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HYPERMONK GAMES OYUN YAZILIM PAZARLAMA VE DANISMANLIK ANONIM SIRKETI
For casual mobile gamers interested in arcade-style racing, vehicle customization, and quick, reflex-based gameplay sessions.
For casual mobile gamers interested in arcade-style racing, vehicle customization, and quick, reflex-based gameplay sessions.
Delivering high-speed arcade racing experiences for casual mobile gamers. Focused on rapid vehicle progression and accessible drift mechanics.
Target audience
Portfolio
Free 9Last updated
Highway Overtake - Car Racing
v2.1.8
3mo ago
Primary focus
Mobile games · arcade racing and car tuning
Scale
indie
Target audience
Casual mobile gamers interested in arcade-style racing, vehicle customization, and quick, reflex-based gameplay sessions.
Released 29 updates across 7 active apps in the last 6 months, indicating a highly active development cycle.
9 apps analysed
Freemium progression architecture maps directly to high-frequency ad-inventory generation.
Analysis in progress
Single-market publisher — every app ships only to United States.
Based on 2 of 9 apps with localized market data — more coverage rolling in as scans complete · last scanned .
0
Positive apps
0
Neutral / mixed
1
Negative apps
25/100
Avg sentiment score
Dominates the racing category with massive scale and a mature feature set that directly overlaps with the drift-and-tune loop.
Strategic outlook coming soon.
What fed this analysis
With over 10 million ratings and a decade of consistent updates, it defines the physics-based hill climbing genre.
This is the definitive market leader in the highway-racing niche, sharing the exact core loop of high-speed traffic navigation and vehicle progression.
A direct competitor in the open-world car simulation space that emphasizes physics-based stunts over simple highway overtaking.
Maintains active development and a similar focus on driving simulation, making it a direct threat to the target's core loop.
Directly targets the off-road simulation niche with a focus on vehicle customization and terrain realism.
A legacy titan that continues to ship updates, representing the high-end ceiling of the racing genre.
Targets the same car-enthusiast demographic but differentiates through a focus on drift mechanics and regional car culture.
A specialized competitor focusing strictly on the 4x4 climbing experience, mirroring the target's core loop.
Shares the vehicle-centric theme but shifts the core loop from racing to gladiator-style combat.
Targets the educational/simulation sub-genre, appealing to players who value precision driving over pure drifting.
Focuses on the social and open-world aspects of driving, serving as an adjacent alternative for the target's audience.
Uses the same side-scrolling climbing mechanic but adds a narrative-driven zombie survival layer.
An adjacent casual-gaming competitor that dominates the same 'quick-session' mobile market segment.
High-velocity release cadence indicates a rapid testing and iteration strategy that threatens to capture the casual racing audience.
