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Zoho CRM - Sales & Marketing vs its rivals

Side-by-side comparison against Zoho CRM - Sales & Marketing's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Zoho CRM - Sales & Marketing
This App
Salesforce
Nemesis
Pipedrive – Sales CRM
Contender
monday - Work Platform
Contender
HubSpot
Contender
Bitrix24
Peer
Keap Mobile
Peer
Streak - CRM for Gmail
New Kid
Core Identity
DeveloperZoho Corporationsalesforce.comPipedrive Incmonday.com Ltd.HubSpot, Inc.Bitrix Inc.InfusionsoftStreak Inc
CategoryBusinessBusinessBusinessBusinessBusinessBusinessBusinessProductivity
PlatformAndroid, iOSiOS, AndroidiOS, AndroidiOS, AndroidiOS, AndroidiOSAndroid, iOSiOS, Android
Store Metrics
Rating4.4 / 54.8 / 53.8 / 54.8 / 54.7 / 54.3 / 54.4 / 54.1 / 5
Ratings Count2,674342,62264145,88414,7709741,81485
PriceFreeFreeFreeFreeFreeFreeFreeFree
Release DateJul 6, 2011Nov 22, 2010Nov 10, 2014Oct 10, 2017Apr 27, 2016Oct 11, 2012Sep 23, 2018Aug 1, 2013
Last UpdatedMay 7, 2026Apr 21, 2026Apr 9, 2026Apr 9, 2026Apr 17, 2026Apr 23, 2026Mar 5, 2026May 1, 2026
Sentiment & Reviews
Sentimentnegativepositive-mixed----
Score35/10075/100-48/100----
Praises
  • User-friendly interface design allows small business owners to manage operations with minimal technical overhead
  • Highly customizable CRM workflows allow businesses to tailor the interface to specific operational requirements
-
  • Project Management Utility
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Complaints
  • Frequent application crashes and connectivity errors disrupt daily sales workflows post-update
  • Inconsistent user interface design compared to browser versions creates navigation friction for mobile users
-
  • Mobile Feature Parity
----
Requests
  • Customizable navigation bars allow users to prioritize frequently used modules on mobile devices
  • Automatic data synchronization capabilities are needed to support work in low network connectivity environments
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Strategic Intel
Strengths
  • Canvas Design Studio raises switching costs via custom business logic embedding
  • Freemium model drives SMB acquisition velocity
  • Agentforce conversational automation creates high enterprise-grade switching costs
  • Low-code Mobile Builder reduces implementation friction for enterprise clients
  • Offline-first homepages secure consistent field-service retention
-
  • Highly intuitive visual UI
  • Powerful low-code customization
  • Strong AI agent ecosystem
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Weaknesses
  • 0.75-star rating gap between Android and iOS platforms
  • Frequent post-update crashes disrupt core sales workflows
  • 0.99★ Android-iOS rating gap indicates platform-specific instability
  • Persistent white-screen crashes during active use
  • Mobile-desktop UI parity friction limits power-user efficiency
-
  • Poor mobile app feature parity
  • Recurring technical bugs
  • Lack of billing transparency
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Pricingfreemiumsubscriptionsubscriptionsubscriptionfreemiumfreemiumfreemiumfreemium
MomentumActiveIntenseIntense-Intense--Intense
Update Cadence5 versions, 1 majors/6mo, ~13d avg5 versions, ~7d avg5 versions-5 versions--5 versions

Compare Zoho CRM - Sales & Marketing head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Zoho CRM - Sales & Marketing, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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