NEON APPS

Who is NEON APPS?

Developing functional utilities and digital wellness tools designed to simplify document management and personal routines.

Target audience

Mobile users seeking productivity enhancementsDigital wellness aidsIncluding professionals

Rivals analysis in progress

Portfolio

Free 21

apps

Health & Fitness6

Utilities5

Photo & Video4

Business1

Last updated

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v6.7.4

5mo ago

Active

Publisher DNA

Primary focus

Utility and wellness tools for mobile users

Scale

studio

Target audience

Mobile users seeking productivity enhancements and digital wellness aids, including professionals and parents.

Origin

A development team that designs and develops mobile and web apps for founders and companies.

Signature Patterns

•Heavy emphasis on single-purpose utility applications like document scanners and ad-blockers.
•Rapid adoption of AI features across new releases in travel, design, and photo categories.
•Portfolio composition shows a high volume of experimental launches with a low long-term retention rate for non-flagship apps.
•Monetization primarily follows free or freemium models across the utility and health niches.

Active

Portfolio momentum

The publisher maintained an intense release cadence with 11 updates or new launches in the last 6 months, despite a high percentage of abandoned legacy titles.

Last release 2d agoActive apps 6Abandoned 14