Sortly: Inventory Simplified icon

Sortly

For small to medium-sized business owners and operations managers needing mobile-accessible asset tracking.

1app4.7(9.3K)Business

Snapshot

Who is Sortly?

Simplifying inventory management for businesses through mobile-first asset tracking. Enables real-time organization via barcode and QR scanning.

Target audience

Small to medium-sized business ownersOperations managers needing mobile-accessible asset tracking

Active nemesis

ORCA SCAN

Other rivals

Portfolio

Free 1
1
app
Business1

Last updated

Sortly: Inventory Simplified

v10.23.6

6mo ago

Intense

Publisher DNA

What defines Sortly?

Publisher DNA

Primary focus

Business inventory management software

Scale

indie

Target audience

Small to medium-sized business owners and operations managers needing mobile-accessible asset tracking.

Signature Patterns

  • •Mobile-first design focused on visual asset tracking
  • •Integrated QR and barcode scanning functionality
  • •Subscription-based monetization model
  • •Focus on data-driven reporting and automated stock alerts
Intense

Portfolio momentum

Released 12 updates in the last 6 months with the flagship title updated within the last 30 days, indicating a high-frequency development cycle.

Last release 26d agoActive apps 1

Portfolio

What does Sortly ship?

Apps

1 app analysed

Sortly: Inventory Simplified icon
Sortly: Inventory Simplified

Inventory Tracker for Business

4.7(9.3K)

Offline-first sync maintains utility for field-based construction workers

  • Inventory management functionality provides a reliable system for organizing personal collections and business assets
  • Aggressive subscription price increases force small business owners to abandon the platform entirely

Single-market publisher, every app ships only to United States.

Based on 1 of 1 app with localized market data · last scanned .

Americas (1)

  • United States1 / 1

Core markets (1/1 apps)

United States

User Sentiment

How do users feel about their apps?

0

Positive apps

0

Neutral / mixed

1

Negative apps

25/100

Avg sentiment score

Rivals

Who does Sortly compete with?

The rivals identified

Nemeses(1)

ORCA SCAN

known forBarcode Scanner - Orca Scan

1 app4.7Business

Both apps target inventory management and asset tracking, with Orca Scan providing REST API integration and label design that competes for Sortly's warehouse and equipment monitoring user base.

Contenders(10)

Archon Systems

known forinFlow Inventory

1 app3.6Business

Both apps target small to medium-sized businesses for mobile inventory management, creating direct competition for users seeking barcode scanning and stock tracking on mobile devices.

B TO J PTY

known forInventory Easy - Stock Tracker

1 app4.7Business

Inventory Easy targets the same SMB and personal inventory management segment as Sortly, offering direct feature parity in barcode and QR code scanning. Both platforms compete for users seeking to track stock levels across multiple devices.

BGPworks

known forInventory Management - BoxHero

1 app4.2Business

BoxHero targets the same SMB inventory management segment as Sortly but offers a free, multi-device cloud-sync model that directly pressures Sortly users currently frustrated by recent subscription price increases.

Cameron Henige

known forHouseBook - Home Inventory

1 app4.2Business

Both apps provide inventory tracking tools, with HouseBook targeting personal and landlord use cases while Sortly focuses on professional small business inventory management.

Cesar Augusto Trujillo Cetina

known forInventory Scan

1 app4.7Business

Both apps target small-scale inventory tracking, but Inventory Scan attracts users seeking a free, no-frills alternative to the subscription-heavy model of Sortly: Inventory Simplified.

GoCodes

known forGoCodes Asset Tracking

1 app4.7Business

Both platforms target construction and industrial field teams with offline-capable inventory scanning, forcing a direct choice between Sortly's visual-first interface and GoCodes' hardware-integrated tracking.

Starkode Limited Company

known forInventory Control with Scanner

1 app4.4Business

Both applications target inventory management for personal and professional use, sharing core functionality in barcode scanning and freemium pricing models.

Ventipix 2D

known forAsset & Inventory Tracker

1 app3.7Business

Users report: Both apps target operations managers and small business owners in logistics and warehousing, competing for field-based inventory data capture through barcode and QR scanning.

Versus Dynamics

known forInventory Tracker ++

1 app4.2Business

Boxflow targets the same SMB inventory management segment as Sortly, offering core features like custom fields and folder-based organization that directly overlap with Sortly's primary utility.

婷婷 乔

known forInventory Tracker-Stock manage

1 app4.6Business

Both apps target small business inventory management, but Traqueur Inventaire competes by offering free team collaboration features that contrast with Sortly's subscription-gated model.

Same space(11)

Access UK

known forUnleashed Warehouse Management

1 app0.0Business

Provides a mobile-first picking solution for warehouse managers who already use the Unleashed backend platform.

Air Apps Systems

known forQR Code Reader,Barcode Scanner

1 app4.7Business

Serves as a general-purpose utility for users who need basic scanning and inventory tracking without specialized business software.

Cognex

known forBarcode Scanners

1 app4.5Business

Targets professionals requiring industrial-grade scanning capabilities that exceed standard features found in consumer inventory apps.

CURLYBRACE APPS

known forHome Contents

1 app4.7Business

Targets home users who avoid subscription models by offering a one-time purchase structure for inventory documentation.

ECi Software Solutions

known forECI Inventory Management

1 app0.0Business

Functions as a specialized companion for eAutomate users, focusing on warehouse cycle counts.

iComet

known forDaily Sales Record - POS, CRM

1 app4.7Business

Offers a lightweight, offline-first alternative for small shop owners who prioritize simplicity over complex inventory features.

Pascal Meziat

known forStock Control Inventory

1 app3.8Business

Provides a subscription-free alternative for inventory tracking, appealing to users who find subscription pricing models prohibitive.

RedTracker

known forTelesto: Inventory Management

1 app4.5Business

Competes by offering multi-user and multi-warehouse synchronization for small and midsize businesses.

SalesBinder

known forSalesBinder - Inventory

1 app3.0Business

Targets similar business sectors but relies on a legacy web-sync architecture that limits mobile utility.

TeaCapps

known forQR Code & Barcode Scanner ・

1 app4.4Business

Leverages native Apple scanning technology to provide a high-performance utility for users managing inventory data.

Zoho

known forZoho Inventory Management App

1 app4.7Business

Captures businesses needing multi-channel ecommerce sync, a feature gap in standalone inventory tools.

The Analyst's Read

The bottom line on Sortly

Bottom line

Sortly is a focused, high-velocity publisher that has successfully captured a niche in the inventory management market by emphasizing UX and mobile accessibility. Their consistent update cadence and strong user sentiment suggest a stable product-market fit for SMBs.

Frequently asked questions

How many apps does Sortly publish?
Sortly has 1 app tracked by Marlvel, primarily in the Business category.
What kind of apps does Sortly make?
Sortly's portfolio is concentrated in Business, with an average rating of 4.7/5 across rated apps.
What is Sortly's top app?
By review volume across the portfolio, Sortly: Inventory Simplified is Sortly's best-known app tracked by Marlvel.
In how many countries are Sortly's apps available?
Marlvel has tracked Sortly's apps across 1 country.

What fed this analysis

Apps analyzed:
1
With full intel:
0
With overview:
1
Website scraped:
yes
Social presence:
yes

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Sortly, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Sortly intelligence.” Updated 2026-05-11. https://marlvel.ai/publishers/sortly-inc

See methodologyContact support

Data licensed under CC-BY-NC 4.0