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小学生の英検® 英単語＆問題集 vs its rivals

Side-by-side comparison against 小学生の英検® 英単語＆問題集's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

小学生の英検® 英単語＆問題集
This App
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Core Identity
DeveloperStudySwitch, Inc.BNR LANGUAGES INC.BNR LANGUAGES INC.CMoneyAptus Speech and Language Therapy LimitedAptus Speech and Language Therapy LimitedSoyong CorporationSoyong CorporationLW Group LimitedNexus Kairos LLC
CategoryEducationEducationEducationEducationEducationEducationReferenceReferenceEducationEducation
PlatformiOS, AndroidiOS, AndroidiOS, AndroidiOSiOSiOSiOS, AndroidiOSiOS, AndroidiOS
Store Metrics
Rating0.0 / 54.6 / 55.0 / 54.0 / 55.0 / 55.0 / 51.0 / 55.0 / 53.0 / 55.0 / 5
Ratings Count0911231137
PriceFreeFreeFreeFree$17.99FreeFreeFreeFreeFree
Release DateApr 27, 2026Jun 10, 2022Jan 9, 2026Jul 3, 2022Feb 14, 2014Nov 16, 2020Mar 17, 2021Jul 13, 2019Oct 8, 2025Jan 28, 2026
Last UpdatedApr 27, 2026May 14, 2026May 14, 2026Jul 12, 2022Sep 16, 2020Nov 16, 2020Sep 14, 2021Sep 10, 2021May 11, 2026May 18, 2026
Sentiment & Reviews
Sentiment-positive--positive-----
Score-85/100--90/100-----
Praises-
  • Offline functionality
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  • Engaging visual design for children
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Complaints-
  • Lack of cloud-save
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Requests-
  • Conversational AI
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Strategic Intel
Strengths
  • Phonetic furigana guides enable accessibility for elementary-level reading
  • Eiken-specific curriculum mapping provides high utility for the target demographic
  • Offline-first architecture enables usage in low-connectivity travel segments
  • 100% free content model drives high-volume user acquisition
  • Offline-first architecture enables usage in travel or low-connectivity environments
  • Linear curriculum structure provides a clear, low-friction path for absolute beginners
  • Cindy-led brand authority provides a clear niche for TOEIC prep in the Taiwan market
  • Situational vocabulary bundling increases learning efficiency over rote memorization
  • Clinical-grade auditory comprehension curriculum
  • Regional voice support enables international partnerships
  • Visual-first interface optimized for learning needs
  • 50% Volume Purchase Program functions as a B2B distribution moat into clinical institutions
  • Specialized clinical focus differentiates from general-purpose language games
  • Exam-specific vocabulary tagging (TOEIC/GEPT) creates a clear value proposition for test-takers.
  • Offline-first architecture ensures utility in environments without consistent data access.
  • Official Ministry of Education content provides an authoritative academic moat
  • Offline-first architecture ensures consistent utility without connectivity requirements
  • OCR technology digitizes local textbooks for immediate academic relevance
  • Alignment with Hong Kong Education Bureau vocabulary lists creates high switching costs
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Weaknesses
  • No user progress tracking
  • Ad-supported model creates friction
  • Lacks social gamification to drive daily retention
  • Absence of cloud-save functionality causes multi-device churn
  • Lack of AI-driven voice feedback limits pedagogical depth
  • Zero-revenue model limits R&D budget for AI-driven features
  • Lack of real-time voice recognition scoring prevents practical speaking confidence
  • Online-only content access prevents study during commutes
  • Lack of gamified progression mechanics leads to lower daily retention
  • One-time purchase model limits R&D budget
  • Static content lacks adaptive learning paths
  • No cloud-sync for clinical documentation
  • 3-trial limit per activity restricts user testing
  • No AI-driven pronunciation feedback compared to modern speech trainers
  • 0-rating on Android platform signals a lack of active user engagement or technical friction.
  • No AI-driven pronunciation feedback despite high demand for speaking practice in the category.
  • No image-based search functionality compared to OCR-enabled rivals
  • Stagnant update cadence leaves the app vulnerable to modern hardware compatibility issues
  • Premium tier at HK$398/year sits above category median
  • 3-rating average on iOS suggests friction in core workflow
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Pricingfreemiumfreefreefreepaidfreemiumfreemiumfreesubscriptionsubscription
MomentumMaintenanceMaintenanceMaintenanceZombieZombieZombieZombieZombieMaintenanceIntense
Update Cadence2 versions, ~3d avg2 versions, ~2d avg2 versions, ~2d avg1 versions1 versions, 1 majors/6mo1 versions4 versions, ~569d avg1 versions2 versions, 1 majors/6mo, ~16d avg5 versions

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AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by 小学生の英検® 英単語＆問題集, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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