Too Good To Go
For environmentally conscious consumers and budget-focused shoppers seeking affordable food options from local restaurants and grocers.
Too Good To Go: Save Good Food
Snapshot
Who is Too Good To Go?
Connecting consumers with local businesses to rescue surplus food. Reducing waste through a marketplace model that offers affordable meals.
Target audience
Portfolio
Free 1Last updated
Too Good To Go: Save Good Food
v26.8.0
9d ago
Publisher DNA
What defines Too Good To Go?
Publisher DNA
Primary focus
Food waste reduction marketplace
Scale
indie
Target audience
Environmentally conscious consumers and budget-focused shoppers seeking affordable food options from local restaurants and grocers.
Signature Patterns
- •Surplus food marketplace model using 'Surprise Bags'
- •Monetization via transaction-based fees on individual food rescues
- •Location-based discovery of local food inventory
- •Integration of environmental impact tracking for user engagement
Portfolio momentum
Released 10 updates in the last 6 months for their single active application, indicating a high-frequency development cycle.
Portfolio
What does Too Good To Go ship?
Apps
1 app analysed
Rescue tasty unsold food from local stores for ½ price or less.
Inventory density from 15+ market scale creates a barrier to entry for regional rivals
- Budget-conscious families and students rely on the app to access affordable meals while reducing food waste
- Removal of the radius search filter forces users to view offers up to thirty kilometers away
Distributed across 15 markets, strongest in Europe.
Based on 1 of 1 app with localized market data · last scanned .
Americas (4)
- Brazil1 / 1
- Canada1 / 1
- Mexico1 / 1
- United States1 / 1
Europe (9)
- France1 / 1
- Germany1 / 1
- Italy1 / 1
- Netherlands1 / 1
- Portugal1 / 1
›+4 more europe markets
- Spain1 / 1
- Sweden1 / 1
- Turkey1 / 1
- United Kingdom1 / 1
Asia-Pacific (2)
- Australia1 / 1
- Japan1 / 1
Core markets (1/1 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
0
Neutral / mixed
1
Negative apps
35/100
Avg sentiment score
Rivals
Who does Too Good To Go compete with?
The rivals identified
Nemeses(1)
Both apps operate in the surplus food marketplace, targeting budget-conscious and eco-conscious consumers with a shared model of local food basket discovery.
Same space(17)
Bolt Food connects users with local restaurants and fast-food chains, serving as a direct alternative for on-demand food fulfillment.
Burger King UK offers fast food rewards and delivery, competing for the same budget-conscious, deal-seeking food consumer.
Deliveroo targets urban consumers with rapid delivery, competing for the same time-sensitive, budget-aware demographic.
Flashfood provides grocery deals at reduced prices, serving as a direct alternative for budget-conscious food shoppers.
Foodora provides food delivery and take-away services, serving as a direct alternative for local restaurant meals.
known for
Foodpanda targets urban consumers across Asian markets with a unified delivery interface, competing for the same on-demand food budget.
Greggs App drives physical store transactions through loyalty rewards, competing for the same budget-conscious, repeat-visit food consumer.
Instacart connects users to grocery stores and fast-food spots, serving as a direct alternative for food procurement.
Just Eat aggregates restaurant and grocery delivery into a single checkout flow, capturing the same convenience-seeking audience.
TheFork facilitates restaurant discovery and bookings, serving as a complementary utility for the same dining-focused audience.
Olio facilitates community item sharing and food rescue, directly overlapping with the mission of reducing food waste.
Pret A Manger offers a subscription-based loyalty program for food and coffee, competing for the same high-frequency, budget-conscious consumer.
Trendyol Go consolidates food and grocery delivery for urban consumers, competing for the same budget-conscious, speed-focused demographic.
Uber Eats provides a multi-category delivery marketplace that captures household food spending, competing for the same budget-conscious user segment.
Wolt Delivery offers an on-demand logistics platform for food and retail, competing for the same urban, convenience-oriented user base.
Wonder consolidates multi-cuisine orders into a single delivery, competing for the same family-oriented, convenience-seeking user base.
Zomato serves urban residents with integrated delivery and dining utility, overlapping with the user base seeking food access.
The Analyst's Read
The bottom line on Too Good To Go
Bottom line
Too Good To Go has successfully scaled a niche sustainability concept into a high-volume marketplace with strong user sentiment. Their ability to maintain a high rating at scale suggests a robust product-market fit for value-conscious, eco-aware consumers.
Frequently asked questions
How many apps does Too Good To Go publish?
What kind of apps does Too Good To Go make?
What is Too Good To Go's top app?
In how many countries are Too Good To Go's apps available?
What fed this analysis
- Apps analyzed:
- 1
- With full intel:
- 1
- With overview:
- 1
- Website scraped:
- yes
- Social presence:
- yes