adidas
For athletes and fitness enthusiasts ranging from beginners to marathoners, as well as fashion-conscious consumers seeking exclusive footwear.
adidas Running: Run tracker
Snapshot
Who is adidas?
Connecting athletes to performance gear and digital coaching through a unified brand ecosystem.
Target audience
Portfolio
Free 7Last updated
adidas Running: Run tracker
vVARY
2mo ago
Publisher DNA
What defines adidas?
Publisher DNA
Primary focus
Athletic performance and D2C retail
Scale
indie
Target audience
Athletes and fitness enthusiasts ranging from beginners to marathoners, as well as fashion-conscious consumers seeking exclusive footwear.
Origin
Evolved from a sportswear manufacturer into a digital ecosystem provider, notably through the integration of the Runtastic legacy.
Portfolio momentum
Released 12 updates across 2 apps in the last 6 months, maintaining an intense development cycle for both its commerce and fitness platforms.
Portfolio
What does adidas ship?
Apps
7 apps analysed
Wear OS tiles reduce switching costs via platform stickiness
- Gamified rewards and points system provide consistent motivation for users to maintain their daily cardio routines
- Frequent app crashes and freezing during active workouts disrupt tracking and frustrate users on mobile devices
Adaptive training plans provide a defensible barrier against generic trackers
- The core running and activity tracking functionality provides a reliable experience for dedicated fitness enthusiasts
- GPS tracking accuracy and connectivity issues frustrate users during outdoor training sessions and marathons
Shop shoes, sneakers, activewear, and clothes from the adidas shopping app
adiClub loyalty program creates a direct-to-consumer retention loop
- Timeless product quality and unique style keep long-term brand loyalists engaged with the catalog
- Payment processing errors during high-traffic product drops prevent successful checkout for Android users
Shop shoes, sneakers, activewear, and clothes from the adidas shopping app
Category-leading brand recognition sustains high organic install velocity
- The rewards program provides tangible value for frequent shoppers through consistent points and promotional offers
- Inaccurate inventory data leads to order cancellations weeks after purchase, causing significant frustration for loyal customers
Analysis in progress
Distributed across 20 markets, strongest in Europe.
Based on 5 of 7 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (4)
- United States5 / 5
- Brazil3 / 5
- Mexico3 / 5
- Canada1 / 5
Europe (9)
- France3 / 5
- Germany3 / 5
- Italy3 / 5
- Netherlands3 / 5
- Portugal3 / 5
›+4 more europe markets
- Spain3 / 5
- Sweden2 / 5
- Turkey1 / 5
- United Kingdom1 / 5
Asia-Pacific (7)
- Japan3 / 5
- South Korea3 / 5
- Australia1 / 5
- India1 / 5
- Indonesia1 / 5
›+2 more asia-pacific markets
- Singapore1 / 5
- Vietnam1 / 5
Core markets (5/5 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
2
Neutral / mixed
3
Negative apps
37/100
Avg sentiment score
Unlock the app dragging this portfolio down.
Access the full report for freeRivals
Who does adidas compete with?
The rivals identified
Nemeses(5)
Both apps compete for the same sneaker-focused audience by offering exclusive product access and lifestyle-oriented shopping experiences. They overlap directly in the footwear market, forcing users to choose between direct-from-manufacturer inventory and a secondary marketplace model.
Serves as a specialized gym-log alternative for users who want to track weightlifting progress rather than running metrics.
Targets the same high-intent runner segment as adidas Running with a focus on dynamic, science-backed coaching.
Both apps compete for the same mobile shopping wallet share, targeting consumers who compare branded sportswear against low-cost alternatives in a global marketplace.
Both apps compete for the same mobile-first consumer wallet, targeting users seeking footwear and apparel through direct-to-consumer or factory-direct pricing models.
Contenders(33)
Both apps target sneaker enthusiasts, but Sneakers Drops competes for the same high-intent audience by aggregating release and raffle data across multiple brands, whereas Adidas focuses on direct-to-consumer sales.
