MARLVEL

Glow Baby Tracker & Growth App vs its rivals

Side-by-side comparison against Glow Baby Tracker & Growth App's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Glow Baby Tracker & Growth App
This App
Baby Tracker - Newborn Log
Nemesis
Baby Tracker & Newborn Log
Contender
BabyCenter Track Pregnancy App
Contender
Baby Daybook - Newborn Tracker
Contender
Huckleberry: Baby & Child
Contender
Contraction Timer & Counter 9m
Peer
Baby Connect: Baby Tracker
Peer
Baby Tracker!
New Kid
Core Identity
DeveloperGlowNighp Software LLCMed ART StudiosEveryday Health, Inc.BALTAPIS UABHuckleberry Labs Inc.Aleksei NeimanSeacloud Software LLCAmila Tech Limited
CategoryMedicalMedicalMedicalMedicalMedicalMedicalMedicalMedicalMedical
PlatformiOSiOS, AndroidiOSAndroid, iOSiOS, AndroidiOSiOS, AndroidiOS, AndroidiOS, Android
Store Metrics
Rating4.7 / 54.8 / 54.8 / 54.9 / 54.8 / 54.9 / 54.8 / 54.8 / 54.8 / 5
Ratings Count23,416227,03431,422288,5603,20260,14966,08913,0585,000
PriceFreeFreeFreeFreeFreeFreeFreeFreeFree
Release DateFeb 25, 2016Mar 12, 2014Dec 14, 2012Aug 23, 2010Feb 24, 2019Jul 4, 2017Jul 20, 2014Sep 14, 2009Nov 28, 2018
Last UpdatedNov 5, 2025Mar 26, 2026Apr 14, 2026May 1, 2026Mar 5, 2026Apr 13, 2026Apr 2, 2026Apr 16, 2026Apr 11, 2026
Sentiment & Reviews
Sentimentmixed-positiveexcellentpositivemixed---
Score45/100-75/10095/10075/10058/100---
Praises
  • Comprehensive tracking features allow parents to monitor baby health and daily routines effectively
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  • Cross-platform data synchronization allows multiple caregivers to track baby routines effectively
  • Comprehensive weekly pregnancy tracking and developmental insights keep expectant parents informed throughout their journey
  • Cross-device synchronization allows multiple caregivers to track baby activities in real time
  • Sleep Prediction Accuracy
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Complaints
  • Aggressive monetization and subscription gating limit core functionality for users who prefer free access
  • Intrusive advertisements and hardware upsells disrupt the user experience during critical caregiving moments
-
  • Real-time synchronization failures between devices disrupt collaborative tracking for parents
  • Lack of a dedicated nutrition tracker limits the ability to monitor dietary intake during pregnancy
  • Inconsistent data synchronization between linked accounts causes information gaps for caregivers
  • Technical Glitches and Data Loss
  • Aggressive Monetization
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Requests
  • Flexible subscription options including monthly billing to lower the barrier for premium access
-
  • Granular wake window tracking features to better support infant sleep schedule management
  • Integrated nutrition and dietary logging tools to better monitor daily intake during pregnancy
  • Expanded tracking categories for health metrics like weight and specific feeding types
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Strategic Intel
Strengths
  • AI-powered insights reduce external search dependency
  • Hardware-software integration creates physical lock-in
  • Multi-user sync enables consistent care routines
-
  • Clinical-grade WHO/CDC growth charts drive high-intent subscription conversion
  • Apple Watch double-tap gesture creates a unique, friction-free logging habit
  • Multi-user sync establishes household-wide switching costs
  • Medical Advisory Board-approved content establishes clinical trust
  • Loyalty program creates a B2B distribution moat
  • Community birth clubs drive long-term retention
  • AI-driven sleep predictions create a unique retention loop
  • Multi-caregiver sync reduces household coordination friction
  • Wear OS integration captures high-intent logging moments
  • Proprietary SweetSpot® AI algorithm
  • High grossing rank (#2 in US Medical)
  • Expert-vetted pediatric content
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Weaknesses
  • Premium tier at $59.99/year exceeds category median
  • Log limits in free version drive churn
  • Intrusive ads persist for paying subscribers
-
  • Real-time sync lag persists across multiple devices
  • Global activity feed feature lacks an opt-out mechanism
  • Watch app requires phone-side launch
  • Lack of dedicated nutrition tracker
  • Limited postpartum utility vs specialized trackers
  • Static content model vs AI-driven competitors
  • Widget-launch instability forces manual app restarts
  • Cross-device sync delays create information gaps
  • Paywalling historical data triggers negative sentiment
  • Critical data loss bugs
  • Broken growth log (lbs/oz input issues)
  • High UX friction for one-handed logging
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Pricingsubscriptionfreesubscriptionfreefreemiumfreemiumfreemiumfreefree
MomentumZombieIntenseIntenseActiveMaintenanceMaintenanceIntenseIntense-
Update Cadence1 versions, 1 majors/6mo5 versions5 versions5 versions, ~8d avg5 versions, ~16d avg2 versions, ~39d avg5 versions5 versions-

Compare Glow Baby Tracker & Growth App head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Glow Baby Tracker & Growth App, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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