BlockPuz - Block Puzzles Games icon
Candy Worms icon
Car In - Car Parking Jam 3D icon
+16

LI SAIHUA

For casual mobile gamers and young audiences seeking logic-based brain teasers or fashion-themed creative sandboxes.

19apps4.7(2.2M) Multi-theme

Snapshot

Who is LI SAIHUA?

Providing casual mobile users with accessible logic puzzles and creative simulations designed for quick mental breaks and offline play.

Target audience

Casual mobile gamersYoung audiences seeking logic-based brain teasers or fashion-themed creative sandboxes

Active nemesis

Crazy Labs

Other rivals

Portfolio

Free 19
19
apps
Games8
Entertainment6
游戏3
ゲーム1

Last updated

Car In - Car Parking Jam 3D

v231.0.11

7mo ago

Intense

Publisher DNA

What defines LI SAIHUA?

Publisher DNA

Primary focus

Hyper-casual games and creative simulations

Scale

studio

Target audience

Casual mobile gamers and young audiences seeking logic-based brain teasers or fashion-themed creative sandboxes.

Signature Patterns

  • •Heavy reliance on classic puzzle archetypes including Sudoku, Block, and Tic Tac Toe mechanics.
  • •Transitioning from pure ad-supported models to hybrid freemium and subscription-based monetization.
  • •Consistent focus on offline playability and minimalist user interfaces across the puzzle portfolio.
  • •High-frequency update cadence to maintain app store visibility and performance.
Intense

Portfolio momentum

The publisher maintains an extremely high output with 25 releases in the last 6 months and a major update occurring as recently as 11 days ago.

Last release 11d agoActive apps 10Abandoned 3

Portfolio

What does LI SAIHUA ship?

Apps

19 apps analysed

Car In - Car Parking Jam 3D icon
Car In - Car Parking Jam 3D

A traffic jam in a parking lot. HELP!

4.1(1.8M)

Unique 'Driving Mode' mechanical variety

  • Engaging Gameplay
  • Progress Loss on Device Transfer

Social media visibility drives organic discovery

  • The core gameplay loop provides an addictive and humorous experience that keeps players engaged during short sessions
  • Freezing and unresponsiveness in the menu interface prevent players from starting games after the latest update

Distributed across 10 markets, strongest in Europe.

Based on 2 of 19 apps with localized market data, more coverage rolling in as scans complete · last scanned .

Americas (3)

  • United States2 / 2
  • Brazil1 / 2
  • Mexico1 / 2

Europe (5)

  • France1 / 2
  • Germany1 / 2
  • Italy1 / 2
  • Portugal1 / 2
  • Spain1 / 2

Asia-Pacific (2)

  • Japan2 / 2
  • South Korea2 / 2

Core markets (2/2 apps)

JapanSouth KoreaUnited States

User Sentiment

How do users feel about their apps?

Unlock the app dragging this portfolio down.

Access the full report for free

Rivals

Who does LI SAIHUA compete with?

The rivals identified

Nemeses(2)

Crazy Labs

known forDIY Paper Doll

1 app4.5Games

Both apps target the casual creative gaming demographic with ad-supported monetization models, competing for the same time-sensitive, low-friction play sessions.

Popcore

known forParking Jam 3D

1 app4.1Games

The definitive market leader in the sub-genre with an identical core loop and massive scale, maintaining a high-velocity update cadence of nearly one release per week.

Contenders(13)

Brave HK

known forSweet Paper Doll: Dress Up DIY

1 app3.9Games

Both apps compete for the same casual fashion-styling audience by offering creative makeover loops that rely on ad-supported monetization.

Dreamland Games

known forFashion Styler: Dress Up Game

1 app4.5Games

Both apps target the same fashion-focused casual gaming audience and overlap in core makeup and styling simulation mechanics.

Fomo Games

known forTraffic Escape!

1 app4.6Games

A high-growth alternative that shifts the 'jam' mechanic from a parking lot to open-road traffic, seeing massive recent traction.

JMH Developers OU

known forFashion Stylist - Makeover

1 app3.9Games

Both apps target casual gamers interested in makeup and fashion simulation, competing for the same user base through creative styling loops.

LIAO WENYAO

known forCar Out ™

1 app4.8Games

A highly-rated direct competitor that positions itself within the 'Sports' category to capture a different audience segment.

LIHAO TECH CO.

known forMakeover Studio: Makeup Games

1 app4.5Games

Both apps compete for the same casual beauty simulation audience by offering repetitive, tactile makeover tasks.

Makeup Games for FUN

known forMakeup ASMR: Makeover Story

1 app4.5Games

Both apps target the same casual simulation audience by offering beauty and salon gameplay loops supported by ad-heavy monetization.

Ninjafish Studios

known forMakeup Games: Girls Makeover

1 app4.4Games

Both apps target the same casual fashion and beauty simulation audience, competing for time-share within the salon-themed gaming category.

Paxie Games

known forMerge Studio: Fashion Makeover

1 app4.3Games

Both apps target casual gamers interested in fashion and makeup simulation, competing for the same time-share within the casual gaming market.

