Nexstar Broadcasting
For local residents in specific US markets seeking real-time regional updates and severe weather alerts.
Snapshot
Who is Nexstar Broadcasting?
Delivering hyper-local news, weather, and sports updates to US regional markets through a network of station-branded mobile utilities.
Target audience
Portfolio
Free 112Last updated
Arkansas Storm Team
v6.1.601
5mo ago
Publisher DNA
What defines Nexstar Broadcasting?
Publisher DNA
Primary focus
Local news, weather, and sports broadcasting
Scale
scale-up
Target audience
Local residents in specific US markets seeking real-time regional updates and severe weather alerts.
Portfolio momentum
High-frequency maintenance across a vast portfolio, with 337 releases in the last 6 months and 93% of apps remaining active.
Portfolio
What does Nexstar Broadcasting ship?
Apps
112 apps analysed
Interactive radar drives high-utility daily engagement
- Local news and weather coverage provides essential daily information for regional residents
- Frequent application crashes and black screens prevent access to live news content
Single-market publisher, every app ships only to United States.
Based on 11 of 112 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (1)
- United States11 / 11
Core markets (11/11 apps)
User Sentiment
How do users feel about their apps?
4
Positive apps
5
Neutral / mixed
6
Negative apps
50/100
Avg sentiment score
Unlock the app dragging this portfolio down.
Access the full report for freeRivals
Who does Nexstar Broadcasting compete with?
The rivals identified
Nemeses(2)
As a fellow Nexstar/Tegna-style local broadcast affiliate app, it represents the gold standard for local news mobile engagement.
Yelp maintains the largest repository of user-generated restaurant content and local discovery intent, directly competing for the same dining-out audience.
Contenders(4)
Provides a robust alternative for hyper-local news delivery that mirrors the target's core value proposition.
Sets the benchmark for local news app feature parity and consistent platform maintenance within the broadcast news category.
Resy dominates the high-intent reservation market with a premium focus that captures the same dining-focused demographic.
This platform mirrors the target app's editorial-first approach to restaurant discovery, prioritizing expert curation over crowdsourced volume.
Same space(8)
Captures the outdoor-focused segment of the discovery market, often overlapping with users looking for post-activity dining.
Dominates the national news category, serving as the primary alternative for users seeking breaking news alerts.
Aggregates local news at a scale that threatens the relevance of individual station-branded applications.
Targets the specific use case of planning stops along a route, which often includes finding local diners.
Represents the premium subscription-based model for news consumption, contrasting with the target's free ad-supported model.
The default national weather app that many Arkansas residents use for general daily forecasts.
Differentiators
- World-class data science and AI integration (Watson)
- Unmatched global brand recognition in the weather category
Operates in the broader travel and discovery space, serving as a secondary resource for restaurant research during travel.
Focuses on the beverage-specific niche of the food and drink category, providing a specialized discovery experience.
New entrants(2)
Users report: Demonstrates the power of niche-specific utility apps to capture high engagement through specialized real-time data.
Shows recent activity in the food and drink space with a focus on a specific, modern consumer niche.
Frequently asked questions
How many apps does Nexstar Broadcasting publish?
What kind of apps does Nexstar Broadcasting make?
What is Nexstar Broadcasting's top app?
In how many countries are Nexstar Broadcasting's apps available?
What fed this analysis
- Apps analyzed:
- 112
- With full intel:
- 6
- With overview:
- 112
- Website scraped:
- yes
- Social presence:
- yes