BHIM SBIPay icon
eRupee by SBI icon
Merchant eRupee By SBI icon
+24

State Bank of India

For retail and corporate banking clients, including international residents and the Indian diaspora requiring cross-border financial management.

27apps2.1(6.4M) Multi-theme

Snapshot

Who is State Bank of India?

Providing a unified digital banking and lifestyle ecosystem for retail and corporate customers globally.

Target audience

RetailCorporate banking clientsIncluding international residents

Active nemesis

HDFC Bank

Other rivals

Portfolio

Free 27
27
apps
Finance23
Business1
Utilities1

Last updated

YONO SBI:Banking and Lifestyle

v2.29.02

4mo ago

Intense

Publisher DNA

What defines State Bank of India?

Publisher DNA

Primary focus

Global digital banking and financial utilities

Scale

studio

Target audience

Retail and corporate banking clients, including international residents and the Indian diaspora requiring cross-border financial management.

Signature Patterns

  • Regional app fragmentation to meet local regulatory requirements across international markets like Canada, Oman, and Singapore.
  • Integration of non-financial lifestyle services such as food ordering and travel booking within core banking apps.
  • Heavy emphasis on secondary security utilities for multi-factor authentication and OTP generation.
  • Consistent 'YONO' (You Only Need One) branding across retail, business, and international segments.
Intense

Portfolio momentum

The publisher maintains an exceptionally high development frequency with 90 releases in the last 6 months and 100% of their 24-app portfolio remaining active.

Last release 0d agoActive apps 24

Company profile

low confidence
Headquarters
Canada

Portfolio

What does State Bank of India ship?

Apps

27 apps analysed

BHIM SBIPay icon
BHIM SBIPay

BHIM Money Transfer, Cashbacks on Mobile Recharges, Bill Payments, Food & More

4.1(453.8K)
View Intel →

Merchant mode enables small business payment collection

  • Fast fund transfers and intuitive operation provide significant utility for daily financial transactions
  • Device security verification errors prevent users from launching the app after the latest update

Analysis in progress

Single-market publisher, every app ships only to United States.

Based on 2 of 27 apps with localized market data, more coverage rolling in as scans complete · last scanned .

Americas (1)

  • United States2 / 2

Core markets (2/2 apps)

United States

User Sentiment

How do users feel about their apps?

0

Positive apps

0

Neutral / mixed

4

Negative apps

24/100

Avg sentiment score

Unlock the app dragging this portfolio down.

Access the full report for free

Rivals

Who does State Bank of India compete with?

The rivals identified

Nemeses(1)

HDFC Bank

known forHDFC Bank App: Banking & Cards

2 apps4.7Finance

This app serves as a comprehensive banking portal that captures the full-service financial needs of the user base.

New entrants(1)

Kotak Mahindra Bank

known forKotak Bank (New)

1 appFinance

The recent update indicates a focus on modernizing the mobile banking experience to compete with established UPI-first payment apps.

The Analyst's Read

The bottom line on State Bank of India

Bottom line

SBI is a financial powerhouse that has successfully defended its market share against fintech disruptors by building a comprehensive, high-velocity digital ecosystem. Their ability to maintain active development across dozens of regional and functional variants makes them a benchmark for institutional digital transformation.

Frequently asked questions

How many apps does State Bank of India publish?
State Bank of India has 27 apps tracked by Marlvel, primarily in the Finance category.
What kind of apps does State Bank of India make?
State Bank of India's portfolio is concentrated in Finance and Business, with an average rating of 2.1/5 across rated apps.
What is State Bank of India's top app?
By review volume across the portfolio, YONO SBI:Banking and Lifestyle is State Bank of India's best-known app tracked by Marlvel.
In how many countries are State Bank of India's apps available?
Marlvel has tracked State Bank of India's apps across 1 country.

What fed this analysis

Apps analyzed:
24
With full intel:
0
With overview:
24
Website scraped:
yes
Social presence:
no

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by State Bank of India, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “State Bank of India intelligence.” Updated 2026-04-20. https://marlvel.ai/publishers/state-bank-of-india

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Data licensed under CC-BY-NC 4.0