking solution for users who want smart alarm functionality without purchasing Hatch devices.

Slumber Studios

known forWhite Noise Deep Sleep Sounds

1 app4.8Health & Fitness

White Noise Deep Sleep Sounds acts as a digital sound machine, competing with Hatch's soundscape features for users seeking insomnia relief.

Style Of Me

known forSleep Tracker - Gentle Alarm

1 app0.0Health & Fitness

Sleep Tracker - Gentle Alarm provides a software-based sleep cycle and soundscape tool for users who do not use Hatch hardware.

The Happiest Baby

known forHappiest Baby, makers of SNOO

1 app4.0Health & Fitness

Happiest Baby directly competes with Hatch's hardware-software integration through its SNOO smart sleeper system.

The Lullaby Trust

known forThe Lullaby Trust Baby Check

1 app0.0Medical

This app offers a triage-based assessment tool for infant health, serving as a high-trust alternative to Hatch Grow's tracking features.

TMSOFT

known forWhite Noise Lite

1 app4.8Health & Fitness

White Noise Lite competes with Hatch's soundscape features by offering a highly customizable, user-curated audio environment.

Willow Innovations

known forPump with Elvie

2 apps4.7Health & Fitness

Pump with Elvie serves the same new-parent demographic as Hatch, focusing on hardware control for breastfeeding.

New entrants(2)

Dualstar Entertainment

known forSleepSense: Sleep Tracker

1 app4.0Health & Fitness

SleepSense targets privacy-conscious users who want sleep tracking without the cloud-based data collection typical of Hatch.

Fais Dodo Code-o Dojo

known forSound Machine Free Sleep Noise

1 app5.0Health & Fitness

Sound Machine Free Sleep Noise offers a completely free, software-only soundscape mixer as an alternative to Hatch's sound library.

The Analyst's Read

The bottom line on Hatch Baby

Bottom line

Hatch is a specialized hardware-software hybrid with a strong foothold in the family and wellness categories. Their high weighted rating of 4.60 across a focused two-app portfolio indicates exceptional product-market fit and a successful expansion from pediatric care into adult sleep hygiene.

Frequently asked questions

How many apps does Hatch Baby publish?
Hatch Baby has 2 apps tracked by Marlvel, primarily in the Health & Fitness category.
What kind of apps does Hatch Baby make?
Hatch Baby's portfolio is concentrated in Health & Fitness and Medical, with an average rating of 4.7/5 across rated apps.
What is Hatch Baby's top app?
By review volume across the portfolio, Hatch Sleep is Hatch Baby's best-known app tracked by Marlvel.
In how many countries are Hatch Baby's apps available?
Marlvel has tracked Hatch Baby's apps across 1 country.

What fed this analysis

Apps analyzed:
2
With full intel:
0
With overview:
2
Website scraped:
yes
Social presence:
yes

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Hatch Baby, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Hatch Baby intelligence.” Updated 2026-04-23. https://marlvel.ai/publishers/hatch-baby-inc

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Data licensed under CC-BY-NC 4.0