Agoda: Cheap Flights & Hotels icon
Agoda: Cheap Flights & Hotels icon
Agoda YCS for hotels only icon

Agoda.com

For budget-conscious leisure travelers and hotel property managers requiring real-time inventory and rate control.

3apps4.4(4.5M) Multi-theme

Snapshot

Who is Agoda.com?

Facilitating global travel through a comprehensive booking platform for flights, accommodations, and local activities. Serving budget-conscious travelers with an all-in-one inventory management ecosystem.

Target audience

Budget-conscious leisure travelersHotel property managers requiring real-time inventoryRate control

Active nemesis

Expedia

Other rivals

Portfolio

Free 3
3
apps
Business1
Travel1
Travel & Local1

Last updated

Agoda: Cheap Flights & Hotels

v14.27.0

2mo ago

Steady

Publisher DNA

What defines Agoda.com?

Publisher DNA

Primary focus

Travel booking and hospitality management tools

Scale

indie

Target audience

Budget-conscious leisure travelers and hotel property managers requiring real-time inventory and rate control.

Signature Patterns

  • •Dual-platform strategy serving both end-consumers and B2B hotel partners
  • •Monetization via booking commissions and partner advertising
  • •Focus on regional market dominance in APAC
  • •Integration of loyalty-based incentives like PointsMAX
Steady

Portfolio momentum

Released 4 updates across 2 apps in the last 6 months, maintaining a consistent development cadence for both consumer and B2B platforms.

Last release 14d agoActive apps 2

Portfolio

What does Agoda.com ship?

Apps

3 apps analysed

Agoda: Cheap Flights & Hotels icon
Agoda: Cheap Flights & Hotels

Book rooms at any of 4.2M properties worldwide. Find flight deals every day!

4.5(2.3M)

Member-exclusive pricing model sustains high organic install velocity

  • Competitive pricing and frequent discount offers provide significant value for budget-conscious travelers booking accommodation
  • Users report deceptive booking practices where properties are listed as available but are later cancelled or denied at check-in
Agoda: Cheap Flights & Hotels icon
Agoda: Cheap Flights & Hotels

Book rooms at any of 4.2M properties worldwide. Find flight deals every day!

4.6(2.3M)

4.2M property inventory provides a global supply depth that rivals cannot match.

  • Competitive pricing and frequent discounts on hotel bookings attract budget-conscious travelers across multiple regions
  • Users report that customer support is unreachable or relies on unhelpful automated bots during booking emergencies
Agoda YCS for hotels only icon
Agoda YCS for hotels only

Mobile extranet app for YCS

4.0(4.7K)
  • The updated calendar interface provides a more comfortable experience for property managers navigating daily availability tasks
  • Frequent app crashes and unresponsive white screens prevent property managers from accessing critical booking and inventory data

Distributed across 12 markets, strongest in Europe.

Based on 1 of 3 apps with localized market data, more coverage rolling in as scans complete · last scanned .

Americas (3)

  • Brazil1 / 1
  • Mexico1 / 1
  • United States1 / 1

Europe (7)

  • France1 / 1
  • Germany1 / 1
  • Italy1 / 1
  • Netherlands1 / 1
  • Portugal1 / 1
›+2 more europe markets
  • Spain1 / 1
  • Sweden1 / 1

Asia-Pacific (2)

  • Japan1 / 1
  • South Korea1 / 1

Core markets (1/1 apps)

BrazilFranceGermanyItalyJapanMexicoNetherlandsPortugalSouth KoreaSpainSwedenUnited States

User Sentiment

How do users feel about their apps?

0

Positive apps

0

Neutral / mixed

3

Negative apps

17/100

Avg sentiment score

Unlock the app dragging this portfolio down.

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Rivals

Who does Agoda.com compete with?

The rivals identified

Nemeses(2)

Expedia

known forExpedia Group Partner Central

1 appBusiness

The primary global rival to Agoda in the OTA space, offering a near-identical feature set for property managers to manage inventory, rates, and guest interactions.

Differentiators

  • Massive multi-brand ecosystem (Expedia, Hotels.com, Vrbo) driving diverse traffic
  • Deep investment in machine learning for dynamic pricing recommendations
  • Stronger footprint in North American and European hotel markets
Skyscanner

known forSkyscanner Flights Hotels Cars

1 app4.8Travel & Local

Both apps target budget-conscious travelers through multi-category search tools for flights and hotels. Skyscanner competes by aggregating prices across multiple airlines and agencies to position itself as a neutral price-comparison platform.