Both applications target the same fitness-tracking audience with GPS-based activity monitoring, creating direct competition for daily active users.
Both apps compete for daily activity tracking time, with Google Fit acting as a platform-level aggregator for health data that overlaps with the core tracking functionality of adidas Running.
Both apps compete for the same sneaker-enthusiast and sportswear audience by offering exclusive product drops and mobile-first shopping experiences.
Offers a focused, equipment-free training option for users who use adidas Running for cardio but need weight loss support.
Functions as a gym-specific tracking tool for users who prioritize strength training and progressive overload over cardio.
Both apps target sneaker enthusiasts and lifestyle consumers, competing for the same wallet share in the footwear market through direct-to-consumer sales versus resale marketplace models.
Miravia competes for the same fashion-conscious consumer wallet by offering a broad marketplace of brands and frequent flash sales, directly challenging the adidas direct-to-consumer model.
Both apps compete for the same daily active user time by offering workout logging and personalized training routines within the fitness tracking market.
Both apps compete for the same men's fashion retail audience, targeting users seeking direct-to-consumer apparel and footwear purchases.
Both apps compete for the same lifestyle menswear consumer by offering direct-to-consumer apparel sales and mobile-first shopping experiences.
Both apps compete for the same mobile-first fashion and footwear consumer, utilizing direct-to-consumer mobile channels to drive sales.
Decathlon competes by offering a multi-brand retail catalog that includes Adidas products alongside competitors like Nike and ASICS, capturing the casual sports equipment market that the Adidas direct-to-consumer app does not address.
Droplist aggregates release calendars and raffle tracking across multiple brands like Nike and Supreme, while CONFIRMED focuses exclusively on adidas inventory and direct-to-consumer releases.
Both apps compete for the same activewear and lifestyle consumer segment, with Adidas focusing on direct-to-consumer retail and Fabletics on a subscription-based VIP model.
Both apps compete for the same discretionary fashion-conscious consumer wallet, with Fashion Nova capturing the fast-fashion segment while Adidas targets the branded sportswear market.
Both apps compete for the same sneaker enthusiast demographic by providing exclusive release access and draw-based purchasing mechanisms for high-demand footwear.
Both apps compete for the same sneaker enthusiast audience by providing early access to limited-edition product launches and release calendars.
Both apps compete for the same mobile-first retail wallet share, targeting lifestyle consumers who prioritize in-app shopping convenience and brand-specific loyalty programs.
Both apps target the fitness-tracking market with a reward-based incentive model, creating direct competition for users seeking motivation through activity-based gamification.
Both applications compete for fashion-conscious mobile shoppers, with both platforms currently experiencing critical checkout and authentication failures that disrupt the primary retail conversion flow.
Both apps function as direct-to-consumer digital storefronts for major global brands, competing for the same mobile-first consumer wallet share.
KIABI competes for the same fashion-conscious consumer wallet by offering a broad family-oriented catalog, including home goods and baby items, which contrasts with the specialized athletic focus of the Adidas app.
Both platforms target sneaker collectors, but KICKS CREW functions as a third-party marketplace for athlete-signed footwear while CONFIRMED manages direct-to-consumer releases for adidas.
Both apps target sneaker enthusiasts, but CONFIRMED focuses on direct-to-consumer authenticated drops while KicksOnFire functions as a third-party aggregator and marketplace for the broader sneaker market.
Both apps compete for the same health-conscious user base by offering free, goal-oriented fitness tracking and personalized training plans.
Both apps compete for the same performance and lifestyle footwear consumer by gating limited-edition product access behind brand-specific mobile platforms.
Both apps compete for the same athletic and lifestyle consumer base by offering direct-to-consumer access to exclusive footwear and apparel drops.
Both apps compete for the same fitness-conscious audience by offering activity logging and personalized exercise plans. They overlap in their core value proposition of tracking daily movement and physical health metrics.
Both apps target sneaker enthusiasts seeking limited-edition footwear, with DROPS by SoleSavy acting as a cross-brand aggregator while CONFIRMED focuses on direct-to-consumer adidas releases.
