For casual mobile gamers seeking low-friction social competition, often attracted by relaxing simulation or ASMR themes.
Creating social-casual experiences that blend simulation mechanics with competitive luck-based progression for global mobile audiences.
Target audience
Portfolio
Free 6Last updated
My Home My World™: Clean ASMR
v1.3.53
3mo ago
Primary focus
Social-casual hybrid games with luck-based progression
Scale
indie
Target audience
Casual mobile gamers seeking low-friction social competition, often attracted by relaxing simulation or ASMR themes.
The publisher maintains an active development cycle with 8 updates across 5 apps in the last 6 months and a major release occurring within the last 10 days.
6 apps analysed
It is a different game from the traditional baloot and has an innovative gameplay Akh Baloot
Analysis in progress
Clean up world, build homes, spin for coins. Satisfying, remodeling, social fun!
High volume of social proof (100k+ ratings)
High iOS user rating (4.78) indicates strong core loop satisfaction
Spin the wheel, collect coins, raid rivals & build your unique lumber empire!
Idle lumber mill progression loop sustains daily session frequency.
Distributed across 9 markets, strongest in Europe.
Based on 2 of 6 apps with localized market data — more coverage rolling in as scans complete · last scanned .
0
Positive apps
2
Neutral / mixed
0
Negative apps
55/100
Avg sentiment score
Dominates the exact social-raid and spin-to-build mechanic niche with massive scale and high-frequency live operations.
Strategic outlook coming soon.
What fed this analysis
A top-tier social build-and-raid game that uses dice mechanics instead of spins, sharing the same core social heist loop.
Differentiators
Shares the exact 'build your island/empire' core loop and social-raid mechanics found in the target app.
Combines board game progression with social raiding, capturing the same audience segment as the target app.
The current market leader in social building and raiding; while board-based, it competes for the exact same 'build, raid, and trade' user base.
Differentiators
Represents the high-end of idle-tycoon polish, focusing on complex production chains rather than social raiding.
A foundational idle-tycoon game that defines the genre's progression mechanics, though lacking the social-raid element.
The 2023 follow-up to Royal Match, focusing on building a kingdom and social competition, representing the next evolution of building/puzzle hybrids.
Differentiators
High release velocity indicates a team aggressively iterating on social-competitive mechanics to capture casual players.
Emerging as a social-first competitor that captures the 'adventure' intent of the target app's audience.