MEMS Group
For recreational and competitive anglers seeking technical data to optimize freshwater and coastal fishing success.
Fishbox - Smart Fishing App
Snapshot
Who is MEMS Group?
Providing data-driven insights and predictive analytics to help anglers optimize their fishing trips and improve catch success.
Target audience
Portfolio
Free 2Last updated
Fishbox - Smart Fishing App
v2.20.0
3mo ago
Publisher DNA
What defines MEMS Group?
Publisher DNA
Primary focus
Data-driven fishing utilities and mapping
Scale
indie
Target audience
Recreational and competitive anglers seeking technical data to optimize freshwater and coastal fishing success.
Signature Patterns
- •Focus on AI-driven predictive analytics for outdoor sports
- •Integration of complex geospatial data including bathymetric and satellite maps
- •Freemium monetization model centered on high-utility data subscriptions
- •High-frequency update cycle to maintain hyperlocal data accuracy
Portfolio momentum
Maintaining an intense development pace with 12 updates in the last 6 months for their flagship title.
Portfolio
What does MEMS Group ship?
Apps
2 apps analysed
Fishing maps, spots, real-time weather, lures, baits, guides & pro assistant
Responsive customer support team provides quick refunds and assistance for accidental subscription purchases
- Beginners find the fishing advice and bite-time predictions helpful for improving their daily success rate
- Users report deceptive billing practices where subscriptions continue to charge after cancellation requests
Fishing maps, spots, real-time weather, lures, baits, guides & pro assistant
Offline map tiles enable remote water access
- Fishing forecast accuracy helps anglers identify active bite windows for successful outings
- Users report: Deceptive subscription practices and aggressive paywalls frustrate users who expected a free experience
Distributed across 16 markets, strongest in Europe.
Based on 2 of 2 apps with localized market data · last scanned .
Americas (4)
- Brazil2 / 2
- Mexico2 / 2
- United States2 / 2
- Canada1 / 2
Europe (6)
- France2 / 2
- Germany2 / 2
- Portugal2 / 2
- Spain2 / 2
- Turkey1 / 2
›+1 more europe market
- United Kingdom1 / 2
Asia-Pacific (6)
- Japan2 / 2
- Australia1 / 2
- India1 / 2
- Indonesia1 / 2
- Singapore1 / 2
›+1 more asia-pacific market
- Vietnam1 / 2
Core markets (2/2 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
1
Neutral / mixed
1
Negative apps
45/100
Avg sentiment score
Unlock the app dragging this portfolio down.
Access the full report for freeRivals
Who does MEMS Group compete with?
The rivals identified
Nemeses(2)
It offers offline trail navigation and land ownership maps for outdoor recreationists who require precise terrain data.
Both apps target anglers by providing bite-time predictions and environmental data to plan fishing trips. They compete for the same user base seeking to improve catch rates through weather and pressure analysis.
Contenders(10)
Both apps target the same angler demographic with subscription-based fishing planning tools, creating direct competition for the same user base.
It competes for the same angling planning workflow by offering worldwide nautical charts and tide data to a 12 million user base.
Both apps target anglers seeking navigation and scouting tools, with onX Fish competing directly for users who prioritize legal access and land-boundary data over the predictive AI features offered by Fishbox.
Both applications target saltwater anglers by providing environmental data and planning tools to improve fishing success rates.
Both apps target the same subscription-based angler audience with predictive planning tools, forcing a direct choice between Fishbox's bathymetric focus and Deep Dive's tournament-grade hydrological data.
Both apps target anglers with fishing forecasts and location planning, creating direct competition for users seeking trip-planning tools.
Both apps target anglers seeking data-driven planning and performance analysis, creating direct competition for users prioritizing catch logging and environmental insights.
FishWA competes by offering localized regulatory and environmental data for Washington state, directly overlapping with the trip planning utility of Fishbox.
Both apps target anglers with location-based fishing forecasts, map tools, and catch logging, creating direct competition for the same user base.
Both apps target anglers with AI-driven fishing assistants, creating direct competition for users seeking predictive insights to plan their outings.
Same space(19)
Focuses on celestial timing for trip planning, serving as a specialized alternative to bite-time forecasts.
Specializes in bass feeding windows, competing for the same tactical planning audience.
Focuses on bathymetric navigation, providing similar scouting utility.
Provides predictive analytics and logbook features that overlap with core utility.
Provides specialized underwater terrain mapping that complements general-purpose fishing assistants.
Offers a similar logbook and predictive toolset, competing for the same user habit of tracking catch history.
It provides regulatory compliance tools for Florida saltwater fishing that address the specific legal needs of coastal anglers.
Simplifies regulatory compliance for Florida anglers, acting as a regional navigation companion.
Uses predictive modeling to suggest spots, directly overlapping with the core AI catch assistant.
Uses science-based forecasting to compete for the same trip-planning utility.
Uses atmospheric pressure data to predict fishing success, competing for the same planning audience.
It utilizes a large database of GPS hot spots and expert reports to capture the planning phase of the angling journey.
Offers free spot discovery and AI identification, competing for the casual-angler funnel.
Targets the specific inshore saltwater segment with specialized mapping and tide planning.
It applies biomechanical analysis to sports performance, representing an adjacent category of high-precision data tools for athletes.
Offers predictive planning based on environmental data, serving as a focused alternative for trip timing.
It provides ground-truth marine weather data that serves as a high-precision alternative to general-purpose forecasting tools.
It focuses on the same bite-time prediction niche as Fishbox but relies on static lunar and weather data.
Correlates environmental variables to fish activity, providing a scientific alternative for trip timing.
New entrants(3)
It provides a consolidated sea-state verdict for freedivers that removes the need to check multiple weather charts.
It offers a simplified viability index for Spanish anglers that converts environmental variables into a single decision score.
Combines catch tracking and planning tools, competing for the same user habit of organizing fishing life.
The Analyst's Read
The bottom line on MEMS Group
Bottom line
Users report: MEMS Group is a highly focused single-app publisher that has successfully captured the technical angler niche through a data-heavy utility. Their disciplined focus on AI-driven predictions and mapping provides a strong defensive moat against more generalized weather or mapping applications.
Frequently asked questions
How many apps does MEMS Group publish?
What kind of apps does MEMS Group make?
What is MEMS Group's top app?
In how many countries are MEMS Group's apps available?
What fed this analysis
- Apps analyzed:
- 1
- With full intel:
- 0
- With overview:
- 1
- Website scraped:
- yes
- Social presence:
- yes