Contenders(11)

Accor All

known forALL Accor - Hotel booking

1 app4.4Travel & Local

Both apps compete for the same global traveler segment by offering direct booking channels and member-exclusive pricing models for accommodation.

Airbnb

known forAirbnb

1 app4.5Travel

The primary competitor to the 'Agoda Homes' segment, competing for users looking for non-hotel accommodations.

Differentiators

  • Unmatched brand equity in the vacation rental space
  • Highly intuitive map-centric search and discovery interface
  • Strong vertical integration of local activities and stays
Booking.com Hotels & Vacation Rentals

known forBooking.com: Hotels & Travel

1 app4.8Travel & Local

Both apps target global travelers with budget-conscious booking needs and compete for the same international travel market share through high-volume inventory models.

Expedia

known forExpedia: Hotels, Flights, Cars

1 app4.8Travel & Local

Both platforms compete for global travelers seeking budget-friendly, multi-component trip planning, with Agoda focusing on Asian inventory depth and Expedia on US-centric bundling and loyalty rewards.

KAYAK.com

known forKAYAK: Flights, Hotels & Cars

1 app4.8Travel & Local

Both apps compete for global travelers seeking budget-friendly options, with Agoda focusing on direct inventory in Asian markets while KAYAK provides broad metasearch aggregation across multiple providers.

Kiwi.com - Book Cheap Flights

known forKiwi.com - Book Cheap Flights

1 app4.3Travel & Local

Both apps target budget-conscious travelers seeking low-cost transit and accommodation, with Agoda focusing on regional inventory and Kiwi.com on multi-modal transit options.

Marriott

known forMarriott Bonvoy: Book Hotels

1 app4.9Travel & Local

Both apps compete for the same global traveler segment, with Agoda targeting budget-conscious users through inventory depth and Marriott targeting frequent travelers through loyalty-based direct booking benefits.

Trip.com

known forTrip.com: Book Flights, Hotels

1 app4.7Travel & Local

Both platforms target global budget-conscious travelers with overlapping inventory for flights and hotels, competing directly on price and booking convenience.

trivago N.V.

known fortrivago: Compare hotel prices

1 app4.5Travel & Local

Both apps compete for budget-conscious travelers by offering accommodation discovery, forcing users to choose between Agoda's regional inventory depth and trivago's global price comparison engine.

Vrbo

known forVrbo Vacation Rentals

1 app4.8Travel & Local

Both apps compete for the same global traveler segment by providing mobile-first booking platforms for accommodations and flights. They overlap directly in the vacation rental market, forcing users to choose between Agoda's regional inventory and Vrbo's group-focused booking tools.

Wizz Air Hungary

known forWizz Air - Book, Travel & Save

1 appTravel & Local

Both apps target budget-conscious travelers with high-frequency booking needs, competing for the same price-sensitive user segment through mobile-first booking funnels.

Same space(22)

Airalo

known forAiralo: eSIM Travel & Internet

2 apps4.5Travel & Local

This app addresses the connectivity needs of international travelers, solving the roaming-data friction that Agoda's booking-only model ignores.

AirHelp

known forAirHelp・Flight Tracker & Claim

1 appTravel & Local

This app monetizes the post-booking experience of flight disruptions, serving as a specialized financial tool for travelers who use Agoda to book flights.

B&B HOTELS

known forB&B HOTELS

1 app4.7Travel & Local

This app provides a direct-booking path for a specific hotel chain, targeting the budget-conscious traveler who uses Agoda for price comparison.

Choice Hotels Mobile

known forChoice Hotels

1 app3.9Travel & Local

This app competes for the loyalty-driven traveler, using rewards to incentivize direct bookings over the aggregator model Agoda employs.

easyJet Airline Company

known foreasyJet: Travel App

1 app4.3Travel & Local

This app functions as a direct-booking channel for flights, capturing the segment of Agoda users who prioritize carrier-specific loyalty over aggregator variety.

G6 Hospitality

known forMotel 6: Book Hotels My6 Deals

1 app4.7Travel & Local

This app targets the budget-conscious road-trip segment, offering exclusive rates that compete with Agoda's member-exclusive pricing model.

GetYourGuide

known forGetYourGuide: Travel & Tickets

1 app4.9Travel & Local

This app captures the activity-booking segment of the traveler journey, serving as a specialized companion to Agoda's accommodation-focused inventory.

