BMI Calculator: Daily Calories
By SOFTMEX EOOD
BMI Calculator: Daily Calories is a lifestyle utility for calculating BMI and caloric needs on iOS and Android.
The App DNA
What makes this app unique?
Users hire this app for immediate, low-friction health metrics without the setup time required by comprehensive fitness platforms.
For Individuals seeking basic health monitoring tools to track weight, BMI, and daily caloric needs.
What does it look like?
Key features
Calculates Body Mass Index based on user-provided height, weight, and gender inputs.
Estimates daily caloric requirements based on user profile data.
Monitors weight changes over time within the app interface.
Localization of app interface for international users.
How much does it cost?
The app operates on an ad-supported model with no IAP or subscription tiers observed.
Velocity
Maintenance developmentinternationalizationperformanceShow more...
The app ships approximately 0.15 releases per week, placing it firmly in the maintenance tier. Development is characterized by infrequent, minor updates focused on stability rather than new features or live operations. The latest release occurred in April 2026, following a previous update in February 2026. There is no evidence of active feature development or live service engagement.
Who built it?
SOFTMEX EOOD
4 apps tracked · Lifestyle
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What do users think recently?
Review voice lately leans thrilled. Users appreciate simple body mass index calculation provides immediate health insights for casual users.
How are ratings & reviews evolving?
What users say, by theme
- Simple body mass index calculation provides immediate health insights for casual users
1 of 1 recent reviews analyzed · limited sample
Read the full review analysisCompetition
Competitive landscape for BMI Calculator: Daily Calories
How's the Lifestyle market?
The app competes in the crowded lifestyle utility space by prioritizing speed over feature density. Its minimalist approach targets casual users, though the lack of monetization beyond ads limits its ability to scale against incumbents.
Read the market outlookThe rivals identified
By Splend Apps
This app is the direct market leader in the BMI utility space, capturing the same core user base looking for quick, standardized health metrics.
- Offers age-specific growth charts that provide deeper health context than a simple static BMI number.
- Utilizes an animated visual gauge to improve user engagement and simplify complex health data interpretation.
- Maintains a high-frequency release cadence, ensuring compatibility and relevance across evolving mobile operating systems.
Macros from BrazilContender
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Weight Watchers ScaleContenderUnlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for BMI Calculator: Daily Calories
Where is it heading?
The lifestyle utility market is consolidating around apps that offer automated tracking or clinical-grade insights. Without a pivot toward automated data entry or deeper health forecasting, this app will likely remain a low-retention, single-use utility.
- The app maintains a stable, minimalist feature set, focusing on basic utility rather than aggressive feature expansion.
The SWOT
- Minimalist interface drives high-speed utility for casual users
- Multi-language support expands international market reach
- Integration of wearable data could transition the app to a passive health monitor
Next best moves
Ship cloud-save functionality because it is a standard expectation for tracking apps → increase long-term retention
The counter-intuitive read
The app's lack of advanced features is its primary moat…
Read the full takeFeature gaps
Age-specific growth charts (available in Nemesis) +1
Since the last report: The app has pivoted its development roadmap from internationalization to long-term retention by prioritizing cloud-save functionality.
Bottom line
BMI Calculator: Daily Calories captures the speed-first niche, but its transactional design limits long-term retention, so the PM should prioritize adding automated data-entry features to defend against AI-driven competitors.
Unlock 2 critical frictions, 1 market threat and the analyst’s take.
Access the full report for freeSources
- [1] App Store
Report last updated