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+28

Simple Design

For general mobile users seeking accessible, home-based fitness routines and everyday digital productivity utilities.

31apps4.8(15M) Multi-theme

Snapshot

Who is Simple Design?

Providing accessible health, fitness, and utility tools for daily personal management. Focused on high-utility mobile solutions for a broad user base.

Target audience

General mobile users seeking accessibleHome-based fitness routinesEveryday digital productivity utilities

Portfolio

Free 28
31
apps
Health & Fitness5
Productivity5
Maps & Navigation2
Music & Audio2

Last updated

Period Calendar Period Tracker

vVARY

2mo ago

Dormant

Publisher DNA

What defines Simple Design?

Publisher DNA

Primary focus

Health, fitness, and mobile utility tools

Scale

studio

Target audience

General mobile users seeking accessible, home-based fitness routines and everyday digital productivity utilities.

Signature Patterns

  • •High volume of single-purpose utility and fitness applications
  • •Focus on home-based, equipment-free exercise routines
  • •Monetization mix of free-to-use and paid models
  • •Emphasis on simple, sensor-based or instructional functionality
Dormant

Portfolio momentum

The portfolio shows no recent release activity in the last 6 months, with all 24 apps currently classified as abandoned.

Active apps 0Abandoned 24

Portfolio

What does Simple Design ship?

Apps

31 apps analysed

Auto Clicker: Auto Tapper icon
Auto Clicker: Auto Tapper

Auto Clicker: Auto Tapper helps you save time from repeated clicks and gestures

4.8(378.3K)

Non-root architecture lowers the barrier to entry

  • The core auto-clicker functionality performs reliably and provides a distinct advantage in mobile gaming scenarios
  • Users report: Unskippable ads and malicious ad redirects disrupt the user experience and cause frustration during critical moments

Single-market publisher, every app ships only to United States.

Based on 4 of 31 apps with localized market data, more coverage rolling in as scans complete · last scanned .

Americas (1)

  • United States4 / 4

Core markets (4/4 apps)

United States

User Sentiment

How do users feel about their apps?

2

Positive apps

0

Neutral / mixed

0

Negative apps

84/100

Avg sentiment score

Rivals

Who does Simple Design compete with?

The rivals identified

Nemeses(4)

Gismart

known forLuvly: Face Yoga Exercises

1 app4.6Health & Fitness

Both applications target women seeking non-invasive facial fitness and skincare routines, creating direct competition for users searching for daily wellness habits.

INTSIG PTE

known forCamScanner- scanner, PDF maker

1 app4.6Productivity

Both applications target the mobile productivity segment, competing for users who need to organize and manage documents on their devices.

Nexileap

known forFacemoji AI Emoji Keyboard

1 app4.7Personalization

Both apps target social media users seeking aesthetic text and keyboard customization on Android, competing directly for the same audience of casual personalization enthusiasts.

quality apps (recorder, weather, music)

known forVoice Recorder

1 app4.9Music & Audio

Both applications target the same casual user base for audio capture, competing directly on simplicity and free access to basic recording functionality.

Contenders(26)

Adobe

known forAdobe Acrobat Reader: Edit PDF

1 app4.5Productivity

Both applications target mobile users requiring PDF management, with Adobe competing directly through its free viewing tier while offering advanced editing and AI-powered tools.

AnyDay Apps

known forGlowly: Face & Body Workouts

1 app4.7Health & Fitness

Both applications target users seeking facial toning routines, but Glowly expands the value proposition by integrating body-focused fitness training like HIIT and strength exercises.

Apps Labs

known forFonts Art - Keyboard Fonts

1 app4.5Personalization

Both apps target Android social media users seeking aesthetic text customization, creating direct competition for the same audience segment.

Brain Box

known forFacegym - Face Fitness Yoga

1 app4.5Health & Fitness

Both applications target users seeking non-invasive facial toning and skincare routines through a freemium model. They compete directly for the same daily habit-forming demographic.

BUGUN SOFTWARE COMPANY

known forKeyboard Emoji & Sound Themes

1 app4.6Personalization

Both apps target Android users seeking keyboard personalization for social media and messaging, competing directly for screen time via font and theme customization.

CM MentalGrowth

known forMimika: Face Yoga & Exercise

1 app4.3Health & Fitness

Both applications target the facial exercise market with freemium models, competing for users seeking non-invasive facial toning and skincare routines.

Daily Apps

known forFace Exercises

1 app4.4Health & Fitness

Both applications target users seeking facial toning routines and skincare guidance through guided daily exercises. They share a freemium model and core functionality centered on facial muscle training.

EAGLE APPS

known forPDF Reader, Editor & Scanner

1 app3.9Productivity

Both applications target the same mobile document management audience by providing free PDF viewing and editing tools on the same platform.

Efficient Tools

known forPDF Reader - PDF Editor

1 app4.8Productivity

Both applications target the same mobile document management audience with free, utility-focused tools for viewing and organizing files.