PLAY AND LEARN EDUCATIONAL GAMES FOR KIDS

known forMakeup Salon: Games for Girls

1 app4.0Games

Both applications compete for the same casual fashion and beauty simulation audience by providing digital makeover tools for virtual models.

Rollic Games

known forBus Jam

4 apps4.7Games

Innovates by merging the 'jam' mechanic with color-sorting, a significant evolution of the hypercasual puzzle genre.

Shafia Javed

known forSalon Master - Makeup Artist

1 app3.3Games

Both apps target the same casual salon simulation audience by offering DIY makeup and styling tools within the same free-to-play category.

TapNation

known forDoll Dress Up: Makeup Games

1 app4.6Games

Both apps target the casual fashion and salon simulation market, competing for the same demographic of casual gamers through similar creative customization loops.

Same space(18)

Beauty Remembers

known forASMR Makeup Fun: Makeover Game

1 app4.6Games

It offers a similar beauty salon simulation experience, focusing on the step-by-step makeup process.

Beauty salon Studio

known forMakeup Artist: Makeup Games

1 app4.6Games

It targets the same fashion-focused demographic through seasonal design challenges and a similar cosmetic application loop.

CrazyLabs

known forMakeup Kit - Color Mixing

1 app4.3Games

This app competes for the same casual beauty simulation audience by offering a specific color-mixing mechanic that the source app lacks.

Games2win

known forDress Up Stylist- Fashion Game

1 app4.6Games

It targets the same fashion-conscious audience with a focus on inclusive character models and diverse styling themes.

Geisha Tokyo

known forTraffic Run!

1 app4.6Games

A classic in the traffic sub-genre that focuses on intersection navigation rather than parking lot clearing.

Hugesoft Technology Co.

known forMakeover Artist-Makeup Games

1 app4.7Games

It shares the same beauty simulation focus, targeting users who enjoy both makeup application and salon management.

HYPERCELL SIA

known forUnpuzzle: Tap Away & Car Out

1 app4.7Games

A hybrid app that bundles the 'Car Out' mechanic with other popular puzzle types like 'Tap Away'.

Muhammad Irfan

known forMakeover Studio 3D

1 app4.5Games

This app occupies the same spa-simulation space, relying on tactile makeover tasks to engage casual players.

Nail Salon Games

known forPerfect Beauty Salon

1 app4.6Games

This app targets the same beauty salon simulation audience with a focus on 3D skincare and body care.

Ngoc Pham Thi

known forFashion Show: Dress Up, Makeup

2 apps4.8Games

This app shares the same audience by providing themed fashion styling challenges for various social events.

Salon™

known forHair Stylist Fashion Salon 2

4 apps4.6Games

This app competes for the same salon-management audience by focusing on hair styling and character customization.

SayGames

known forDrive and Park

1 app4.5Games

An established title that focuses on the action of parking into moving traffic rather than clearing a static jam.

Superboost Soft

known forHair Salon: Beauty Salon Game

1 app4.5Games

This app coexists by offering a broader salon management experience that includes hair styling alongside makeup.

Tap Q Games

known forASMR Makeover: Makeup Games

1 app4.5Games

It shares the same beauty simulation focus but differentiates by adding clinical and medical procedures.

Think Different FC.

known forMakeover Artist: Makeup Games

1 appGames

This app targets the same fashion styling audience by offering competitive online contests.

Unickie Technology Co.

known forMakeup Salon - DIY Makeup game

2 apps4.7Games

It serves the same audience by providing guided makeup transformations for specific social scenarios.

VZO entertainment

known forWedding Salon Spa Makeover Make-Up Games

1 app3.5Games

It serves the same beauty salon simulation market with a focus on nail and hair styling.

YoYa World

known forYoYa: Makeup ASMR Makeover Spa

1 appGames

This app targets the same ASMR-driven beauty simulation market as the source app.

New entrants(1)

Awais Saeed

known forIdol Makeover: Dress Up ASMR

1 app5.0Games

This app targets the same beauty makeover audience by emphasizing ASMR-driven transformation stories.

The Analyst's Read

The bottom line on LI SAIHUA

Bottom line

LI SAIHUA is a prolific publisher that excels at scaling established hyper-casual genres. While they command significant reach, their strategic challenge lies in managing technical stability for their flagship titles while successfully pivoting toward higher-LTV simulation products.

Frequently asked questions

How many apps does LI SAIHUA publish?
LI SAIHUA has 19 apps tracked by Marlvel, primarily in the Games category.
What kind of apps does LI SAIHUA make?
LI SAIHUA's portfolio is concentrated in Games and Entertainment, with an average rating of 4.7/5 across rated apps.
What is LI SAIHUA's top app?
By review volume across the portfolio, Car In - Car Parking Jam 3D is LI SAIHUA's best-known app tracked by Marlvel.
In how many countries are LI SAIHUA's apps available?
Marlvel has tracked LI SAIHUA's apps across 10 countries.

What fed this analysis

Apps analyzed:
14
With full intel:
2
With overview:
14
Website scraped:
yes
Social presence:
no

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by LI SAIHUA, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “LI SAIHUA intelligence.” Updated 2026-04-28. https://marlvel.ai/publishers/li-saihua

See methodologyContact support

Data licensed under CC-BY-NC 4.0