Headout

known forHeadout: Travel Experiences

1 app4.8Travel & Local

This app focuses on the experiences segment, acting as a specialized discovery layer for travelers already using Agoda for lodging.

Hilton

known forHilton Honors: Book Hotels

1 app4.4Travel & Local

This app uses proprietary hardware integration to lock in frequent travelers, creating a higher switching cost than Agoda's general-purpose booking model.

Hotels.com LP

known forHotels.com: Travel Booking

1 app4.8Travel & Local

This app competes directly for the hotel-booking segment, using a loyalty program to retain users who might otherwise use Agoda for price comparison.

IHG Mobile

known forIHG One Rewards: Book Hotels

1 app4.9Travel & Local

This app captures the brand-loyalist segment, using a massive property footprint to retain users who might otherwise search Agoda for better rates.

Jet2.com

known forJet2 - Holidays & Flights

1 app4.6Travel & Local

This app captures the package-holiday market, providing a bundled alternative to the individual flight and hotel bookings found on Agoda.

Klook Travel Technology

known forKlook: Travel & Activities

1 app4.4Travel

While focused on activities, Klook has expanded into hotels and transport, competing for the 'unforgettable vacation' spend Agoda targets.

Differentiators

  • Deep local partnerships across Asia for exclusive attraction access
  • Seamless QR-code based ticketing and redemption system
Omio

known forOmio: Book Train, Bus, Flights

1 app4.4Travel & Local

This app provides multi-modal transport discovery, serving as a broader planning tool for users who use Agoda primarily for accommodation.

Riu Hotels & Resorts

known forRIU Hotels & Resorts

1 app4.9Travel & Local

This app manages the end-to-end guest experience for a specific resort portfolio, offering features that extend beyond Agoda's booking-only utility.

Rome2rio Pty

known forRome2Rio: Travel Route Planner

1 app4.6Travel & Local

This app serves as a discovery engine for complex journeys, providing the multimodal stitching that Agoda's standard search lacks.

SiteMinder

known forLittle Hotelier

1 app4.4Business

Specifically designed for small accommodation providers who need a simplified way to manage their Agoda and other OTA listings.

Differentiators

  • World's leading open hotel commerce platform
  • Unmatched connectivity to over 450 distribution channels
TUI

known forTUI: Holidays, Travel, Flights

1 appTravel & Local

This app provides a service-heavy alternative to Agoda by offering 24/7 support, targeting travelers who value human assistance over automated systems.

VUELING AIRLINES SA

known forVueling - Cheap Flights

1 app4.8Travel & Local

This app serves as a direct airline booking channel, competing for the flight-reservation share of Agoda's multi-category travel search.

Wanderlog

known forWanderlog - Trip Planner App

1 app4.7Travel & Local

This app acts as a trip-organization layer, consolidating the bookings made on Agoda into a single, collaborative itinerary.

Whitbread

known forPremier Inn Hotels

1 app4.0Travel & Local

This app uses mobile-key technology to drive operational efficiency and direct-booking loyalty, competing with Agoda's reliance on third-party inventory.

Wyndham Hotel

known forWyndham Hotels & Resorts

1 app4.8Travel & Local

This app uses a high-velocity booking feature to capture same-day travel demand, competing directly with Agoda's last-minute inventory.

The Analyst's Read

The bottom line on Agoda.com

Bottom line

Agoda maintains a powerful, high-volume travel marketplace, but its long-term stability is currently challenged by technical and service-level friction. The publisher's ability to retain its massive user base depends on resolving the current sentiment crisis regarding support and booking reliability.

Frequently asked questions

How many apps does Agoda.com publish?
Agoda.com has 3 apps tracked by Marlvel, primarily in the Business category.
What kind of apps does Agoda.com make?
Agoda.com's portfolio is concentrated in Business and Travel, with an average rating of 4.4/5 across rated apps.
What is Agoda.com's top app?
By review volume across the portfolio, Agoda: Cheap Flights & Hotels is Agoda.com's best-known app tracked by Marlvel.
In how many countries are Agoda.com's apps available?
Marlvel has tracked Agoda.com's apps across 12 countries.

What fed this analysis

Apps analyzed:
2
With full intel:
2
With overview:
2
Website scraped:
yes
Social presence:
no

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Agoda.com, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Agoda.com intelligence.” Updated 2026-04-30. https://marlvel.ai/publishers/agoda-com

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Data licensed under CC-BY-NC 4.0