Fast Builder

known forFaceLift- Face Yoga Exercise

1 app4.8Health & Fitness

Both applications target the same demographic of users seeking non-invasive facial toning through home-based routines, creating direct competition for daily active users.

Fonts Keyboard

known forFonts Keyboard

1 app3.9Personalization

Both applications target social media users requiring system-level keyboard integration for stylized text, creating direct competition for the same personalization audience.

Glad Appvestor

known forVoice Recorder - XVoice

1 app3.2Music & Audio

Users report: Both applications compete for the same user base by offering free audio recording tools for voice memos and general note capture.

GLOWBE

known forGlowbe – Face Yoga & Massage

1 app4.5Health & Fitness

Both applications target users seeking at-home facial toning routines, creating direct competition for daily habit engagement.

iLovePDF

known foriLovePDF - PDF Editor & Scan

2 apps4.6Productivity

iLovePDF competes for the same mobile productivity audience by offering advanced document editing features like OCR and scanning that exceed the basic viewing capabilities of the source.

Innovate AI

known forReaddock - PDF Tools

1 app3.9Productivity

Readdock competes for the same user base by offering a broader suite of document modification tools at the same free price point as Document Reader - PDF Editor.

Lollitech

known forFaceYogi - Face Yoga, Massage

1 app4.8Health & Fitness

Both applications target the facial fitness market with freemium models and daily guided exercise routines. They compete directly for users seeking non-invasive facial toning and skincare habit tracking.

MobiSystems

known forMobiOffice: Word, Sheets, PDF

1 app4.3Productivity

Both apps target mobile users needing document access, but MobiOffice captures users seeking advanced editing while Document Reader - PDF Editor maintains a simpler, free-to-use utility model.

Neli Creative

known forMechanical Keyboard: RGB Theme

2 apps4.6Personalization

This app targets users seeking sensory feedback through mechanical keypress sounds and RGB effects rather than just text styling.

Rundong Technology

known forEasy Reader - PDF Viewer

1 app4.9Productivity

Both applications target the same mobile document management audience with free utility models, creating direct competition for user attention in the productivity category.

Simple Health

known forFace Yoga Exercises • Skincare

2 apps4.9Health & Fitness

Both applications target the same demographic seeking non-invasive facial toning and skincare routines through freemium models. They compete directly for users searching for home-based facial exercise solutions.

Simple Mobile Tool

known forSimple Voice Recorder

1 app4.4Music & Audio

Both applications target the same user base for basic audio capture and file management, competing directly within the free utility segment.

Smart Mobi Tools

known forVoice Recorder

1 app4.7Music & Audio

Users report: Both applications target the same user base for mobile audio capture and offer free, ad-supported models for recording voice memos.

Wire Salad

known forFace Yoga: Facial Exercises

1 app4.4Health & Fitness

Both applications target the non-invasive anti-aging market by providing structured facial exercise routines and skincare guidance to users seeking natural alternatives to cosmetic procedures.

WPS SOFTWARE PTE

known forWPS Office-PDF, Word, Sheet

1 app4.4Productivity

WPS Office competes by offering a broader suite of document creation and editing tools, capturing users who require more than just PDF viewing. Both apps target the same mobile productivity segment with free-to-use models.

Xingying Tech

known forPDF Creator Pro

1 app4.3Productivity

Both applications target mobile users requiring PDF management, with PDF Creator Pro offering advanced editing tools that overlap with the core viewing capabilities of Document Reader - PDF Editor.

XuanLong Studio

known forAll Document Guide

1 app4.4Productivity

Both applications target the mobile document management market with free tools, creating direct competition for users seeking file accessibility and organization.

Same space(24)

Dairy App & Notes & Audio Editor & Voice Recorder

known forAudio Editor & Music Editor

2 apps4.8LifestyleMusic & Audio

This app expands the basic recording utility of the source app by adding post-capture audio manipulation tools like trimming and mixing.

AI Tech Expe

known forReverse Song & Voice Challenge

1 appMusic & Audio

This app occupies a niche entertainment segment, offering audio reversal features that complement the source app's standard recording functionality.

Animeni

known forPDF Reader Home App

1 app4.3Productivity

PDF Reader Home App embeds document viewing directly into the device launcher, changing how users access their PDF files.

BG.Studio

known forEmoji Font Keyboard & Themes

1 app4.5Personalization

It competes for the same personalization audience by offering a broader suite of design tools including custom keyboard layouts.

BigSoft

known forFunny Voice Reverse

1 app4.4Music & Audio

This app provides a specialized, entertainment-focused recording experience that contrasts with the source app's utility-first design.

Daily Tool Labs

known forAll Translate: Photo, PDF, DOC

1 app4.6Productivity

This app provides a functional extension to document viewing by adding AI-powered translation for PDF and DOC files.

