ICBF HerdPlus is a business utility for Irish dairy farmers to record herd health and breeding events, syncing directly with the national cattle database on iOS and Android.
Product velocity
Maintenance
Daily rank 🇺🇸
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Business
Sentiment
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Nemesis
Herdwatch Livestock Management
The App DNA
What makes this app unique?
Farmers hire this app to ensure accurate genetic and health record-keeping for regulatory compliance and profitability, using the database link to avoid manual reporting errors.
For Dairy farmers and agricultural professionals requiring mobile access to the ICBF cattle breeding database for herd management.
What does it look like?
Key features
Filter herd data to identify cows with Somatic Cell Count issues for targeted antibiotic treatment
Automatic upload of recorded events to the central ICBF cattle breeding database
Log animal health events directly into the database via mobile interface
How much does it cost?
The app is provided as a free utility to support the ICBF cattle breeding database and promote genetic gain across the agri-food industry.
Velocity
Maintenance developmentperformanceopaqueShow more...
The app has shipped only two releases in the last 76 days, resulting in a cadence of approximately 0.18 releases per week, which falls into the maintenance tier. Development appears focused exclusively on minor stability and performance improvements, as the release notes provide no indication of new features or content. There is no evidence of live operations or significant feature updates in the observed data. The current development trend is stable at a low-frequency maintenance level.
Who built it?
User Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for ICBF HerdPlus
How's the Business market?
ICBF HerdPlus sits at #80 in the Irish Business category, having climbed 74 spots in recent rankings. The lack of a paid tier signals its primary role as a data-collection utility rather than a direct revenue-generating product.
Read the market outlookThe rivals identified
By Herdwatch Ltd
Herdwatch is the primary direct competitor, targeting the same Irish and UK livestock farmers with comprehensive herd management, EID integration, and compliance reporting.
- Advanced satellite farm mapping provides visual herd oversight that ICBF currently lacks in its mobile interface.
- Robust offline mode ensures continuous data entry in remote rural areas with poor cellular network coverage.
- Direct EID reader integration streamlines livestock identification and movement recording, reducing manual data entry errors significantly.
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Access the full report for freeThe Analyst's Read
Key takeaways for ICBF HerdPlus
Where is it heading?
The agricultural management market is consolidating around field-first tools that prioritize offline reliability and spatial mapping. ICBF HerdPlus remains advantaged by its genetic data, but this advantage is insufficient if the mobile interface cannot support daily field workflows, so the team must bridge the offline gap to prevent further churn.
- Lack of offline functionality in rural areas forces farmers to use competitors, accelerating churn to field-ready apps like Herdwatch.
- Recent ranking surge to #80 in the Irish Business category indicates strong organic interest in the latest database-linked features.
The SWOT
- National cattle breeding database integration provides genetic insights unavailable to generalist competitors
- Alignment with national agricultural policy ensures long-term utility for Irish farmers
- Develop EID reader integration to automate data collection
- Expand offline capabilities to match competitor field-ready performance
Next best moves
Ship offline data entry mode because rural connectivity is the primary churn risk to Herdwatch → retain field-active users
+ 1 more prioritized moveThe counter-intuitive read
The app's lack of monetization is its greatest asset…
Read the full takeFeature gaps
Offline mode (available in Herdwatch but missing here) +2
Since the last report: The report reflects a shift toward a breeding-first competitive strategy and an expanded competitive landscape, while acknowledging a mixed outlook due to persistent field-use limitations.
Bottom line
ICBF HerdPlus holds a unique position through its national database integration, but the lack of offline field capabilities invites churn to more agile competitors, so the team must prioritize offline sync to defend the user base.
Unlock 2 critical frictions, 2 market threats, 1 more prioritized move and the analyst’s take.
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