EasyTrails GPS icon
EasyTrails GPS Lite icon

Zirak s.r.l.

For outdoor sports enthusiasts and travelers who require reliable route recording, performance metrics, and data portability.

2apps4.0(271)SportsNavigation

Snapshot

Who is Zirak s.r.l.?

Providing outdoor enthusiasts with precise GPS tracking and route management tools for cycling, motorcycling, and hiking.

Target audience

Outdoor sports enthusiastsTravelers who require reliable route recordingPerformance metrics

Active nemesis

David Morneault

Other rivals

Portfolio

Free 1
2
apps
Navigation1
Sports1

Last updated

EasyTrails GPS

v11.9

1.6y ago

Maintenance

Publisher DNA

What defines Zirak s.r.l.?

Publisher DNA

Primary focus

GPS tracking and outdoor activity logging

Scale

indie

Target audience

Outdoor sports enthusiasts and travelers who require reliable route recording, performance metrics, and data portability.

Signature Patterns

  • •Focus on real-time tracking of distance, time, and elevation metrics
  • •Strong emphasis on data interoperability via GPX, KML, and KMZ formats
  • •Targeting of outdoor sports and travel use cases
  • •Hybrid monetization strategy utilizing both paid and freemium models
Maintenance

Portfolio momentum

With zero releases in the last 6 months and a small, static portfolio, the publisher is currently in a maintenance phase focused on supporting existing core functionality.

Active apps 0

Portfolio

What does Zirak s.r.l. ship?

Apps

2 apps analysed

EasyTrails GPS icon
EasyTrails GPS

EasyTrails is the GPS tracker application for your Android device.

4.6(252)

Tightly focused on 2 markets (Italy, United States).

Based on 1 of 2 apps with localized market data, more coverage rolling in as scans complete · last scanned .

Americas (1)

  • United States1 / 1

Europe (1)

  • Italy1 / 1

Core markets (1/1 apps)

ItalyUnited States

Rivals

Who does Zirak s.r.l. compete with?

The rivals identified

Nemeses(1)

David Morneault

known forGPS Tracks

1 app4.7Sports

Both applications target outdoor enthusiasts requiring precise location tracking and route management, with GPS Tracks competing directly for the same user base through advanced offline mapping capabilities.

Contenders(7)

bergfex

known forbergfex: Hiking & Tracking

1 app4.1Sports

Both applications target outdoor enthusiasts with GPS tracking and route planning, creating direct competition for users seeking navigation tools.

Danilo Cavalli

known forSentieri dell'Appennino

1 app0.0Sports

Both applications target outdoor enthusiasts requiring GPS tracking and offline navigation capabilities for route management.

Kazuhiko Oda

known forRouteHistory

1 app4.4Sports

Both applications target outdoor enthusiasts requiring GPS tracking and GPX file management for activities like running and driving. They compete directly for users seeking to visualize historical movement data and manage route logs.

onXmaps

known foronX Backcountry: Trail GPS App

1 app4.7Sports

Both applications target outdoor enthusiasts requiring navigation and route management, creating direct competition for users seeking reliable backcountry tracking tools.

RAYO INNOVATIONS PRIVATE

known forRoute Recorder GPS Tracker

2 apps3.9Sports

Both applications target outdoor enthusiasts and travelers who require GPS tracking and standard GPX or KML data management. They compete directly for users seeking to record, save, and export route history for hiking, cycling, or driving.

Rush Tools

known forGPX Viewer · GPX Opener Reader

1 app0.0Sports

Both applications target outdoor enthusiasts requiring route management and file format compatibility for GPX, KML, and KMZ data.

YAMARECO

known forMt. Fuji - GPS Trail Map

2 apps4.7Sports

Both applications target outdoor enthusiasts requiring offline GPS navigation, creating direct competition for users navigating remote areas without internet connectivity.

Same space(20)

18Birdies

known for18Birdies: Golf GPS Tracker

1 app4.9Sports

18Birdies serves the same outdoor enthusiast market by providing specialized GPS rangefinding and performance analytics for golfers.

Abvio

known forCyclemeter Cycling GPS Tracker

1 app4.7Sports

Cyclemeter serves as a comprehensive training tool for cyclists, overlapping with the user's need for accurate performance tracking.

adidas

known foradidas Running: Run tracker

1 app4.6Sports

adidas Running targets the same fitness-tracking audience by providing activity logging and training plans for cardio enthusiasts.

Bikemap

known forBikemap: Bicycle Tracker & GPS

2 apps4.2Sports

Bikemap focuses on bike-specific routing and community-generated content, serving the same cycling audience as the source app.