Elshan Aliyev

known forVoice Recorder Pro

1 app4.7Music & Audio

This app serves as a direct, more feature-heavy alternative for users who find the source app too limited for professional or academic needs.

Emre Atik

known forFace Yoga: Glow Up & Skincare

1 app5.0Health & Fitness

This app mirrors the core functionality of daily facial exercises and progress tracking for anti-aging.

File Manager Plus

known forFile Manager

1 app4.6Productivity

File Manager Plus acts as a storage bridge for the PDF documents that Document Reader organizes, providing a centralized interface for cloud and network-attached storage.

Fonts, Emojis & Symbols Studio

known forFont Keyboard: Text Fonts+

1 app3.9Personalization

It expands the utility of font keyboards by including artistic characters and stickers for social media content creation.

FunGear

known forKeyboard Themes: Emoji Fonts

1 app4.2Personalization

This app appeals to users wanting DIY customization through image-based backgrounds and LED neon effects.

Galaxy studio apps

known forArtFonts: Stylish Text

1 app4.7Personalization

It provides a similar library of stylized text and symbols for social media, targeting the same content creator demographic.

Happy-verse

known forDaily Journal: Diary with lock

1 app4.7Lifestyle

This app targets the same journaling demographic by emphasizing offline-first, private reflection as a core mechanism.

highsecure

known forLED Keyboard: RGB Themes

1 app4.7Personalization

This app targets style-conscious users by combining RGB visual effects with claims regarding data collection practices.

HitroLab - Mp3 Audio Editor and Ringtone Maker Dev

known forAudioLab Audio Cutter & Editor

1 app4.7Music & Audio

This app targets the same user base but positions itself as a comprehensive audio lab rather than a simple memo recorder.

Klukas Kplay

known forFont Keyboard Themes, Emoji

1 app4.4Personalization

It targets users seeking granular control over keyboard aesthetics by allowing DIY key shape and style adjustments.

PHILIPPA CAROLINE ALICE MITCHELL

known forLuminous Face Yoga

1 app0.0Health & Fitness

This app serves as a premium alternative by offering live expert support alongside on-demand programs.

TarrySoft

known forLetter Fonts - Stylish Text

1 app4.3Personalization

This tool focuses on text art generation for social media profiles rather than acting as a full keyboard replacement.

Team Penguin

known forAlpha Face: Facial Exercises

1 app4.1Health & Fitness

This app expands the facial training category by focusing on a male audience seeking aesthetic improvements.

Truehira

known forFacial Yoga Daily Face Workout

1 app4.7Health & Fitness

This app targets the same demographic seeking non-surgical anti-aging methods through video-led routines.

Wavez Technology

known forVoice Changer - Audio Effects

1 app4.2Music & Audio

This app adds a layer of creative voice modulation to the recording process, appealing to users seeking entertainment over pure utility.

Whering

known forWhering: Your Digital Closet

2 apps4.5Lifestyle

While serving a different functional need, this app competes for the same user attention by digitizing personal inventory for organization.

Wowoo Dijital Hizmetler Limited Sirketi

known forFaceform: Face Yoga Exercises

1 app4.8Health & Fitness

This app provides similar facial muscle toning routines while users report technical difficulties with account access and refund processing.

Zayzik : LED Keyboard Studio

known forLED Keyboard: RGB Lighting

1 app4.5Personalization

This app offers a visual-heavy alternative by integrating dynamic lighting and sound effects into the typing experience.

New entrants(2)

MixGroup

known forAI Scanner: PDF & Document

1 app3.9Productivity

AI Scanner serves as a document creation tool that feeds into the PDF reading workflow by digitizing physical paper into digital files.

Waleed Adel

known forMy Keyboard: Themes & Fonts

1 app0.0Personalization

It offers a DIY-focused approach to keyboard personalization, allowing users to move beyond pre-made themes.

The Analyst's Read

The bottom line on Simple Design

Bottom line

Simple Design Ltd. maintains a wide-reaching utility portfolio that currently lacks active development. Their strategy centers on providing basic, functional tools, but the lack of recent updates poses a risk to long-term user retention and platform compatibility.

Frequently asked questions

How many apps does Simple Design publish?
Simple Design has 31 apps tracked by Marlvel, primarily in the Health & Fitness category.
What kind of apps does Simple Design make?
Simple Design's portfolio is concentrated in Health & Fitness and Productivity, with an average rating of 4.8/5 across rated apps.
What is Simple Design's top app?
By review volume across the portfolio, Period Calendar Period Tracker is Simple Design's best-known app tracked by Marlvel.
In how many countries are Simple Design's apps available?
Marlvel has tracked Simple Design's apps across 1 country.

What fed this analysis

Apps analyzed:
24
With full intel:
0
With overview:
24
Website scraped:
yes
Social presence:
no

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Simple Design, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Simple Design intelligence.” Updated 2026-05-20. https://marlvel.ai/publishers/simple-design-ltd

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Data licensed under CC-BY-NC 4.0