Simple Apps s.r.o.
For small business owners, contractors, and freelancers requiring professional billing solutions outside of a traditional office setting.
FreeMaker - Invoice Maker
Snapshot
Who is Simple Apps s.r.o.?
Providing small business owners and freelancers with mobile-first tools to manage professional invoicing and billing on the go.
Target audience
Portfolio
Free 2Last updated
FreeMaker - Invoice Maker
v26.3.10
5mo ago
Publisher DNA
What defines Simple Apps s.r.o.?
Publisher DNA
Primary focus
Mobile-first invoicing and financial utilities
Scale
indie
Target audience
Small business owners, contractors, and freelancers requiring professional billing solutions outside of a traditional office setting.
Signature Patterns
- •Focus on mobile-first administrative workflows for the gig economy
- •Tiered subscription monetization model with a low-volume free entry point
- •Extensive localization across multiple languages and regional English dialects
- •Integration of on-device utility features like client signatures and PDF generation
Portfolio momentum
Actively maintaining their flagship title with 3 updates in the last 6 months and a major release within the last 30 days.
Portfolio
What does Simple Apps s.r.o. ship?
Apps
2 apps analysed
Analysis in progress
Visual customization library reduces switching costs
- The simple and intuitive interface allows small business owners to generate professional invoices quickly
- The lack of landscape orientation support on tablets hinders productivity for users with attached keyboards
Distributed across 6 markets, strongest in Europe.
Based on 1 of 2 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (2)
- Mexico1 / 1
- United States1 / 1
Europe (3)
- France1 / 1
- Germany1 / 1
- Spain1 / 1
Asia-Pacific (1)
- Australia1 / 1
Core markets (1/1 apps)
User Sentiment
How do users feel about their apps?
1
Positive apps
0
Neutral / mixed
0
Negative apps
85/100
Avg sentiment score
Rivals
Who does Simple Apps s.r.o. compete with?
The rivals identified
Nemeses(2)
This app directly competes for the same freelance and small business user base by offering a comprehensive suite of invoicing and estimate generation tools.
With over 167,000 reviews and a high release cadence, this app dominates the invoice-maker niche through sheer scale and long-term market presence.
Contenders(7)
Backed by the massive Square ecosystem, this app provides a robust, professional-grade financial infrastructure that goes beyond simple document creation.
Overlaps with the target by providing PDF generation and branding tools specifically for small business owners.
Competes by offering integrated online payment processing, a critical feature for freelancers seeking to reduce payment latency.
A long-standing market player that serves as a direct alternative for users seeking a dedicated, specialized invoicing platform.
Targets the same professional segment but emphasizes cross-platform synchronization for users working across desktop and mobile.
Targets the same mobile-first professional demographic with a focus on document creation and digital management.
A highly professional, enterprise-grade solution that offers deep accounting integration for users who eventually outgrow simple invoice tools.
Same space(5)
A direct functional peer that mirrors the target's focus on both estimates and invoices for small business owners.
Targets the same mobile-first financial user base with a focus on flexible payment scheduling.
Serves the same freelance audience by providing financial tracking tools tailored to gig economy workers.
Operates in the broader finance category, focusing on corporate expense management and receipt automation.
Addresses the financial management needs of the same user base, focusing on budgeting rather than invoicing.
New entrants(3)
A new entrant in the finance space focusing on payment tracking and local data privacy.
A specialized, modern entrant focusing on the specific needs of the contracting industry with recent updates.
A recent arrival in the business category offering guided invoice creation for new freelancers.
The Analyst's Read
The bottom line on Simple Apps s.r.o.
Bottom line
Simple Apps s.r.o. is a disciplined indie publisher that has successfully captured a high-intent user base through a single, highly-rated financial utility. Their focus on localization and mobile-native features positions them as a strong niche alternative to broader, desktop-centric accounting suites.
Frequently asked questions
How many apps does Simple Apps s.r.o. publish?
What kind of apps does Simple Apps s.r.o. make?
What is Simple Apps s.r.o.'s top app?
In how many countries are Simple Apps s.r.o.'s apps available?
What fed this analysis
- Apps analyzed:
- 1
- With full intel:
- 1
- With overview:
- 1
- Website scraped:
- yes
- Social presence:
- yes