Trendyol competes by offering a broad e-commerce marketplace that includes sports equipment and footwear, capturing general shopping demand that overlaps with the casual sportswear catalog of Adidas.
Yazio competes for the same health-conscious user base, as adidas Running users often track nutrition alongside activity data to manage weight or performance goals.
Both apps compete for the same fashion-conscious mobile shopper, with Zalando acting as a broad discovery engine while Adidas focuses on direct-to-consumer exclusive product access.
Same space(70)
Serves as a brand-loyalty utility for the same parent company as adidas, focusing on structured workout content.
Acts as a primary navigation and discovery tool for outdoor runners who require trail-specific data beyond simple GPS tracking.
Provides a home-based fitness alternative for users who prefer structured bodyweight routines over outdoor GPS-tracked running.
Offers an AI-powered gym planner for users who want personalized routines based on their available equipment.
H&M serves as a direct fashion retail peer, utilizing physical store integration to bridge the gap between digital browsing and in-store inventory.
Complements running apps by providing health-monitoring metrics like blood pressure and heart rate that cardio tracking lacks.
Competes directly for the outdoor athlete segment by offering advanced route planning and hardware-synced navigation.
Directly overlaps with adidas Running as a GPS-based tracking tool for runners of all levels.
SNEAKER:Confirmed serves the same sneaker enthusiast demographic as Adidas, focusing on release data and restock alerts.
Provides gym-management utility for users who utilize physical facilities, acting as a retention tool for members.
Sole Retriever targets the same sneaker-focused audience as Adidas, providing specialized release tracking for limited-edition footwear.
Offers an AI-driven gym logging experience that replaces traditional manual tracking for strength-focused users.
Provides equipment-linked telemetry for users who train in gym environments, bridging the gap between hardware and software.
Provides a comprehensive fitness and nutrition management platform for users who want structured, all-in-one guidance.
B2B procurement platform that competes for the same professional consumer by mapping retail infrastructure to business workflows.
Amazon Shopping competes for the same lifestyle consumer wallet, offering broader inventory depth and faster logistics than the Adidas direct-to-consumer app.
Functions as a direct alternative for runners, sharing the same core tracking and training plan functionality.
Electronics-focused retailer that competes for the same consumer wallet by offering price matching and curbside pickup.
Provides a retail destination for brand-name shoes, offering a loyalty program that incentivizes repeat purchases.
Provides a privacy-focused release tracking tool that integrates with native device features for sneaker collectors.
Consolidates release information across hundreds of retailers, serving as a central hub for sneaker acquisition.
Provides post-purchase verification services for secondary market items, addressing the authenticity concerns inherent in sneaker collecting.
SneakerCoin acts as a social network for Jordan brand collectors, providing release tracking and collection management tools.
Social-first marketplace that competes for the same fashion-conscious audience by focusing on vintage and secondhand clothing.
Depop competes with Adidas for the fashion-conscious audience, utilizing a social-first discovery model for secondhand clothing.
Provides a multi-sport training alternative for users who want to track disciplines beyond running and walking.
Secondary marketplace that competes for the same sneaker and collectible enthusiast base by providing verification services for high-value items.
Aggregates sneaker releases and restock alerts from numerous shops to keep collectors informed.
FLIP serves the sneaker enthusiast market, utilizing an auction-based model for buying and selling limited-edition footwear.
Combines retail shopping with a tiered rewards program to drive engagement among streetwear and sneaker enthusiasts.
Four provides a financial utility for Adidas shoppers by offering installment payment options that align with consumer pay cycles.
Provides an AI-driven coaching alternative for users who find adidas Running's training plans too static or limited.
Facilitates secondary market transactions for designer and vintage fashion, providing an outlet for collectors to trade footwear.
Clothing retailer that competes for the same fashion-conscious audience by providing sizing assistance tools.
Offers automated nutrition tracking that serves as a secondary health tool for users managing their fitness goals.
Global marketplace that competes for the same value-conscious audience by aggregating international inventory from multiple regions.
