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Dulux Colour Concept vs its rivals

Side-by-side comparison against Dulux Colour Concept's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Dulux Colour Concept
This App
Floor Plan App
Nemesis
Roomle 3D & AR room planner
Peer
Concierge Plus
Peer
Stuffanizer: home inventory
Peer
Tiles Catalogue Maker
Peer
Smart Layers
New Kid
Инфографика для маркетплейсов
New Kid
Core Identity
DeveloperAkzoNobelLaan LabsRoomle GmbHConcierge Plus Inc.SPLsohil kadevarAlbena YordanovaSevelina
CategoryProductivityProductivityProductivityProductivityProductivityBusinessProductivityVideo Players & Editors
PlatformAndroidiOSiOSiOS, AndroidiOS, AndroidiOSiOSAndroid, iOS
Store Metrics
Rating2.5 / 54.3 / 54.2 / 52.7 / 54.0 / 50.0 / 50.0 / 5-
Ratings Count2376141,47864000-
PriceFreeFreeFreeFree$2.99FreeFreeFree
Release DateJan 10, 2014Feb 18, 2018Feb 5, 2014Mar 2, 2021Jan 8, 2013Mar 30, 2023May 14, 2026-
Last UpdatedAug 26, 2025Feb 21, 2018Apr 13, 2026Apr 28, 2026Apr 22, 2026May 9, 2026May 14, 2026-
Sentiment & Reviews
Sentiment-negativemixednegative----
Score-25/10065/10035/100----
Praises-
  • Initial floor plan drafting functionality provides value for basic home renovation planning
  • Creative design tools provide an accessible way for users to visualize home renovation projects
  • Convenient amenity booking and service request submission features simplify daily condo living tasks
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Complaints-
  • Frequent application crashes during measurement sessions prevent completion of floor plan projects
  • Mandatory camera-based measurement workflow lacks manual input options for accurate room dimensions
  • Aggressive subscription gating restricts access to essential design tools and furniture customization options
  • Post-update access regressions prevent building staff from managing maintenance requests on Android devices
  • Persistent authentication requirements force users to manually re-enter credentials despite biometric availability
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Requests-
  • Manual dimension entry mode to allow for precise floor plan creation without camera usage
  • One-time purchase model for premium features instead of recurring monthly subscription fees
  • Expanded email management capabilities allow multiple owners to receive notifications per individual unit
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Strategic Intel
Strengths
  • Direct integration with Dulux Colour Palette ensures accurate paint specification for commercial projects
  • Colour Futures research provides proprietary trend data that functions as a B2B distribution barrier
  • AR-based measurement provides low-friction entry for casual users
  • LIDAR-based scanning provides high-precision floor plan generation
  • 6,000-item 3D catalog creates a deep content library
  • Accounting integration embeds platform into core financial workflows [B2B contract retention]
  • Visitor access management provides operational value to building staff [B2B subscription justification]
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Weaknesses
  • 2.5-star rating indicates systemic UX or stability issues
  • Lack of professional-grade export formats limits utility for client-facing work
  • Frequent application crashes during measurement sessions
  • Mandatory camera-only workflow lacks manual precision
  • Aggressive subscription gating for basic editing
  • Persistent technical instability and app crashes
  • Inconsistent wall measurement accuracy
  • Android-specific maintenance access regressions [post-update staff feedback]
  • Persistent login friction despite biometric availability [user review complaints]
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Pricingfreefreesubscriptionsubscriptionpaidfreefreefree
MomentumMaintenanceZombieIntenseMaintenanceIntense---
Update Cadence1 versions1 versions5 versions2 versions, 1 majors/6mo, ~1d avg5 versions---

Compare Dulux Colour Concept head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Dulux Colour Concept, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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