Evgen Bodunov

known forGuru Maps - Offline Navigation

2 apps4.4Sports

Guru Maps offers high-resolution offline maps and navigation, competing for the same user base that requires reliable backcountry utility.

ExaMobile S.A.

known forGPS Data Smart

1 app4.5Sports

GPS Daten consolidates raw GPS and environmental data into a single dashboard, serving users who need immediate telemetry access.

GameBook Oy

known forGolf GameBook: Scorecard & GPS

2 apps4.3Sports

Golf GameBook focuses on social competition and tournament management, serving golfers who value community interaction over simple tracking.

Innostart Informatikai Fejleszto KFT

known forBike GPS: Ride route tracker

1 app4.7Sports

Bike GPS offers similar activity tracking and route storage features, acting as a direct alternative for casual cyclists.

ISHARINGSOFT

known foriSharing: GPS Location Tracker

1 app4.5Sports

iSharing targets the safety-conscious segment of the same user base, focusing on real-time location sharing rather than activity metrics.

Juan Manuel Merlos

known forOpen GPX Tracker

1 app4.3Sports

Open GPX Tracker provides a private, ad-free utility for creating and managing GPX traces, appealing to privacy-conscious users.

Kyle Modesitt

known forGPX-Viewer

1 app4.5Sports

GPX-Viewer provides a lightweight utility for managing GPS data, acting as a direct alternative for manual file handling.

LiveTrail

known forLiveTrail

1 app3.2Sports

LiveTrail targets runners participating in organized events, providing specialized tracking features that complement general GPS utility.

onXmaps

known foronX Backcountry Trail Maps GPS

1 app4.3Sports

onX Backcountry targets outdoor enthusiasts who need detailed trail data and offline navigation, competing with the app's mapping utility.

Outside Television

known forMap My Ride With GPS Tracker

1 app4.8Sports

Map My Ride competes for the same activity-tracking user base by offering cycling-specific GPS logging and performance metrics.

Oxagile

known forBike Ride Tracker: Bicycle GPS

1 app4.6Sports

Bike Ride Tracker provides basic cycling computer functionality, competing for the same casual user base interested in performance metrics.

Ride with GPS

known forRide with GPS: Bike Navigation

1 app4.7Sports

Ride with GPS serves high-intent cyclists who require precise navigation and hardware integration, overlapping with the source app's utility.

SERGEI BEZDENEZHNYKH

known forGPS Tracker: Offline Maps, GPX

1 app4.6Sports

GPS Tracker provides track recording and waypoint management, overlapping with the core GPS utility of the source app.

Smettly

known forBike Citizens Cycling App GPS

1 app4.3Sports

Bike Citizens balances urban utility with community-driven mapping, competing for the same urban-cycling enthusiast segment.

SportEasy

known forSportEasy

1 app4.7Sports

SportEasy facilitates team operations for sports clubs, serving the organizational needs of the same athletic user base.

TrailBehind

known forGaia GPS: Mobile Trail Maps

1 app4.8Sports

Gaia GPS defends the professional-grade backcountry navigation niche, competing for users who prioritize topographic map fidelity.

New entrants(2)

Artyom Lensky

known forCompass Offline Hiking & GPS

1 app5.0Sports

Compass Offline offers a simple, offline-first directional tool that complements the more complex GPS tracking features of the source app.

Jhomar Maravillas

known forTraily: GPX Viewer

1 app0.0Sports

Traily serves as a niche tool for viewing GPX tracks and waypoints, acting as a simple alternative for data visualization.

The Analyst's Read

The bottom line on Zirak s.r.l.

Bottom line

Zirak s.r.l. maintains a stable, niche-focused presence in the outdoor sports category. Their ability to sustain a high-rated flagship app suggests a loyal user base that values technical data management over frequent feature updates.

Frequently asked questions

How many apps does Zirak s.r.l. publish?
Zirak s.r.l. has 2 apps tracked by Marlvel, primarily in the Navigation category.
What kind of apps does Zirak s.r.l. make?
Zirak s.r.l.'s portfolio is concentrated in Navigation and Sports, with an average rating of 4.0/5 across rated apps.
What is Zirak s.r.l.'s top app?
By review volume across the portfolio, EasyTrails GPS is Zirak s.r.l.'s best-known app tracked by Marlvel.
In how many countries are Zirak s.r.l.'s apps available?
Marlvel has tracked Zirak s.r.l.'s apps across 2 countries.

What fed this analysis

Apps analyzed:
2
With full intel:
0
With overview:
2
Website scraped:
yes
Social presence:
no

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Zirak s.r.l., its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Zirak s.r.l. intelligence.” Updated 2026-05-08. https://marlvel.ai/publishers/zirak-s-r-l

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Data licensed under CC-BY-NC 4.0