Fresh Build Games
For casual sports fans and players of military-themed tactical strategy games who prefer long-term progression systems.
Kill Shot
Snapshot
Who is Fresh Build Games?
Extending the lifecycle of mobile games through predictable LiveOps and content updates. Helping original developers maintain player engagement.
Target audience
Portfolio
Free 16Last updated
Kill Shot
v3.7.11
2.7y ago
Publisher DNA
What defines Fresh Build Games?
Publisher DNA
Primary focus
Mobile games · Sports simulation and tactical combat
Scale
studio
Target audience
Casual sports fans and players of military-themed tactical strategy games who prefer long-term progression systems.
Signature Patterns
- •Heavy reliance on freemium monetization models across all titles.
- •Focus on squad management, team building, and tactical progression systems.
- •Utilization of 3D combat or simulation environments.
- •Portfolio dominated by older titles requiring ongoing LiveOps support.
Portfolio momentum
Released 8 updates across 6 active apps in the last 6 months, indicating a focus on maintaining existing titles rather than launching new ones.
Portfolio
What does Fresh Build Games ship?
Apps
16 apps analysed
Distributed across 10 markets, strongest in Europe.
Based on 4 of 16 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (3)
- United States4 / 4
- Mexico3 / 4
- Brazil2 / 4
Europe (5)
- France3 / 4
- Germany3 / 4
- Spain3 / 4
- Italy2 / 4
- Portugal2 / 4
Asia-Pacific (2)
- Japan3 / 4
- South Korea3 / 4
Core markets (4/4 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
1
Neutral / mixed
1
Negative apps
40/100
Avg sentiment score
Unlock the app dragging this portfolio down.
Access the full report for freeRivals
Who does Fresh Build Games compete with?
The rivals identified
Nemeses(2)
Both apps target casual mobile gamers with vehicle customization and racing progression, creating direct competition for the same player base.
This is the dominant market leader in the sniper-specific niche with massive scale and high-frequency release cycles.
Contenders(3)
Directly competes in the sniper-specific sub-genre with a focus on high-quality, mission-based gameplay.
A high-performing, modern sniper title backed by a major publisher with significant market penetration.
Both apps target casual racing fans with vehicle customization and competitive modes, creating direct overlap in the mobile racing segment.
Same space(12)
Broad-spectrum FPS competitor that captures the same audience through brand dominance and feature density.
Competes for the same military-themed FPS audience with a specific historical setting.
Offers a specialized kart racing alternative for players who want a more competitive, physics-focused simulation than the general racing modes in the source app.
Appeals to the technical tuning interest of the source app's audience by focusing on oval-track configuration and performance upgrades.
A legacy mobile FPS that competes for the same core shooter audience despite a broader scope.
Targets the same racing strategy audience but shifts the focus from vehicle customization to licensed PvP management mechanics.
Focuses on the management aspect of racing, serving as a deeper alternative for players who prefer strategic team building over direct vehicle control.
Shares the oval-track racing focus while providing offline-first physics that capture players who prioritize performance over connectivity.
Adjacent shooter category that captures the same 'action-first' audience through a different thematic lens.
Targets the same management-focused segment by offering a deep simulation experience with officially licensed vehicles.
Provides a top-down perspective alternative for players who want a different visual style while maintaining a focus on championship and career modes.
known for
Formula Car Racing Simulator
Provides an action-oriented racing experience that complements the source app by adding arcade-style modes like police chases and destruction.
New entrants(1)
Serves as an arcade-style highway racing alternative for players who want high-speed traffic dodging rather than structured circuit competition.
The Analyst's Read
The bottom line on Fresh Build Games
Bottom line
Fresh Build Games is a maintenance-focused studio that derives value from the long-tail engagement of legacy mobile games. Their model is structurally dependent on the acquisition of existing titles, making their success contingent on the efficiency of their LiveOps pipeline.
Frequently asked questions
How many apps does Fresh Build Games publish?
What kind of apps does Fresh Build Games make?
What is Fresh Build Games's top app?
In how many countries are Fresh Build Games's apps available?
What fed this analysis
- Apps analyzed:
- 16
- With full intel:
- 0
- With overview:
- 16
- Website scraped:
- yes
- Social presence:
- no