+128
Polaris Media ASA
For local residents and community members in specific Norwegian regions seeking localized news, traffic updates, and regional reporting.
Known forAdressa Play
For local residents and community members in specific Norwegian regions seeking localized news, traffic updates, and regional reporting.
Providing regional news coverage to local communities across Norway. They ensure residents stay informed through localized digital reporting.
Target audience
Portfolio
Free 131Last updated
Adressa Play
v1.5
7mo ago
Primary focus
Regional news and e-paper distribution
Scale
scale-up
Target audience
Local residents and community members in specific Norwegian regions seeking localized news, traffic updates, and regional reporting.
With 104 releases in the last 6 months and a high percentage of active applications, the publisher maintains a very high development cadence.
131 apps analysed
High-quality video library differentiates from text-only aggregators
Subscription model protects core reporting revenue
Bundled subscription model protects core print revenue
Single-market publisher — every app ships only to United States.
Based on 93 of 131 apps with localized market data — more coverage rolling in as scans complete · last scanned .
User-sentiment analysis coming soon.
It serves as a functional alternative for users seeking a blend of breaking news and regional weather updates.
Strategic outlook coming soon.
What fed this analysis
As a massive aggregator platform, Outlook competes for the same digital attention and screen time as Agderposten by bundling news and magazine content into a high-frequency utility app.
As a high-scale news aggregator, this app competes for the same daily active user attention by offering a superior, feature-rich digital news experience that sets the benchmark for local media apps.
This app competes by providing a localized news and radio experience that targets a specific geographic region, similar to Adressa's Mid-Norway focus.
This app operates in the same newspaper category, focusing on personalized news delivery and cross-platform accessibility.
It competes by providing a high-utility news experience with interactive tools like radar maps.
This app occupies the same news and weather space, leveraging investigative reporting to differentiate its content.
It competes for the user's attention in the news category by offering live streaming and weather-centric features.
This app serves as a direct regional competitor by offering highly customizable news feeds and integrated multimedia experiences for local readers.
Competes in the niche news and magazine space, targeting readers interested in specific vertical content like automotive news.
Competes for the same premium digital magazine audience, focusing on high-quality visual and editorial content.
Flipboard competes for the same reader attention by aggregating news into a personalized, magazine-style interface.
Operates in the premium digital magazine space, competing for the attention of high-end readers who value curated lifestyle content.
This app competes in the digital publishing space by offering a replica edition that bridges the gap between print and digital.
This app operates in the regional information space but focuses on community action and volunteerism rather than traditional news reporting.
A new arrival in the digital magazine category, focusing on a premium, ad-free reading experience.
A new entrant in the news and magazine space, potentially capturing market share through broad content coverage.