Offers an interactive indoor training experience for users who want to simulate outdoor running or cycling at home.
Kixify serves the sneaker collector niche, providing a secure marketplace that prioritizes authenticity over high-frequency social features.
Retailer that competes for the same fashion and home goods audience by integrating coupons and rewards into the shopping experience.
Provides nutrition tracking that complements the cardio-focused data provided by adidas Running.
Offers a premium retail experience for designer footwear and accessories, targeting the luxury segment of the sneaker market.
Department store retailer that competes for the same fashion-conscious audience through brand-name apparel and loyalty rewards.
Secondhand marketplace that competes for the same fashion-conscious consumer by offering a platform for decluttering and finding vintage items.
Uses image recognition to identify sneaker models and track their market value for collectors.
Fashion and home retailer that competes for the same apparel audience by offering a wide range of styles for all ages.
Novelship targets the sneaker enthusiast audience, providing a marketplace for limited-edition footwear and collectibles.
Local marketplace that competes for the same secondhand goods audience by facilitating neighborhood-level buying and selling.
Online retailer that competes for the same fashion and home goods audience by offering a massive product catalog.
Provides a retail destination for streetwear fashion, focusing on quick and secure purchasing for its catalog.
Serves as a direct-to-consumer retail channel for streetwear, offering exclusive access to sales and new releases.
Department store retailer that competes for the same fashion and home goods audience by offering coupons and rewards.
Broad retail marketplace that competes for the same fashion-conscious consumer wallet through aggressive pricing and flash sales.
Membership-based retail app that competes for the same household budget by offering exclusive pricing and in-store checkout efficiency.
Supermarket app that competes for the same household shopping time by providing digital leaflets and shopping lists.
Acts as a retail channel for sneaker releases and streetwear, providing local store integration for the collector community.
Shop acts as a post-purchase utility for Adidas customers, managing order tracking and payment credentials across multiple retail platforms.
Serves as an indoor strength training companion for users who primarily use adidas Running for outdoor endurance activities.
Temu captures the budget-conscious segment of the Adidas audience by offering aggressive pricing and a high-volume retail model.
Fashion and home retailer that competes for the same audience by offering flexible payment options for clothing and tech.
Myprotein competes for the athlete segment of the Adidas audience, offering a direct-to-consumer retail channel for fitness-related products.
Offers mass-market apparel that complements the sneaker-focused wardrobe of the target audience.
Flash-sale retailer that competes for the same value-conscious fashion audience by offering time-limited discounts.
Vestiaire Collective targets the luxury-focused segment of the Adidas audience, providing a secure marketplace for authenticated designer fashion.
Vinted provides a secondhand alternative for Adidas shoppers, focusing on pre-loved fashion through a peer-to-peer marketplace model.
Omnichannel retail model that competes for the same household shopping budget by integrating physical store pickup with digital delivery.
Compares prices across retailers to help users find the best deals on streetwear and sneakers.
Windsor Store targets the women's fashion segment, offering a retail app experience with exclusive discounts and collection launches.
Acts as a centralized health log for users who need to track vitals alongside their fitness activities.
Combines automated analysis and human review to verify sneaker authenticity, serving the same risk-averse collector demographic.
Gamifies the prize-winning experience, appealing to the same collector demographic through remote-controlled arcade mechanics.
New entrants(4)
Provides home-based workout plans for users who prefer structured routines over the outdoor tracking of adidas Running.
Uses physical activity as a mechanism to manage screen time, serving as a behavioral companion to adidas Running.
Lidl Plus provides a loyalty rewards utility that competes for the same consumer attention as the Adidas adiClub program.
Targets casual users with short, home-based workouts that fit into busy or low-energy schedules.
Frequently asked questions
How many apps does adidas publish?
What kind of apps does adidas make?
What is adidas's top app?
In how many countries are adidas's apps available?
What fed this analysis
- Apps analyzed:
- 2
- With full intel:
- 1
- With overview:
- 2
- Website scraped:
- yes
- Social presence:
- yes
