Clash of Kings Sticker Pack is a mobile utility app providing themed digital assets for players of the ELEX Wireless strategy game.
Product velocity
Unknown
Daily rank 🇺🇸
#150
▲2Stickers · free
Sentiment
3.8
2.2M reviews
Nemesis
Rise of Kingdoms
The App DNA
What makes this app unique?
Players use these assets to facilitate alliance communication and social expression within the high-stakes environment of the main strategy title.
For Strategy gamers interested in long-term base building, competitive alliance-based warfare, and historical civilization themes.
What does it look like?
Key features
Five distinct civilizations with unique architectural styles and elite units.
Coordinated joint assaults and territory expansion with global players.
How much does it cost?
Freemium model utilizing IAP for resource acceleration and ad-supported sessions to monetize the non-paying user base.
Velocity
Steady developmentShow more...
Who built it?
User Sentiment
What do users think recently?
Recent user voice shows a frustrated sentiment. Users appreciate core open world gameplay loop provides long-term entertainment value for veteran players, but report aggressive monetization pressure forces spending to remain competitive in high-level play.
How are ratings & reviews evolving?
What users say, by theme
- Core open world gameplay loop provides long-term entertainment value for veteran players
- Aggressive monetization pressure forces spending to remain competitive in high-level play
50 of 50 recent reviews analyzed · high confidence · Frustrated overall
Read the full review analysisUnlock 1 user request, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for Clash of Kings Sticker Pack
How's the Stickers market?
The app maintains a 3.8 rating on Android with over 2 million reviews, but the lack of updates since 2016 on iOS signals a maintenance-mode posture. The disparity between the massive install base and the stagnant feature set limits its ability to compete with high-velocity rivals.
Read the market outlookThe rivals identified
By Lilith Games
High-velocity development with 11 releases in six months demonstrates a superior commitment to live-ops compared to this app's stagnant state.
- Maintains a high-frequency live-ops schedule that keeps the player base engaged with seasonal content updates.
- Integrates complex social alliance mechanics that create deep, long-term player retention loops absent in this app.
Lords Mobile: Kingdom WarsContender
State of Survival: Zombie WarContender
Vikings: War of Clans PvPContenderUnlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for Clash of Kings Sticker Pack
Where is it heading?
The strategy market is consolidating around high-velocity live-ops titles like Rise of Kingdoms, leaving this app exposed due to its lack of feature iteration. Unless the team shifts from maintenance to active feature deployment, the current churn trend will accelerate as players migrate to more responsive competitors.
- Frequent application crashes post-update disrupt the user experience, which compounds the rating drag already visible on Android.
- Unresponsive customer service regarding account recovery leads to long-term player churn, reducing the overall lifetime value of the user base.
The SWOT
- Alliance-based social network effects drive high session frequency
- Civilization-based faction balance sustains long-term progression
- Integrate sticker pack usage into alliance chat events
- Implement community-driven sticker design contests
Next best moves
Audit support ticket workflows because account recovery complaints are the #1 churn driver → reduce negative sentiment
+ 1 more prioritized moveThe counter-intuitive read
The app's stagnant update cycle is not a…
Read the full takeFeature gaps
Cross-platform progression (available in Lords Mobile but absent here) +1
Since the last report: The intelligence scope expanded from a minor sticker utility to the core strategy game, which is currently facing churn risks due to technical instability and aggressive monetization.
Bottom line
Users report: The app maintains a loyal core through alliance mechanics, but technical instability and predatory monetization are driving churn, so the PM must prioritize stability fixes over new content to stabilize the user base.
Unlock 3 critical frictions, 2 market threats, 1 more prioritized move and the analyst’s take.
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