Clash-A-Rama! Stickers is a free iMessage extension by Supercell designed to promote the Clash of Clans and Clash Royale universe through high-quality, handcrafted assets. While it benefits from the creative pedigree of Simpsons and Futurama writers, the app is currently in a legacy state, having not been updated since its 2016 launch. It serves as a brand-loyalty tool for core fans but faces significant user frustration due to poor iMessage onboarding and a lack of fresh content.
Product velocity
Dormant
Daily rank 🇺🇸
—
Stickers
Sentiment
3.9
616 reviews
Nemesis
Angry Birds Stickers
The App DNA
What makes this app unique?
For Fans of the Clash of Clans and Clash Royale games who want to express their fandom within their personal messaging conversations.
What does it look like?
Key features
Custom sticker pack designed for use within iMessage conversations
Handcrafted emojis featuring characters from Clash of Clans and Clash Royale
Stickers based on the Clash-A-Rama! animated series, including specific locations and scenarios from the games
How much does it cost?
The app serves as a promotional tool for the Clash-A-Rama! series and the broader Supercell gaming ecosystem rather than a direct revenue generator.
Velocity
Dormant developmentnew contentShow more...
The app has not received any updates since its initial launch on December 7, 2016. With over nine years of inactivity, development has completely ceased. The app is currently in a zombie state with no ongoing maintenance or feature development.
Who built it?
Supercell
11 apps tracked · Stickers
Brawl Stars
Clash Royale
Clash of Clans
Hay Day
Boom Beach: War Strategy Game
Hay Day Stickers
Squad Busters
mo.co
Brawl Stars Animated Emojis
Clash Theater StickersUser Sentiment
What do users think recently?
Fresh user feedback skews mixed. Users appreciate content quality and brand affinity, but report onboarding and discovery.
How are ratings & reviews evolving?
What users say, by theme
- Content Quality
- Brand Affinity
Unlock 2 more frustration themes, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for Clash-A-Rama
How's the Stickers market?
The rivals identified
By Rovio Entertainment Oyj
A direct peer in the mobile-gaming-to-animation pipeline, offering a similar character-driven sticker experience for a massive global IP.
- Larger variety of sticker packs including both classic game art and movie-style assets
- Stronger cross-platform recognition due to the Angry Birds cinematic releases
- Higher volume of expressive, action-oriented character poses
Unlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for Clash-A-Rama
Where is it heading?
- Last updated Dec 2016 — the app is in maintenance mode with no active feature investment.
- Users report: Frustrated user base regarding onboarding — UX friction is leading to 'scam' accusations in reviews.
- Stable brand affinity — core fans still download the app despite its age due to IP loyalty.
The SWOT
- Strong IP leverage from Clash of Clans/Royale
- High production value (Simpsons/Futurama creators)
- Handcrafted, unique character assets
- Zero-cost entry for brand fans
- Add animated stickers (standard in Cut the Rope)
- Implement an in-app tutorial to fix discovery issues
- Expand to third-party keyboards like GIPHY or WhatsApp
- Refresh content with new characters from the evolving games
Next best moves
Implement a 'How to Use' onboarding flow
+ 2 more prioritized movesFeature gaps
Animated stickers (available in Cut the Rope Stickers) +3
Since the last report: The intelligence report has shifted from a descriptive overview to a critical diagnostic of an abandoned product, emphasizing the negative impact of long-term technical neglect on brand reputation.
Bottom line
Clash-A-Rama is a high-quality but abandoned promotional asset that is currently damaging Supercell's brand equity due to unaddressed UX friction. While the IP remains a massive strength, the product requires a critical update to fix onboarding and uninstallation issues to move sentiment from 'Mixed' to 'Positive.'
Unlock 4 critical frictions, 3 market threats, 2 more prioritized moves and the analyst’s take.
Access the full report for freeReport last updated