1app4.6(44.2K)Reference

Publisher DNA

What defines Pleco?

AI intelligence is not yet available for Pleco. The portfolio data below is up to date.

Portfolio

What does Pleco ship?

Apps

1 app analysed

Offline dictionary data removes connectivity dependencies

  • Comprehensive dictionary content and offline functionality provide reliable value for long-term Chinese language learners
  • Lack of cross-device synchronization for flashcards and lookup history frustrates users with multiple devices

Tightly focused on 3 markets (France, Germany, United States).

Based on 1 of 1 app with localized market data · last scanned .

Americas (1)

  • United States1 / 1

Europe (2)

  • France1 / 1
  • Germany1 / 1

Core markets (1/1 apps)

FranceGermanyUnited States

User Sentiment

How do users feel about their apps?

1

Positive apps

0

Neutral / mixed

0

Negative apps

85/100

Avg sentiment score

Rivals

Who does Pleco compete with?

The rivals identified

Nemeses(2)

Beijing NetEase Youdao Computer System Co.

known for网易有道词典-10亿人的AI查词翻译助手

1 app4.7Reference

Youdao Dictionary competes by providing a cloud-integrated, AI-driven suite that addresses the multi-device synchronization and exam-prep needs that Pleco currently ignores. It targets the same language-learning audience through a broader set of productivity tools.

Mastering Japanese

known forMazii - Japanese Dictionary

1 app4.6Reference

Both apps target the same language-learning demographic by providing integrated dictionary, OCR, and flashcard tools for non-native script acquisition.

Contenders(14)

Bravolol

known forDictionary & Translator

1 app4.7Reference

Both apps target foreign language learners through bilingual dictionary functionality and free base models. They compete directly for users seeking offline reference tools for Chinese language study.

Chineasy

known forChineasy: Learn Chinese easily

1 app4.8Reference

Both apps target Chinese language learners, but Chineasy focuses on visual character recognition through illustrations while Pleco provides an extensive dictionary and reference tool.

Dmitry Zaika

known forChinese - Mandarin Language

1 app4.5Reference

Both apps target Chinese language learners with dictionary and flashcard functionality, competing for the same user base seeking HSK preparation and vocabulary expansion.

HelloChinese Technology Co.

known forHelloChinese - Learn Chinese

1 app4.9Reference

Both apps target the Mandarin Chinese learning market, forcing users to choose between Pleco's deep reference utility and HelloChinese's structured, gamified curriculum.

Klaus Thul

known forKTdict Chinese Dictionary

1 app4.7Reference

KTdict competes directly with Pleco by offering an offline-first, one-time purchase model that targets serious Chinese language learners with integrated OCR and spaced repetition tools.

Kuo-Hsun Hung

known forLearn Mandarin - Ed-Wonderland

1 app4.8Reference

Both apps target Chinese language learners, with Ed-Wonderland focusing on gamified HSK 1-4 vocabulary while Pleco provides deep dictionary and reference tools.

Paul Hemetsberger

known fordict.cc dictionary

1 appReference

Both apps target language learners requiring offline-capable reference tools, creating direct competition for users seeking reliable dictionary access without internet dependency.

Sinamon AB

known forDu Chinese: Read&Learn Chinese

1 app4.9Reference

Both apps target Mandarin learners, but Du Chinese focuses on immersive reading practice while Pleco Chinese Dictionary serves as a comprehensive reference and memorization tool.

smart tool lab

known forSmart Japanese Dictionary

1 app4.6Reference

Both apps target language learners requiring camera-based character lookups for non-Latin scripts. They compete for the same user segment seeking instant translation of foreign text via mobile devices.

StudySwitch

known forJapanese Kanji Lookup PLUS

2 apps4.5Reference

Both apps serve language learners requiring handwriting recognition for character lookup, though they target different linguistic markets within the Books and Reference category.

telethon株式会社

known forKanji Lookup

1 app4.3Reference

Kanji Lookup targets the same language-learning audience by offering handwriting-based character identification, which overlaps with the handwriting input feature in Pleco Chinese Dictionary.

WordReference.com

known forWordReference Dictionary

1 app4.2Reference

Both apps serve language learners needing quick translation and linguistic context, creating direct competition for users seeking reliable reference tools.

YIYAN TECHNOLOGY CO.

known forChineseSkill - Learn Chinese

1 app4.8Reference

ChineseSkill targets the same Chinese language learning audience as Pleco, focusing on beginner-level acquisition through game-based lessons rather than Pleco's reference-heavy utility.

家顺 田

known forChinesePro: Chinese Translator

1 app4.7Reference

Both apps target Chinese language learners and travelers through camera-based translation and voice input features. They compete for the same user base seeking tools to bridge language barriers during travel or study.

Same space(9)

arabdict

known forarabdict Dictionary translator

1 app4.6Reference

This app serves users needing bidirectional translation between Arabic and other languages, acting as a secondary reference for non-Chinese language needs.

DeepL SE

known forDeepL Translate

1 app4.7Reference

Serves as a high-accuracy translation companion for users who need to bridge gaps between Chinese and other languages in professional contexts.

EAGLE APPS

known forPDF Document Reader & Editor

1 app4.1Reference

This app functions as a document management utility for users who need to process Chinese-language documents outside of specialized dictionary readers.

Livio

known forFrench Dictionary - Offline

1 app4.5Reference

This app acts as a parallel reference tool for users studying multiple languages including French alongside Chinese.

Merriam-Webster

known forDictionary - Merriam-Webster

2 apps4.8Reference

This app provides a standard English reference for users who need to verify definitions while studying Chinese.

MobiSystems

known forOxford Dictionary & Thesaurus

2 apps4.4Reference

This app functions as a general-purpose language reference for users who require broader linguistic data beyond Chinese-specific vocabulary.

PONS

known forPONS Translate & Dictionary

1 app4.7Reference

This app provides bilingual translation and vocabulary training for users who require editorially-reviewed accuracy for travel or study.

Reverso Technologies

known forReverso Translate and Learn

1 app4.6Reference

This tool provides contextual translation examples that complement dictionary lookups for users seeking usage nuance in real-life sentences.

SMART WIDGET LABS COMPANY

known forCamera Translator - AI OCR +

1 app4.4Reference

Functions as a specialized OCR tool for users who need to translate physical signage or documents that fall outside the scope of Pleco's dictionary-focused OCR.

Frequently asked questions

How many apps does Pleco publish?
Pleco has 1 app tracked by Marlvel, primarily in the Reference category.
What kind of apps does Pleco make?
Pleco's portfolio is concentrated in Reference, with an average rating of 4.6/5 across rated apps.
What is Pleco's top app?
By review volume across the portfolio, Pleco Chinese Dictionary is Pleco's best-known app tracked by Marlvel.
In how many countries are Pleco's apps available?
Marlvel has tracked Pleco's apps across 3 countries.

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Pleco, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Pleco intelligence.” Updated N/A. https://marlvel.ai/publishers/pleco-inc

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