SignNow: e-Signature app vs its rivals

Side-by-side comparison against SignNow: e-Signature app's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Core Identity
DeveloperairSlate, Inc.DocusignZoho CorporationReaddle Technologies LimitedAdobe Inc.FOXIT SOFTWARE INCORPORATEDiLovePDFINTSIG Information Co., LtdDocHub
CategoryProductivityProductivityBusinessProductivityBusinessProductivityProductivityProductivityProductivity
PlatformiOSAndroid, iOSiOS, AndroidiOSiOSiOS, AndroidiOS, AndroidiOSiOS
Store Metrics
Rating4.5 / 54.9 / 54.8 / 54.7 / 54.7 / 54.5 / 54.8 / 54.9 / 54.8 / 5
Ratings Count17,380810,097797214,492614,7694,75448,5301,790,119308
PriceFreeFreeFreeFreeFreeFreeFreeFreeFree
Release DateJan 19, 2012Nov 1, 2011Jul 12, 2017Dec 3, 2013Oct 17, 2011Mar 19, 2012Sep 20, 2017Aug 28, 2010Jan 15, 2024
Last UpdatedMay 19, 2026Apr 8, 2026Apr 24, 2026Apr 8, 2026Apr 20, 2026Mar 31, 2026Dec 15, 2025Apr 10, 2026May 4, 2026
Sentiment & Reviews
Sentimentpositivepositive--mixed-positivemixed-
Score75/10072/100--44/100-85/10045/100-
Praises
  • Document signing and routing workflows provide significant time savings for professional business users
  • Simplified document signing process saves significant time for business owners and casual users alike
--
  • Ease of Use
  • Reliable PDF Utility
-
  • Intuitive interface design
  • Ease of Use
  • Scan Quality
-
Complaints
  • Technical instability and interface glitches hinder document completion during active editing sessions
  • Account creation and login friction prevent users from accessing basic document signing functionality post-update
--
  • Predatory Billing & Cancellation
  • Aggressive Upselling
-
  • Feature gating in free tier
  • Aggressive Monetization
  • Data Loss & Support
-
Requests
  • Bulk email functionality for sending multiple pages simultaneously to improve document management efficiency
  • Improved fillable form functionality to eliminate the need for manual text box creation
----
  • Improved OCR accuracy
--
Strategic Intel
Strengths
  • Offline signing capability reduces churn for field-based professional users
  • Kiosk mode enables B2B distribution into retail and event workflows
  • Subscription pricing undercuts enterprise-heavy market leaders
  • ISO 27001 SSAE16 compliance establishes a high-trust barrier for enterprise adoption
  • Unlimited free signing drives massive top-of-funnel acquisition
--
  • Massive brand authority and 635M+ install base
  • Proprietary Liquid Mode for superior mobile reading
  • Deep integration with Adobe Creative Cloud ecosystem
-
  • Intuitive interface reduces friction for quick tasks
  • Freemium utility-gating drives consistent subscription conversion
  • Cloud integration increases session stickiness
  • Massive 300M+ user base
  • 41-language OCR support
  • Advanced multi-format conversion (Excel, Word, PPT)
-
Weaknesses
  • Technical instability during editing sessions disrupts document completion
  • Aggressive email marketing creates friction for new trial users
  • Billing transparency issues drive immediate churn
  • Account creation friction post-update creates a barrier to entry
  • Cancellation flow is frequently cited as intentionally confusing
--
  • High user resentment regarding 'dark patterns' in billing
  • Aggressive upselling UI that interferes with core utility
  • Perceived app bloat from multi-modal 'Acrobat Studio' features
-
  • OCR accuracy lags behind enterprise-grade rivals
  • Heavy reliance on cloud-processing limits privacy-conscious users
  • Subscription pricing lacks a mid-tier for casual power users
  • Aggressive paywalling of legacy free features
  • Mandatory watermarks on free tier
  • Reports of data loss and poor support responsiveness
-
Pricingsubscriptionfreemiumfreemiumfreemiumsubscriptionsubscriptionfreemiumsubscriptionfreemium
MomentumSteadySteadyIntenseIntenseMaintenanceIntenseSteadyActiveIntense
Update Cadence5 versions, ~21d avg5 versions, 2 majors/6mo, ~12d avg5 versions5 versions4 versions, ~13d avg5 versions5 versions5 versions, 1 majors/6mo, ~6d avg5 versions

Compare SignNow: e-Signature app head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by SignNow: e-Signature app, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Data licensed under CC-BY-NC 4.0